ORLY

Los Angeles, United States Founded: 1975 • Age: 51 yrs
Cruelty-free nail polishes, gels, and treatments are manufactured.

About ORLY

ORLY is a company based in Los Angeles (United States) founded in 1975. ORLY offers products and services including Nail Lacquers, Breathable Treatment + Color, Gel Manicure System, and Toppers. ORLY operates in a competitive market with competitors including E.L.F Cosmetics, IL Makiage, PAT McGRATH LABS, Too Faced and Morphe, among others.

  • Headquarter Los Angeles, United States
  • Sectors
    Consumer
  • Email
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  • Phone
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  • Website orlybeauty.com
  • Social LinkedIn X Facebook YouTube
  • Legal Name Orly International, Inc.
Key Metrics
  • Latest Funding Round
    $7M (USD), Debt – Conventional

    Sep 2024

  • Investors

Products & Services of ORLY

ORLY offers a comprehensive portfolio of products and services, including Nail Lacquers, Breathable Treatment + Color, Gel Manicure System, and Toppers.

Nail Lacquers
Nail Color

Polishes for applying color to nails.

Breathable Treatment + Color
Nail Treatment

Breathable products for nail care and coloring.

Gel Manicure System
Manicure Essentials

System for gel-based nail applications.

Toppers
Nail Enhancements

Add-ons for nail finishes and effects.

Apps and channels of ORLY

its YouTube channel ORLY has 4.17K subscribers and 30 videos.

ORLY
YouTube 4.17K subscribers 30 videos Science & Technology
Open channel

Videos from ORLY

The most watched videos on ORLY's YouTube channel, ORLY (4.17K subscribers). Click a video to play it here.

ORLY Nail Retouch
637 views
ORLY Fall 2025 – 1990s
353 views
ORLY 1990s – Grunge Glam
239 views
ORLY Divine Alchemy – Siren Me Crazy
229 views

More on ORLY.

Funding Insights of ORLY

  • Total Rounds 1
  • Last Round Debt – Conventional β€” $7M
  • First Round $7M

    (Sep 2024)

  • Investors Count 1

All 1 funding rounds of ORLY with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Sep 2024$7MDebt – Conventional––
Valuation history

1 investors in total: 1 institutional.

Investors in ORLY

ORLY has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include MidFirst Bank.

All
Institutional
InvestorDescriptionFounded YearDomainLocation
Commercial banking services are provided across the United States.
1954midfirst.comOklahoma City, United States
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Investor details for ORLY

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

People of ORLY

8 people are tracked at ORLY (4 in leadership, 4 in team).

NameRoleGroup
Tal Pink
VP Business DevelopmentLeadership
Shel Pink
Founder, SpaRitualLeadership
Nadia Deering
VP OF INTERNATIONAL SALESLeadership
Shanee Pink
Creative DirectorLeadership
Amy Oung
Brand AmbassadorTeam
La Juana Smith-Huebner
Brand Ambassador for SPARITUALTeam
Amy Krajnovich
Regional Sales ManagerTeam
Fabio Arrighini
Sales ManagerTeam
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Complete people profiles for ORLY

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Timeline of ORLY

2 dated milestones of ORLY across 49 years, from founding to its latest funding, stage changes and deals.

  1. Founded ORLY is founded.
  2. Funding First funding round of $7.0M.

Competitors of ORLY

ORLY operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as E.L.F Cosmetics, IL Makiage, PAT McGRATH LABS, Too Faced and Morphe, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
elfcosmetics.com2004Oakland, United States–339
Multi-category color cosmetics are provided by an internet-first brand.
ilmakiage.com1972New York, United States$130M51
Makeup products are recommended online based on personal quizzes.
patmcgrath.com2016New York, United States$60M1,800
Manufacturer of beauty care products for women
toofaced.com1998Orange, United States$71.38M233
A variety of makeup products is offered by Too Faced.
morphe.com2008San Francisco, United States–598
Brand of beauty & personal care products
wanderbeauty.com2014New York, United States$8.28M16
Cruelty-free travel makeup and accessories are offered by Wander Beauty.
nyxcosmetics.com1999El Segundo, United States$10.6M109
Makeup products are manufactured and distributed by NYX Professional Makeup.
miniluxe.com2007Needham, United States$66.6M159
Salon chain offering nail, brow, and waxing services
thrivecausemetics.com2015Los Angeles, United States$260,000108
Natural vegan beauty products are sold online by Thrive Causemetics.
mentedcosmetics.com2016New York, United States$9M–
Internet first brand offering cosmetic products
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Detailed competitors of ORLY

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of ORLY

The website of ORLY (orlybeauty.com) receives about 103.4K visits a month.

  • Monthly visits
    103.4K

    ▼ 36.1% vs previous month

Similar websites

Websites whose visitors overlap most with ORLY. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
essie.com
100%
261.5K#130,894View details
opi.com
96%
477.8K#100,344View details
nailpolishcanada.com
nailpolishcanada.com
91%
–#13,488,159–
londontownusa.com
90%
–#128,084View details
sallybeauty.com
88%
5.6M#9,013View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 40 similar websites and full traffic analytics for ORLY

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 40 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Latest news on Orly

Premium access

Complete news archive for ORLY

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Similar companies to ORLY

10 companies that operate in the same segment as ORLY (Beauty & Personal Care Products), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Online platform offering a wide range of baby, kids, and maternity products
2010Pune, Maharashtra, IndiaUSD 513.39 MUSD 911.07 M6,330
3M is recognized as a global leader in industrial innovation.
1902United States–USD 24.95 B74
Provider of FMCG conglomerate products
1837United States–USD 457.23 M923
Subscription-based men's grooming products are provided by Harry's.
2012New York, New York, United StatesUSD 755.88 M–431
Baby products from multiple retailers are aggregated and browsed online.
2011Oakland, California, United StatesUSD 40.67 M––
Online platform for preschool management and parent updates is offered.
2014San Francisco, California, United StatesUSD 88.8 M––
Internet first brand offering wearable breast pumps
2013London, England, United KingdomUSD 157.63 M––
Online brand offering mens grooming products
2015Gurugram, Haryana, IndiaUSD 52.66 M––
Retailer of perfumes, cosmetics, skincare, and related gift set items
2012Gurugram, Haryana, IndiaUSD 58.54 M––
Platform offering multi-category natural beauty care products
2019Mumbai, Maharashtra, IndiaUSD 46.98 MUSD 9.25 M94
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Frequently Asked Questions about ORLY

ORLY was founded in 1975 and raised its 1st funding round 49 years after it was founded.

ORLY is headquartered in Los Angeles, United States. It is registered at Los Angeles, California, United States.

ORLY was founded in 1975 in Los Angeles, United States, within the beauty and personal care sector. Cruelty-free nail products, including lacquers, breathable one-step polishes, GELFX, and Builder in a Bottle gel, are produced. Nail care items such as topcoats, basecoats, and treatments for strengthening, drying, lengthening, and nail biting are provided. Accessories, tools, consumer gifts, sets, and a professional line for salons are also offered.

ORLY's top competitors include E.L.F Cosmetics, PAT McGRATH LABS and NYX Professional Makeup.

ORLY offers Nail Lacquers, Breathable Treatment + Color, Gel Manicure System, and Toppers.

ORLY has 1 investor. Key investors include MidFirst Bank.

ORLY operates through Orly International, Inc..

The website of ORLY receives about 103 thousand visits a month.

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