Perk

Austin, United States Founded: 2012 • Age: 14 yrs Unicorn Acquired By RhythmOne
Mobile based customer rewards program through gift cards

About Perk

Perk is a Technology company based in Austin (United States) founded in 2012 by Avi Meir, and was acquired by RhythmOne in December 2016. It operates as a mobile based customer rewards program through gift cards. It operates in the Technology, Media & Entertainment, and Travel & Hospitality sectors. Perk has raised $714.78 million across 17 funding rounds from investors including Blackstone, Hercules Capital and Liquidity. The company has 48 employees. Perk has completed 4 acquisitions, including Corona Labs, Playerize and SuperRewards. Perk was last valued at $2.7 billion in January 2025. Its chief executive is Avi Meir. Its website perk.com draws about 518 thousand monthly visits. Its focus areas include Enterprise Applications, Mobile Advertising, Ad Network and Rewards. Its competitors include InMobi, Tapjoy, Vungle, Mobvista and Digital Turbine and 4 more; 7 of its 9 listed competitors have raised funding.

Company details

Founded in 2012 in Austin, United States, Perk operates in the mobile rewards sector. Points are accumulated by users via partnered brands, web searches, and location check-ins, with redemptions available for gift cards from over 3,000 stores. The Perk Screen app is utilized on smartphone lock screens to discover deals, while PerkTV allows points to be earned through video viewing. Operations focus on integrating everyday activities with loyalty incentives.

  • Headquarters Austin, United States
  • Employees 48
  • Founders Avi Meir
  • Stage Acquired
  • Sectors
    Technology
    Media & Entertainment Travel & Hospitality
  • Website perk.com
  • Social LinkedIn X Facebook
  • Acquired by RhythmOne (Dec 2016)
Key Metrics
  • Total Equity Funding
    $714.78M (USD)

    in 17 rounds

  • Latest Funding Round
    $300M (USD), Debt – Conventional

    Jun 2026

  • Investors
    Blackstone

    & 35 more

  • Employee Count
    48
  • Investments & Acquisitions
  • Acquired by
    RhythmOne

    (Dec 2016)

Funding Insights of Perk

Perk has successfully raised a total of $714.78M across 17 strategic funding rounds. The most recent funding activity was a Debt – Conventional round of $300 million completed in June 2026. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $714.78M
  • Total Rounds 17
  • Last Round Debt – Conventional β€” $300M
  • First Round $3.76M

    (Feb 2015)

  • Investors Count 36

Latest 10 of 17 funding rounds of Perk with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Jun 2026$300MDebt – Conventional––
Jan 2025$200MSeries E–EQT, Atomico
Jun 2024$135MDebt – Conventional––
Jan 2024$105MSeries D––
Jan 2022$115MSeries D–General Catalyst
Jul 2021–Debt – Conventional––
Apr 2021–Debt – Conventional––
Apr 2021$160MSeries D––
Jul 2019$60MSeries C–Kinnevik, Target Global
–
Oct 2018$43.91MSeries C–Kinnevik
Valuation history
DateValuationStage
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Full valuation and stage history of Perk

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Last known valuation $2.7B (Jan 2025). 36 investors in total: 30 institutional and 6 angel.

Investors in Perk

Perk has secured backing from 36 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include Blackstone, Hercules Capital and Liquidity.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Spark Capital is engaged in venture capital investments.
–sparkcapital.comSan Francisco, United States
Venture capital firm focused on seed-stage investments
–localglobe.vcLondon, United Kingdom
Investments are made by Sunstone in early-stage European companies.
–sunstone.euCopenhagen, Denmark
Venture capital investments in technology startups and entrepreneurs.
–indexventures.com-
-
–greyhoundcapital.com-
Venture capital investments are directed toward multiple sectors by Kinnevik.
1936kinnevik.comStockholm, Sweden
Venture capital firm
–targetglobal.vcLondon, United Kingdom
Tech companies are funded by this London-based venture capital firm.
–felixcap.comLondon, United Kingdom
-
–dst-global.com-
African software startups are funded by Amplo venture capital firm.
2017amplovc.comSpring, United States
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People of Perk

1 people are tracked at Perk (1 in leadership); the tracked headcount is 48.

NameRoleGroup
Avi Meir
Co-Founder & CEOLeadership
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Investments & Acquisitions by Perk

Perk has strategically engaged in corporate development activities, having acquired 4 companies. Notable acquisitions include Corona Labs, Playerize and SuperRewards.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Online casino reviews are provided by Viggle Inc. for Australians.
viggleinc.comNew York, United States2010Dec 2015β€’β€’β€’β€’
Cross-platform framework for mobile game and app development is offered.
coronalabs.comPalo Alto, United States2008Nov 2015$2.3M
Offer-based advertising platform enables virtual currency earnings through user actions.
superrewards.comSan Francisco, United States2013Nov 2015$350,000
In-game monetization and user acquisition solutions provider
playerize.comUnited States2011Nov 2015β€’β€’β€’β€’
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Complete acquisition details for Perk

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Timeline of Perk

9 dated milestones of Perk across 14 years, from founding to its latest funding, stage changes and deals.

  1. Founded Perk is founded.
  2. Funding First funding round of $3.8M.
  3. Acquisition Acquires Playerize.
  4. Acquisition Acquires SuperRewards.
  5. Acquisition Acquires Corona Labs.
  6. Acquisition Acquires Viggle Inc..
  7. Exit Acquired by RhythmOne.
  8. Milestone Reaches Unicorn status.
  9. Funding Latest funding round, Debt – Conventional, of $300.0M.

Competitors of Perk

Perk has 9 listed competitors in our database, 7 of them funded. They include InMobi, Tapjoy, Vungle, Mobvista and Digital Turbine, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
inmobi.com2007Bengaluru, India$265.6M1,074
Platform offering mobile ad network software
tapjoy.com2007San Francisco, United States$60.05M137
Mobile advertising & monetization
vungle.com2011San Francisco, United States$25.62M39
Mobile apps are promoted and monetized via in-app video trailers.
mobvista.com2013Guangzhou, China$33.41M–
Mobile advertising platform and ad network
digitalturbine.com1998Austin, United States–777
Mobile advertising network platform
liftoff.io2012Redwood, United States$5M354
Mobile ad campaigns are managed and optimized via ML platform.
chartboost.com2011San Francisco, United States$21M60
Ads monetization platform based on mobile games
millennialmedia.com2006Baltimore, United States$64.8M460
Mobile advertising platform is operated for advertisers and developers.
perion.com1999Holon, Israel––
AI powered ad network platform
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Detailed competitors of Perk

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Web traffic of Perk

The website of Perk (perk.com) receives about 518K visits a month.

  • Monthly visits
    518K

    ▲ 13.6% vs previous month

Similar websites

Websites whose visitors overlap most with Perk. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
perks.com
perks.com
100%
–––
instagc.com
instagc.com
100%
–#186,415–
shopatron.com
80%
––View details
pcworld.com
42%
–#26,621View details
giftcardrescue.com
29%
5.7K#3,273,133View details

Top companies in Mobile Application Ecosystem

10 companies that operate in the same segment as Perk (Mobile Application Ecosystem), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
App store rankings and keywords are tracked for developers.
2013San Francisco, California, United StatesUSD 46.12 M–67
Blockchain-based platform for multi-category mobile app distribution is provided.
2011Lisbon, PortugalUSD 27.59 M––
Provider of an app discovery platform
1997Barcelona, Catalonia, SpainUSD 140.38 M––
Mobile app analytics and development platform is provided for developers.
2011Kashiwa, Chiba Prefecture, JapanUSD 7.33 MUSD 12.37 M–
Delivers a comprehensive super-app for multi-category products and services.
2019Mumbai, Maharashtra, India–––
Mobile app acquisitions are brokered through a dedicated marketplace.
2011Boston, Massachusetts, United StatesUSD 26.4 M–28
Offers full-service mobile ad operations and revenue growth services
2016Los Angeles, California, United StatesUSD 30 M––
HubX is recognized as a technology hub for mobile app development.
2022Izmir, Aegean Region, TurkeyUSD 50 M–396
Provider of platform optimizing in-app purchase revenue for mobile applications
2019New York, New York, United StatesUSD 500 K––
Multi-category Android applications are distributed via an online platform.
2016Seongnam-si, Gyeonggi-do, South KoreaUSD 149.01 M––
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Related news about Perk

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Frequently Asked Questions about Perk

Perk was founded in 2012 and raised its 1st funding round 3 years after it was founded.

Perk is headquartered in Austin, United States. It is registered at Austin, Texas, United States.

Avi Meir is the current CEO of Perk. They have also founded this company.

Perk is a funded company, having raised a total of $714.78M across 17 funding rounds to date. The company's 1st funding round was a Series C of $43.91M, raised on Feb 2015.

Perk has 48 employees.

Founded in 2012 in Austin, United States, Perk operates in the mobile rewards sector. Points are accumulated by users via partnered brands, web searches, and location check-ins, with redemptions available for gift cards from over 3,000 stores. The Perk Screen app is utilized on smartphone lock screens to discover deals, while PerkTV allows points to be earned through video viewing. Operations focus on integrating everyday activities with loyalty incentives.

Perk's top competitors include InMobi, Tapjoy and Vungle.

Perk has made 4 acquisitions, including Corona Labs, Playerize, and SuperRewards.

Perk has 36 investors. Key investors include Blackstone, Hercules Capital, Liquidity, EQT, and RhythmOne.

The valuation of Perk is $2.7B as of Jan 2025.

Yes. Perk was acquired by RhythmOne in December 2016.

The website of Perk receives about 518 thousand visits a month.

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