About Movable Ink
Movable Ink is a company based in New York (United States) founded in 2010 by Michael Nutt and Vivek Sharma was acquired by STG in June 2025.. Movable Ink has raised $97.3 million across 5 funding rounds from investors including SVB, Intel and STG. The company has 262 employees as of December 31, 2020. Movable Ink has completed 2 acquisitions, including Coherent Path and Eastmedia. Movable Ink offers products and services including Studio, Da Vinci, Email, and Mobile. Movable Ink operates in a competitive market with competitors including Zeta Global, Braze, Nosto, Smartly.io and Insider, among others.
- Headquarter New York, United States
- Employees 262 as on 31 Dec, 2020
- Founders Michael Nutt, Vivek Sharma
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Sectors
Technology
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Phone
*********
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Website
*********
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Social
*********
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$97.3 M (USD)
in 5 rounds
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Latest Funding Round
$55 M (USD), Series D
Apr 28, 2022
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Investors
SVB
& 10 more
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Employee Count
262
as on Dec 31, 2020
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Investments & Acquisitions
Coherent Path
& 1 more
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Acquired by
STG
(Jun 26, 2025)
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Products & Services of Movable Ink
Movable Ink offers a comprehensive portfolio of products and services, including Studio, Da Vinci, Email, and Mobile. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Transforms data into unique personalized content for customer engagement.
Curates content to enhance batch messaging and drive revenue growth.
Enables personalized email experiences at every customer touchpoint.
Delivers AI-powered personalization for mobile marketing interactions.
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Leadership Team
68 people
Software Development Team
45 people
Sales and Marketing
38 people
Product Management Team
20 people
Senior Team
16 people
Finance and Accounting
9 people
Front Team
9 people
Data Analysis and Operations Team
7 people
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Funding Insights of Movable Ink
Movable Ink has successfully raised a total of $97.3M across 5 strategic funding rounds. The most recent funding activity was a Series D round of $55 million completed in April 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 5
- Last Round Series D — $55.0M
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First Round
First Round
(15 Feb 2011)
- Investors Count 10
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr, 2022 | Amount | Series D - Movable Ink | Valuation | Silver Lake | |
| Aug, 2020 | Amount | Series C - Movable Ink | Valuation | Contour Venture Partners , Silver Lake |
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| May, 2013 | Amount | Series B - Movable Ink | Valuation | Intel Education Accelerator |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Movable Ink
Movable Ink has secured backing from 11 investors, including venture fund and institutional investors. Prominent investors backing the company include SVB, Intel and STG. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Technology investing and private equity firm focused on partnerships.
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Founded Year | Domain | Location | |
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Investments are made in US seed and early-stage tech companies.
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Founded Year | Domain | Location | |
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Investment in technology startups focusing on compute, AI, and related innovations.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Movable Ink
Movable Ink has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Coherent Path and Eastmedia. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Customer journeys are mapped using predictive analytics for loyalty optimization.
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2012 | ||||
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Provider of software development, mobile application & web design, and consulting services
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1999 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Movable Ink
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Movable Ink Comparisons
Competitors of Movable Ink
Movable Ink operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Zeta Global, Braze, Nosto, Smartly.io and Insider, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Zeta Global is recognized as an AI-powered marketing cloud.
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| domain | founded_year | HQ Location |
AI-based omnichannel customer engagement solutions are delivered to businesses.
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| domain | founded_year | HQ Location |
Personalized product recommendations are delivered via SaaS to online retailers.
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| domain | founded_year | HQ Location |
Social advertising is managed and optimized via a SaaS platform.
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| domain | founded_year | HQ Location |
AI-native omnichannel customer experiences are orchestrated through integrated platforms.
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| domain | founded_year | HQ Location |
AI-driven platform for unifying customer data and automating personalized marketing.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Movable Ink
Frequently Asked Questions about Movable Ink
When was Movable Ink founded?
Movable Ink was founded in 2010 and raised its 1st funding round 1 year after it was founded.
Where is Movable Ink located?
Movable Ink is headquartered in New York, United States. It is registered at New York, New York, United States.
Who is the current CEO of Movable Ink?
Vivek Sharma is the current CEO of Movable Ink. They have also founded this company.
Is Movable Ink a funded company?
Movable Ink is a funded company, having raised a total of $97.3M across 5 funding rounds to date. The company's 1st funding round was a Series B of $11M, raised on Feb 15, 2011.
How many employees does Movable Ink have?
As of Dec 31, 2020, the latest employee count at Movable Ink is 262.
What does Movable Ink do?
Founded in 2010 and headquartered in New York, United States, Movable Ink operates in the email marketing sector. AI is utilized to personalize content within batch messaging programs, aiming to enhance customer experiences and support revenue growth. Advanced tracking reports and real-time metrics are provided to evaluate campaign performance. Services focus on enabling marketers to optimize outreach strategies through data-driven insights.
Who are the top competitors of Movable Ink?
Movable Ink's top competitors include Zeta Global, Smartly.io and Blueshift.
What products or services does Movable Ink offer?
Movable Ink offers Studio, Da Vinci, Email, and Mobile.
How many acquisitions has Movable Ink made?
Movable Ink has made 2 acquisitions, including Coherent Path, and Eastmedia.
Who are Movable Ink's investors?
Movable Ink has 11 investors. Key investors include SVB, Intel, STG, Wilson Sonsini Goodrich & Rosati, and Silver Lake.
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