About Neodata
Neodata is a company based in Milano (Italy) founded in 2004.. Neodata has raised $3.48 million across 1 funding round from investors including Principia SGR. Neodata has completed 1 acquisition, including NewsCurve. Neodata offers products and services including Audience Analytics, Marketing Automation, and Campaigns Personalizzate. Neodata operates in a competitive market with competitors including Taboola, Kevel, Lineup Systems, Operative and Ezoic, among others.
- Headquarter Milano, Italy
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Sectors
Media & Entertainment
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Email
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Phone
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Website
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Social
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- Legal Name Blendee S.R.L.
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$3.48 M (USD)
in 1 rounds
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Latest Funding Round
$3.48 M (USD), Series A
Jun 01, 2011
- Investors
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Employee Count
Employee Count
- Investments & Acquisitions
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Products & Services of Neodata
Neodata offers a comprehensive portfolio of products and services, including Audience Analytics, Marketing Automation, and Campaigns Personalizzate. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Analyzes customer data for targeted insights and strategies
Automates marketing processes for efficiency and personalization
Customizes online and offline campaigns for user engagement
Funding Insights of Neodata
Neodata has successfully raised a total of $3.48M through 1 strategic funding round. The most recent funding activity was a Series A round of $3.48 million completed in June 2011. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 1
- Last Round Series A — $3.5M
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First Round
First Round
(01 Jun 2011)
- Investors Count 1
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jun, 2011 | Amount | Series A - Neodata | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Neodata
Neodata has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Principia SGR. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Early-stage investments in Italian tech and life sciences are targeted.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Neodata
Neodata has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include NewsCurve. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Content metrics are delivered to publishers for performance analysis.
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2010 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Neodata
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Neodata Comparisons
Competitors of Neodata
Neodata operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Taboola, Kevel, Lineup Systems, Operative and Ezoic, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Ad network platform is utilized for content recommendations and monetization.
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Provider of content management and outdoor advertising services
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Web-based ad booking and management tools
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SaaS platform for automating ad trafficking in media is provided.
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Publisher sites are optimized via automated ad testing by Ezoic.
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| domain | founded_year | HQ Location |
Premium ad serving solutions are delivered to global publishers.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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App based platform offering on demand delivery and ride-hailing services
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Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Neodata
Frequently Asked Questions about Neodata
When was Neodata founded?
Neodata was founded in 2004 and raised its 1st funding round 7 years after it was founded.
Where is Neodata located?
Neodata is headquartered in Milano, Italy.
Is Neodata a funded company?
Neodata is a funded company, having raised a total of $3.48M across 1 funding round to date. The company's 1st funding round was a Series A of $3.48M, raised on Jun 01, 2011.
What does Neodata do?
Neodata Group offers advertising solutions to publishers. It also offers an editorial suite for online publishers utilizes text-mining, semantic analysis and real-time web metrics to provide actionable recommendations to editors, helping them to better engage their readers by matching individuals with the content that will best suit them. Also provides the ad-serving solution to publishers through ad.agio ad-server. It provides other advertising solutions like data management platforms and addressable TV. It claims to be a preferred partner of top Italian publishers, including Mediaset, La Repubblica, EditorialeDomus, Seat Pagine Gialle, Tiscali and Sipra.
What products or services does Neodata offer?
Neodata offers Audience Analytics, Marketing Automation, and Campaigns Personalizzate.
How many acquisitions has Neodata made?
Neodata has made 1 acquisition, including NewsCurve.
Who are Neodata's investors?
Neodata has 1 investor. Key investors include Principia SGR.
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