About Mirabella
Mirabella is a Healthcare company based in Kansas City (United States) founded in 2002 by Christy Thurston. Natural makeup products are provided by an internet-first brand. Its website mirabellabeauty.com draws about 20 thousand monthly visits. The company has since been acquired. Its focus areas include Retail, Beauty Tech, Ecommerce and Color Cosmetics. Its competitors include Mented Cosmetics, MERIT and LIVETINTED; 3 of its 3 listed competitors have raised funding.
Company details
Mirabella was established in 2002 in Kansas City, United States, by Christy Thurston as founder and owner. Operations focus on the cosmetics sector, with an internet-first approach to distributing natural-based products. The catalog encompasses concealers, foundations, lipsticks, mascaras, makeup tools, eyelashes, setting sprays, and powders. Paraben-free formulations are emphasized in the offerings.
- Headquarters Kansas City, United States
- Founders Christy Thurston
- Stage Acquired
- SectorsHealthcare
- Email••••••••
- Phone•••• ••••
- Website mirabellabeauty.com
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by BELLAMI Hair (Sep 2016)
- InvestorsBELLAMI Hair
& 1 more
Apps and channels of Mirabella
its YouTube channel Mirabella Beauty has 2.71K subscribers and 30 videos.
Videos from Mirabella
The most watched videos on Mirabella's YouTube channel, Mirabella Beauty (2.71K subscribers). Click a video to play it here.
More on Mirabella Beauty.
Investors in Mirabella
Mirabella has secured backing from 1 investor. Prominent investors backing the company include BELLAMI Hair.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Hair extensions and accessories are manufactured and sold online. | 2012 | bellamihair.com | Los Angeles, United States |
Investor details for Mirabella
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People of Mirabella
3 people are tracked at Mirabella (2 in leadership, 1 in team).
| Name | Role | Group |
|---|---|---|
Christy Thurston | Founder & Owner | Leadership |
Miranda Coggins | Founder and CEO | Leadership |
Jamie Richards | Marketing Manager | Team |
Complete people profiles for Mirabella
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Timeline of Mirabella
2 dated milestones of Mirabella across 14 years, from founding to its latest funding, stage changes and deals.
- Founded Mirabella is founded.
- Exit Acquired by BELLAMI Hair.
Competitors of Mirabella
Mirabella has 3 listed competitors in our database, 3 of them funded. They include Mented Cosmetics, MERIT and LIVETINTED.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| mentedcosmetics.com | 2016 | New York, United States | $9M | Internet first brand offering cosmetic products | ||
| meritbeauty.com | 2021 | Los Angeles, United States | $20M | Eco-friendly beauty products are offered online by MERIT. | ||
| livetinted.com | 2017 | Los Angeles, United States | $21.36M | Internet-first brand offering apparel and beauty products for women |
Detailed competitors of Mirabella
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Web traffic of Mirabella
The website of Mirabella (mirabellabeauty.com) receives about 19.9K visits a month.
- Monthly visits19.9K
▼ 3.7% vs previous month
Websites whose visitors overlap most with Mirabella. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
esumcosmetics.com | esumcosmetics.com | 100% | #4,052,005 | – | |
stashmatters.com | stashmatters.com | 99% | #2,163,190 | – | |
llskinshop.com | llskinshop.com | 99% | #1,593,655 | – | |
| subtlbeauty.com | 99% | 101.6K | #292,881 | View details | |
| riman.com | 97% | #170,021 | View details | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Mirabella
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- 40 similar websites
- Audience overlap
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Top companies in Beauty & Skin Care Platforms
3 companies that operate in the same segment as Mirabella (Beauty & Skin Care Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Subscription-based men's grooming products are provided by Harry's. | 2012 | New York, New York, United States | USD 755.88 M | 431 | ||
Hair coloring kits are provided via an internet-first brand. | 2013 | San Francisco, California, United States | USD 248.9 M | 247 | ||
It offers a platform to schedule & manages appointments for beauty services | 2012 | San Francisco, California, United States | USD 168.82 M |
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Related news about Mirabella
Complete news archive for Mirabella
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Frequently Asked Questions about Mirabella
Mirabella was founded in 2002.
Mirabella is headquartered in Kansas City, United States. It is registered at Kansas City, Missouri, United States.
Mirabella was established in 2002 in Kansas City, United States, by Christy Thurston as founder and owner. Operations focus on the cosmetics sector, with an internet-first approach to distributing natural-based products. The catalog encompasses concealers, foundations, lipsticks, mascaras, makeup tools, eyelashes, setting sprays, and powders. Paraben-free formulations are emphasized in the offerings.
Mirabella's top competitors include MERIT, Mented Cosmetics and LIVETINTED.
Mirabella has 1 investor. Key investors include BELLAMI Hair.
Yes. Mirabella was acquired by BELLAMI Hair in September 2016.