About Persana
Persana is a Technology company based in San Francisco (United States) founded in 2023 by Rush Shahani and Sriya M. AI-based productivity tools for sales teams are offered by Persana. Persana has raised $2.43 million across 2 funding rounds from investors including Y Combinator, Race Capital and Stage 2 Capital. Its website persana.ai draws about 69 thousand monthly visits. Persana offers products and services including AI Autopilot Agents and Full Contact API. Its focus areas include Enterprise Applications, Sales Force Automation, Productivity Tools and High Tech. Its legal entity is Netla Inc. Its competitors include SalesLoft, Databook and Cloze; 3 of its 3 listed competitors have raised funding.
Company details
Persana was founded in 2023 and is headquartered in San Francisco, United States. An AI-based platform is provided for sales teams, focusing on productivity measurement and analysis of representative performance. Tools for data management, task management, and email management are included, along with integration capabilities for various tech stacks in the sales sector.
- Headquarters San Francisco, United States
- Founders Rush Shahani, Sriya M
- SectorsTechnology
- Website category Computers Electronics and Technology · Graphics Multimedia and Web Design
- Email••••••••
- Website persana.ai
- Social LinkedIn X Facebook
- Legal Name Netla Inc
- Total Equity Funding$2.43M (USD)
in 2 rounds
- Latest Funding Round$2.3M (USD), Seed
Nov 2024
- InvestorsY Combinator
& 3 more
Products & Services of Persana
Persana offers a comprehensive portfolio of products and services, including AI Autopilot Agents and Full Contact API.
Automates outreach and deal closing for sales teams
Provides real-time data for contacts and companies
Funding Insights of Persana
Persana has successfully raised a total of $2.43M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $2.3 million completed in November 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $2.43M
- Total Rounds 2
- Last Round Seed — $2.3M
- First Round $125,000
(Jun 2023)
- Investors Count 4
All 2 funding rounds of Persana with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2024 | $2.3M | Seed | – | – | |
| Jun 2023 | $125,000 | Seed | – | – |
4 investors in total: 3 institutional and 1 angel.
Investors in Persana
Persana has secured backing from 4 investors, including venture fund and angel investors. Prominent investors backing the company include Y Combinator, Race Capital and Stage 2 Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early-stage startups are accelerated via funding and educational programs. | ycombinator.com | Mountain View, United States | ||
Venture capital fund investing in tech startups | race.capital | San Francisco, United States | ||
Venture capital funding is offered to B2B software companies. | stage2.capital | |||
DS Dharmesh Shah | Co-founder of HubSpot, active angel investor in Indian startups | unknown_45ed5277397c4a25a |
Investor details for Persana
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Persana
2 people are tracked at Persana (2 in leadership).
| Name | Role | Group |
|---|---|---|
Rush Shahani | Co-Founder | Leadership |
Sriya M | Co-Founder | Leadership |
Complete people profiles for Persana
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Timeline of Persana
3 dated milestones of Persana across 1 years, from founding to its latest funding, stage changes and deals.
- Founded Persana is founded.
- Funding First funding round of $125K.
- Funding Latest funding round, Seed, of $2.3M.
Competitors of Persana
Persana has 3 listed competitors in our database, 3 of them funded. They include SalesLoft, Databook and Cloze.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| salesloft.com | 2011 | Atlanta, United States | $246.48M | 554 | Sales prospecting and engagement tools are offered to enterprises. | |
| databook.com | 2017 | Palo Alto, United States | $71.44M | AI based platform offering productivity tools for enterprises | ||
| cloze.com | 2012 | Wellesley, United States | $1.2M | Sales emails and interactions are prioritized and tracked automatically. |
Detailed competitors of Persana
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Persana
The website of Persana (persana.ai) receives about 69K visits a month and ranks #515,575 among all websites worldwide, #5,189 in Graphics Multimedia and Web Design.
- Monthly visits69K
▼ 2.7% vs previous month
- Unique visitors30.3K
per month
- Global rank#515,575
among all websites
- Category rank#5,189
Computers Electronics and Technology · Graphics Multimedia and Web Design
- Bounce rate40%
- Pages per visit1.9
- Average visit35 sec
- DevicesDesktop 38% · Mobile 62%
Websites whose visitors overlap most with Persana. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| sendspark.com | 100% | 118.5K | #328,184 | View details | |
omnisizes.com | omnisizes.com | 94% | #1,911,524 | – | |
| salesmate.io | 94% | 218.1K | #111,740 | View details | |
| noloco.io | 94% | 89.9K | View details | ||
| trigify.io | 94% | 41.6K | #617,456 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Persana
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Top companies in Sales Force Automation
3 companies that operate in the same segment as Persana (Sales Force Automation) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Contact databases and sales intelligence are supplied to businesses. | 2000 | Vancouver, Washington, United States | USD 32 M | USD 1.25 B | 3,510 | |
Sales prospecting and engagement tools are offered to enterprises. | 2011 | Atlanta, Georgia, United States | USD 246.48 M | 1,121 |
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Related news about Persana
Complete news archive for Persana
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Frequently Asked Questions about Persana
Persana was founded in 2023.
Persana is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Persana is a funded company, having raised a total of $2.43M across 2 funding rounds to date. The company's 1st funding round was a Seed of $125K, raised on Jun 2023.
Persana was founded in 2023 and is headquartered in San Francisco, United States. An AI-based platform is provided for sales teams, focusing on productivity measurement and analysis of representative performance. Tools for data management, task management, and email management are included, along with integration capabilities for various tech stacks in the sales sector.
Persana offers AI Autopilot Agents and Full Contact API.
Persana has 4 investors. Key investors include Y Combinator, Race Capital, Stage 2 Capital, and Dharmesh Shah.
Persana operates through Netla Inc.