Matchcraft

Santa Monica, United States Founded: 1998 • Age: 28 yrs Acquired By Vendasta
Search advertising solutions are delivered via bid management platforms.
Annual revenue - Latest available
Total funding - Funding intelligence
Employees - Tracked headcount
Investors 2 Known backers
Products 5 Services tracked
Competitors 10 Brand Intelligence

About Matchcraft

Matchcraft is a company based in Santa Monica (United States) founded in 1998 was acquired by Vendasta in January 2022. Matchcraft offers products and services including AI Web Chat, Reputation Management, Social Marketing, Advertising Intelligence, and MatchCraft. Matchcraft operates in a competitive market with competitors including Marin Software, Criteo, RhythmOne, NextRoll and Unified, among others.

  • Headquarter Santa Monica, United States
  • Sectors
    Technology
    Media & Entertainment
  • Email
    Locked
  • Phone
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  • Website
    Locked
  • Social
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Operational Areas
Technology → Marketing, Adtech & Commerce Technology Unlock Sub-Sector Unlock Segment
Media & Entertainment → Marketing, Advertising & Adtech Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Latest Funding Round
    Not available
  • Investors
    Vendasta

    & 1 more

  • Employee Count
    Not available
  • Acquired by
    Vendasta

    & 1 more

    (Jan 11, 2022)

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Products & Services of Matchcraft

Matchcraft offers a comprehensive portfolio of products and services, including AI Web Chat, Reputation Management, Social Marketing, Advertising Intelligence, and MatchCraft.

Product name locked
Category locked
Primary

Captures and converts leads for local businesses.

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Manages reviews and mentions for businesses.

Product name locked
Category locked
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Creates and manages social media campaigns.

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Provides PPC performance insights for clients.

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Optimizes search and display ads using AI.

People of Matchcraft

Headcount 50-200
Employee Profiles 14
Employee Profiles
People
Beth H.
Digital Product Specialist
People
Jilesh Lakhani
Senior Software Security Engineer
People
Madison Ruos
Digital Advertiser Account Manager
People
Kinjal C.
Software Engineer

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Funding Insights of Matchcraft

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Detailed funding history for Matchcraft

Round names, dates, amounts, investors, and valuation history require an active premium plan.

  • Round names and dates
  • Funding amounts
  • Participating investors
  • Valuation history

Verified entity values are shown only after access is granted.

Investors in Matchcraft

Matchcraft has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include Vendasta and Advance Local.

All
Institutional
Investor Description Founded Year Domain Location
Local communities are empowered through journalism and technology solutions.
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All-in-one platform for companies selling digital solutions to local businesses
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Investor details for Matchcraft

Investor domains, locations, round participation, and complete history require an active premium plan.

  • Investor domains
  • Investor locations
  • Funding rounds
  • Participation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by Matchcraft

Investments
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Investment portfolio details for Matchcraft

Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.

  • Portfolio identities
  • Transaction dates
  • Round details
  • Investment values

Verified entity values are shown only after access is granted.

Financial Statements - Matchcraft

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Detailed financials for Matchcraft

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  • Historical revenue
  • Profit trends
  • Statement rows
  • Financial ratios

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Matchcraft Comparisons

Matchcraft Primary company
Description
Search advertising solutions are delivered via bid managemen...
Location
Santa Monica, United States
Founded Year
1998
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for Matchcraft

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

  • Named peers
  • Headcount comparison
  • Funding comparison
  • Operating benchmarks

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Competitors of Matchcraft

Matchcraft operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Marin Software, Criteo, RhythmOne, NextRoll and Unified, among others.

Company Name Domain Founded year HQ Location Description
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Campaign management software is provided for automating digital ad workflows.
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AI-driven ad campaigns are managed for personalization and optimization.
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Audiences are connected to brands via cross-screen video advertising.
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Provider of data-driven marketing technology for B2B and D2C businesses
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Social media advertising services are delivered across digital platforms.
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Advertising software and integration services are provided for enterprises.
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Detailed competitors of Matchcraft

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  • Domains and locations
  • Full company profiles
  • Operating metrics
  • Competitive positioning

Verified entity values are shown only after access is granted.

Latest news on Matchcraft

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Complete news archive for Matchcraft

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  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

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Frequently Asked Questions about Matchcraft

Matchcraft was founded in 1998.

Matchcraft is headquartered in Santa Monica, United States. It is registered at Santa Monica, California, United States.

MatchCraft offers search advertising suite solutions through its advantage and advisor platforms. The former includes a bid management engine that uses real-time bidding algorithms to improve the ROI of campaigns. Monitoring, reporting, and optimization of campaigns and ads running on Facebook. Creation of display ads on websites to increase reach. The latter provides a keyword library consisting of 18 different languages and are used to optimize search campaigns. Some of the clients include Citygate, Fonecta, and Planeta etc.

Matchcraft's top competitors include Criteo, NextRoll and Mediaocean.

Matchcraft offers AI Web Chat, Reputation Management, Social Marketing, Advertising Intelligence, and MatchCraft.

Matchcraft has 2 investors. Key investors include Vendasta, and Advance Local.

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