MarianaIQ

San Mateo, United States Founded: 2013 • Age: 13 yrs Acquired By 8x8
B2B marketing personalization is enabled through machine learning analytics.
Annual revenue - Latest available
Total funding $4.0M 2 rounds
Employees - Tracked headcount
Investors 6 Known backers
Products - Services tracked
Competitors 9 Brand Intelligence

About MarianaIQ

MarianaIQ is a company based in San Mateo (United States) founded in 2013 was acquired by 8x8 in May 2018. MarianaIQ has raised $4 million across 2 funding rounds from investors including 8x8, Exfinity Venture Partners and Bruce Taragin. MarianaIQ operates in a competitive market with competitors including Radius, Folloze, Demandbase, Madison Logic and Jabmo, among others.

  • Headquarter San Mateo, United States
  • Sectors
    Technology
  • Phone
    Locked
  • Website
    Locked
Operational Areas
Technology → Marketing, Adtech & Commerce Technology Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $4 M (USD)

    in 2 rounds

  • Latest Funding Round
    $2 M (USD), Seed

    Nov 30, 2016

  • Investors
    8x8

    & 5 more

  • Employee Count
    Not available
  • Acquired by
    8x8

    (May 15, 2018)

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Funding Insights of MarianaIQ

MarianaIQ has successfully raised a total of $4M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $2 million completed in November 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in MarianaIQ

MarianaIQ has secured backing from 6 investors, including venture fund and angel investors. Prominent investors backing the company include 8x8, Exfinity Venture Partners and Bruce Taragin.

All
Venture Fund
Angel
Investor Description Founded Year Domain Location
Investment in B2B technology ventures from India for global markets.
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Bruce Taragin

Managing Director at Blumberg Capital, active angel investor in Indian startups
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Gerri Elliott

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Investor details for MarianaIQ

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Investments & Acquisitions by MarianaIQ

Investments
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Investment portfolio details for MarianaIQ

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Financial Statements - MarianaIQ

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Marianaiq Comparisons

MarianaIQ Primary company
Description
B2B marketing personalization is enabled through machine lea...
Location
San Mateo, United States
Founded Year
2013
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for MarianaIQ

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Competitors of MarianaIQ

MarianaIQ operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Radius, Folloze, Demandbase, Madison Logic and Jabmo, among others.

Company Name Domain Founded year HQ Location Description
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Predictive marketing and sales platform
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Personalized content is created and shared for B2B prospect engagement.
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An AI-enabled account-based marketing platform is provided for businesses.
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Account-based marketing solutions are delivered via the ActivateABM platform.
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Account based marketing solution
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Account Based B2B Marketing platform
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Detailed competitors of MarianaIQ

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Latest news on Marianaiq

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Complete news archive for MarianaIQ

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Frequently Asked Questions about MarianaIQ

MarianaIQ was founded in 2013 and raised its 1st funding round 3 years after it was founded.

MarianaIQ is headquartered in San Mateo, United States. It is registered at San Mateo, California, United States.

MarianaIQ is a funded company, having raised a total of $4M across 2 funding rounds to date.

Mariana uses leading machine learning and predictive analytics to optimize B2B marketing. Products include ProspectIQ, which analyzes a clients existing customer database against up to 50k real-time data points to identify net new accounts for the business. Additionally, Mariana provides individual identities of prospective buyers and influencers within these accounts based on customer personas. It has access to Twitters full social graph and can hyper-target individuals on Facebook and Twitter. The 2nd product, ConversionIQ cleans lead lists, reducing unqualified leads and augmenting the remaining leads with persona and buying information that allows marketers to run personalized nurture campaigns. It has clients such as Appboy, Workspot, Big Switch Networks, and Message Media. Raised 2M in the seed round of funding from Exfinity Venture Partners in Nov 2016.

MarianaIQ's top competitors include Radius, Folloze and Madison Logic.

MarianaIQ has 6 investors. Key investors include 8x8, Exfinity Venture Partners, Bruce Taragin, Gerri Elliott, and Gokul Rajaram.

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