About Native Co
Native Co is a Healthcare company based in San Francisco (United States) founded in 2015, and was acquired by Procter & Gamble in November 2017. Deodorants are manufactured and sold online by Native Co. The company has 31 employees. Its website nativecos.com draws about 743 thousand monthly visits. Native Co offers products and services including Deodorant, Body Wash, Hair Care, and Sunscreen. Its focus areas include Retail, Beauty Tech, Ecommerce and Fragrances. Its legal entity is ZENLEN, INC. Its competitors include Pinrose, Snif and Defineme Fragrance; 3 of its 3 listed competitors have raised funding.
Company details
Native Co was founded in 2015 and is headquartered in San Francisco, United States. Natural ingredient-based deodorants are produced by the company, handcrafted in the US and formulated without aluminum, parabens, or phthalates. These products are distributed through an online platform, with pricing set at 12 per unit as of December 2016. Various scents, including eucalyptus and mint or lavender and rose, are offered in the personal care sector.
- Headquarters San Francisco, United States
- Employees 31
- Stage Acquired
- SectorsHealthcare
- Website category Lifestyle · Beauty and Cosmetics
- Website nativecos.com
- Social LinkedIn X Facebook Instagram
- Acquired by Procter & Gamble (Nov 2017)
- Legal Name Zenlen, Inc
- Investors
- Employee Count31
- Acquired byProcter & Gamble
(Nov 2017)
Products & Services of Native Co
Native Co offers a comprehensive portfolio of products and services, including Deodorant, Body Wash, Hair Care, and Sunscreen.
Natural deodorant providing 24-hour odor protection with minimal ingredients.
Moisturizing body wash made with natural ingredients for clean and fresh skin.
Products for hair maintenance using natural, vegan formulas.
Zinc-based sunscreen offering sun protection without harmful chemicals.
Investors in Native Co
Native Co has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Procter & Gamble.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Provider of FMCG conglomerate products | 1837 | pg.com | United States |
Investor details for Native Co
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Native Co
17 people are tracked at Native Co (6 in leadership, 11 in team); the tracked headcount is 31.
| Name | Role | Group |
|---|---|---|
Jak | Director of Instore Experience | Leadership |
Rachel | Associate Director, Brand Marketing | Leadership |
Janelle | VP Retail & Innovation | Leadership |
Grace | Director of Retail Marketing | Leadership |
Amanne Sharif | Brand Director | Leadership |
Mia Croft | Creative Director | Leadership |
TBD | Brand Designer | Team |
Skylar | Influencer Marketing Manager | Team |
Jen Nwuli | Senior Brand Manager | Team |
Roxana Shamsazar | Senior Brand Designer | Team |
Justin Lam | Retail Operations Manager | Team |
Jasmine M. | Senior Brand Manager | Team |
Annie Murphy | Communications Manager | Team |
Alexandria Klüg | Senior Manager, Retail Operations | Team |
Abi | Part-Time Designer | Team |
Riley Ellingson | Manager - Native, Email & SMS | Team |
Kathleen Cabangon | Project Manager | Team |
Complete people profiles for Native Co
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Native Co
2 dated milestones of Native Co across 2 years, from founding to its latest funding, stage changes and deals.
- Founded Native Co is founded.
- Exit Acquired by Procter & Gamble.
Competitors of Native Co
Native Co has 3 listed competitors in our database, 3 of them funded. They include Pinrose, Snif and Defineme Fragrance.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| pinrose.com | 2013 | San Francisco, United States | $2.1M | 6 | High-end perfumes are sold online via a try-at-home model. | |
| snif.co | 2020 | New York, United States | $27.33M | Organic fragrances are sold online for men and women. | ||
| definemefragrance.com | 2015 | Santa Monica, United States | $2.62M | Multi-category organic perfumes are offered via an internet-first brand. |
Detailed competitors of Native Co
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Native Co
The website of Native Co (nativecos.com) receives about 743.4K visits a month and ranks #63,920 among all websites worldwide, #3,147 in Beauty and Cosmetics.
- Monthly visits743.4K
▼ 8% vs previous month
- Unique visitors427.5K
per month
- Global rank#63,920
among all websites
- Category rank#3,147
Lifestyle · Beauty and Cosmetics
- Bounce rate51%
- Pages per visit3.0
- Average visit1 min 54 sec
- DevicesDesktop 22% · Mobile 78%
Websites whose visitors overlap most with Native Co. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| sephora.com | 100% | 54.5M | #494 | View details | |
| ulta.com | 98% | 47.7M | #504 | View details | |
| lumedeodorant.com | 85% | 475.2K | #85,451 | View details | |
| tiege.com | 84% | #168,918 | View details | ||
| sunbum.com | 84% | 119.6K | #321,672 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Native Co
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Beauty & Skin Care Platforms
3 companies that operate in the same segment as Native Co (Beauty & Skin Care Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Subscription-based men's grooming products are provided by Harry's. | 2012 | New York, New York, United States | USD 755.88 M | 431 | ||
Hair coloring kits are provided via an internet-first brand. | 2013 | San Francisco, California, United States | USD 248.9 M | 247 | ||
It offers a platform to schedule & manages appointments for beauty services | 2012 | San Francisco, California, United States | USD 168.82 M |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Native Co
Complete news archive for Native Co
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Native Co
Native Co was founded in 2015.
Native Co is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Native Co has 31 employees.
Native Co was founded in 2015 and is headquartered in San Francisco, United States. Natural ingredient-based deodorants are produced by the company, handcrafted in the US and formulated without aluminum, parabens, or phthalates. These products are distributed through an online platform, with pricing set at 12 per unit as of December 2016. Various scents, including eucalyptus and mint or lavender and rose, are offered in the personal care sector.
Native Co's top competitors include Snif, Pinrose and Defineme Fragrance.
Native Co offers Deodorant, Body Wash, Hair Care, and Sunscreen.
Native Co has 1 investor. Key investors include Procter & Gamble.
Native Co operates through Zenlen, Inc.
Yes. Native Co was acquired by Procter & Gamble in November 2017.
The website of Native Co receives about 743 thousand visits a month and ranks #63,920 among all websites worldwide.