About PictureWealth
PictureWealth is a company based in Perth (Australia) founded in 2017 by David Pettit.. PictureWealth has raised $23.26 million across 4 funding rounds from investors including Gallagher Benefits and Neal Cross. PictureWealth has completed 1 acquisition, including Neo FS. PictureWealth operates in a competitive market with competitors including Personal Capital, Perfios, Gorila, Micruity and Finary, among others.
- Headquarter Perth, Australia
- Founders David Pettit
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Sectors
Technology
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Email
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Phone
*********
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Website
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Social
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$23.26 M (USD)
in 4 rounds
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Latest Funding Round
$14 M (USD), Series A
Feb 23, 2022
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Investors
Gallagher Benefits
& 1 more
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Employee Count
Employee Count
- Investments & Acquisitions
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Funding Insights of PictureWealth
PictureWealth has successfully raised a total of $23.26M across 4 strategic funding rounds. The most recent funding activity was a Series A round of $14 million completed in February 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 4
- Last Round Series A — $14.0M
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First Round
First Round
(04 Sep 2017)
- Investors Count 2
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Feb, 2022 | Amount | Series A - PictureWealth | Valuation |
investors |
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| Jun, 2020 | Amount | Seed - PictureWealth | Valuation |
investors |
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| Jun, 2020 | Amount | Debt – Conventional - PictureWealth | Valuation |
investors |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in PictureWealth
PictureWealth has secured backing from 2 investors, including institutional and angel investors. Prominent investors backing the company include Gallagher Benefits and Neal Cross. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Provides HR consulting services in policy design, compliance, and talent management.
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Founded Year | Domain | Location | |
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NC
Neal Cross |
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by PictureWealth
PictureWealth has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Neo FS. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Financial planning services are offered to clients by NEO.
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2010 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - PictureWealth
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Picturewealth Comparisons
Competitors of PictureWealth
PictureWealth operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Personal Capital, Perfios, Gorila, Micruity and Finary, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Wealth data for individuals is aggregated and monitored.
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| domain | founded_year | HQ Location |
Provides financial technology solutions for data analysis and verification globally.
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| domain | founded_year | HQ Location |
Investment consolidation technology is provided for financial professionals.
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| domain | founded_year | HQ Location |
Pension management solutions are provided for deferred annuities and plans.
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| domain | founded_year | HQ Location |
Social trading platform for on stock market assets
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| domain | founded_year | HQ Location |
Wealth management software solutions
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Picturewealth
Frequently Asked Questions about PictureWealth
When was PictureWealth founded?
PictureWealth was founded in 2017.
Where is PictureWealth located?
PictureWealth is headquartered in Perth, Australia. It is registered at Perth, Western Australia, Australia.
Is PictureWealth a funded company?
PictureWealth is a funded company, having raised a total of $23.26M across 4 funding rounds to date. The company's 1st funding round was a Seed of $8.3M, raised on Sep 04, 2017.
What does PictureWealth do?
Founded in 2017 in Perth, Australia, PictureWealth operates as an online platform in the personal finance sector. Users finances are organized into a unified dashboard, where current status is represented through formats covering net worth, income, cash flow, insurance, estate planning, and goals. Personalized actions and insights are generated based on the resulting financial profile. The service targets individual users seeking structured financial oversight.
Who are the top competitors of PictureWealth?
PictureWealth's top competitors include Perfios, Personal Capital and Micruity.
How many acquisitions has PictureWealth made?
PictureWealth has made 1 acquisition, including Neo FS.
Who are PictureWealth's investors?
PictureWealth has 2 investors. Key investors include Gallagher Benefits, and Neal Cross.