Matchmade

Helsinki, Finland Founded: 2013 • Age: 13 yrs
Video creators are connected with advertisers via influencer marketing platform.
Annual revenue - Latest available
Total funding $7.6M 3 rounds
Employees - Tracked headcount
Investors 5 Known backers
Products 2 Services tracked
Competitors 10 Brand Intelligence

About Matchmade

Matchmade is a company based in Helsinki (Finland) founded in 2013. Matchmade has raised $7.62 million across 3 funding rounds from investors including Korea Investment Holdings, LVP and Global Founders Capital. Matchmade offers products and services including Influencer Matching Platform and Creator Onboarding Service. Matchmade operates in a competitive market with competitors including BitStar, Opendorse, Influential, CreatorIQ and Adly, among others.

  • Headquarter Helsinki, Finland
  • Sectors
    Media & Entertainment
    Technology
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Shark Punch, Inc.
Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech
Technology → Marketing, Adtech & Commerce Technology
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $7.62 M (USD)

    in 3 rounds

  • Latest Funding Round
    $1.08 M (USD), Series A

    Sep 09, 2020

  • Investors
  • Employee Count
    Employee Count
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Products & Services of Matchmade

Matchmade offers a comprehensive portfolio of products and services, including Influencer Matching Platform and Creator Onboarding Service.

Primary

Tool for discovering and managing YouTube creator campaigns.

Service for authenticating and connecting creators with brands.

Funding Insights of Matchmade

Matchmade has successfully raised a total of $7.62M across 3 strategic funding rounds. The most recent funding activity was a Series A round of $1.08 million completed in September 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 3
  • Last Round Series A — $1.1M
  • First Round

    (25 Aug 2017)

  • Investors Count 5
Date Amount Transaction Name Valuation Lead Investors Investors
Sep, 2020 Amount Series A - Matchmade Valuation

investors

Nov, 2018 Amount Series A - Matchmade Valuation Korea Investment Holdings
Aug, 2017 Amount Seed - Matchmade Valuation Global Founders Capital

Investors in Matchmade

Matchmade has secured backing from 5 investors, including venture fund and angel investors. Prominent investors backing the company include Korea Investment Holdings, LVP and Global Founders Capital.

All
Venture Fund
Angel
Investor Description Founded Year Domain Location
Investment holding firm established in Seoul in 2003.
Founded Year Domain Location
Gaming-focused venture capital investments are made by LVP.
Founded Year Domain Location
Venture capital firm focused on early-stage startups
Founded Year Domain Location

Investments & Acquisitions by Matchmade

Investments

Financial Statements - Matchmade

Matchmade Comparisons

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Competitors of Matchmade

Matchmade operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as BitStar, Opendorse, Influential, CreatorIQ and Adly, among others.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
BitStar is engaged in supporting creators and businesses with influencer marketing and content production.
domain founded_year HQ Location
Influencer marketing for athletes is facilitated through a specialized platform.
domain founded_year HQ Location
Influencer marketing platform is provided for social media content monetization.
domain founded_year HQ Location
Influencer marketing platform for enterprises
domain founded_year HQ Location
Brands are matched with influencers for targeted marketing campaigns.
domain founded_year HQ Location
Brands are connected with influencers via a marketing platform.

Latest news on Matchmade

Frequently Asked Questions about Matchmade

Matchmade was founded in 2013 and raised its 1st funding round 4 years after it was founded.

Matchmade is headquartered in Helsinki, Finland.

Matchmade is a funded company, having raised a total of $7.62M across 3 funding rounds to date. The company's 1st funding round was a Seed of $1.73M, raised on Aug 25, 2017.

Matchmade was founded in 2013 in Helsinki, Finland, as an influencer marketing platform in the digital advertising sector. Video creators, particularly game developers and YouTube personalities, are linked with advertisers to facilitate targeted campaigns. YouTube channels are analyzed to identify suitable content producers for specific brands. Assistance is provided to advertisers in accessing gamer audiences through gaming-focused broadcasters. Data-driven tools are utilized to select creators for various campaigns.

Matchmade's top competitors include CreatorIQ, Adly and Humanz.

Matchmade offers Influencer Matching Platform and Creator Onboarding Service.

Matchmade has 5 investors. Key investors include Korea Investment Holdings, LVP, Global Founders Capital, Henric Suuronen, and Reaktor Ventures.

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