Optimatic

New York, United States Founded: 2011 • Age: 15 yrs Acquired By Matomy
Modular video advertising features are provided via a private marketplace.
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About Optimatic

Optimatic is a company based in New York (United States) founded in 2011 was acquired by Matomy in November 2015.. Optimatic operates in a competitive market with competitors including Rembrand, Altitude Digital, Genesis Media, Adaptive Media and Videoplaza, among others.

  • Headquarter New York, United States
  • Sectors
    Media & Entertainment
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
  • Investors
  • Employee Count
    Employee Count
  • Acquired by
    Matomy

    (Nov 16, 2015)

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Funding Insights of Optimatic

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Optimatic

Optimatic has secured backing from 1 investor. Prominent investors backing the company include Matomy. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Investor Description Founded Year Domain Location
Performance marketing solutions are provided for publishers and advertisers.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Optimatic

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Optimatic

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Optimatic Comparisons

Employees
+
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Competitors of Optimatic

Optimatic operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Rembrand, Altitude Digital, Genesis Media, Adaptive Media and Videoplaza, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Provider of in-content product insertion-based content marketing software solutions for brands
domain founded_year HQ Location
Independent video supply-side platform for media monetization is operated.
domain founded_year HQ Location
Platform offering ad network solution
domain founded_year HQ Location
SSP for Publishers
domain founded_year HQ Location
Video ad serving and management platform
domain founded_year HQ Location
Video supply side advertising platform provider
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Optimatic

Frequently Asked Questions about Optimatic

When was Optimatic founded?

Optimatic was founded in 2011.

Where is Optimatic located?

Optimatic is headquartered in New York, United States. It is registered at New York, New York, United States.

What does Optimatic do?

Optimatic was founded in 2011 in New York, United States, focusing on the digital advertising sector. A proprietary platform is utilized to deliver modular features and flexibility for video campaigns. Access to video inventory is facilitated through a private marketplace, where publishers are pre-screened and managed with third-party verification tools. Transparency in campaign performance is maintained via real-time reporting systems. Acquisition by Matomy occurred on November 16, 2015.

Who are the top competitors of Optimatic?

Optimatic's top competitors include Rembrand, Adaptive Media and Genesis Media.

Who are Optimatic's investors?

Optimatic has 1 investor. Key investors include Matomy.

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