About Matchcraft
Matchcraft is a company based in Santa Monica (United States) founded in 1998 was acquired by Vendasta in January 2022.. Matchcraft offers products and services including AI Web Chat, Reputation Management, Social Marketing, Advertising Intelligence, and MatchCraft. Matchcraft operates in a competitive market with competitors including Marin Software, Criteo, RhythmOne, NextRoll and Unified, among others.
- Headquarter Santa Monica, United States
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Sectors
TechnologyMedia & Entertainment
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Email
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Phone
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Website
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Social
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Products & Services of Matchcraft
Matchcraft offers a comprehensive portfolio of products and services, including AI Web Chat, Reputation Management, Social Marketing, Advertising Intelligence, and MatchCraft. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Captures and converts leads for local businesses.
Manages reviews and mentions for businesses.
Creates and manages social media campaigns.
Provides PPC performance insights for clients.
Optimizes search and display ads using AI.
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Funding Insights of Matchcraft
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Matchcraft
Matchcraft has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include Vendasta and Advance Local. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Local communities are empowered through journalism and technology solutions.
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All-in-one platform for companies selling digital solutions to local businesses
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Venture capital is directed toward companies in multiple sectors.
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Investments & Acquisitions by Matchcraft
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Matchcraft
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Matchcraft Comparisons
Competitors of Matchcraft
Matchcraft operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Marin Software, Criteo, RhythmOne, NextRoll and Unified, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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Campaign management software is provided for automating digital ad workflows.
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AI-driven ad campaigns are managed for personalization and optimization.
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Audiences are connected to brands via cross-screen video advertising.
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Provider of data-driven marketing technology for B2B and D2C businesses
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Social media advertising services are delivered across digital platforms.
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Advertising software and integration services are provided for enterprises.
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Multiple services are booked via an app-based platform.
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On-demand services are booked through an app-based platform.
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App based platform offering on demand delivery and ride-hailing services
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Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Matchcraft
Frequently Asked Questions about Matchcraft
When was Matchcraft founded?
Matchcraft was founded in 1998.
Where is Matchcraft located?
Matchcraft is headquartered in Santa Monica, United States. It is registered at Santa Monica, California, United States.
What does Matchcraft do?
MatchCraft offers search advertising suite solutions through its advantage and advisor platforms. The former includes a bid management engine that uses real-time bidding algorithms to improve the ROI of campaigns. Monitoring, reporting, and optimization of campaigns and ads running on Facebook. Creation of display ads on websites to increase reach. The latter provides a keyword library consisting of 18 different languages and are used to optimize search campaigns. Some of the clients include Citygate, Fonecta, and Planeta etc.
Who are the top competitors of Matchcraft?
Matchcraft's top competitors include Criteo, NextRoll and Mediaocean.
What products or services does Matchcraft offer?
Matchcraft offers AI Web Chat, Reputation Management, Social Marketing, Advertising Intelligence, and MatchCraft.
Who are Matchcraft's investors?
Matchcraft has 2 investors. Key investors include Vendasta, and Advance Local.
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