Planoly

New York, United States Founded: 2015 • Age: 11 yrs Acquired By Traject
Instagram campaigns are managed via drag-and-drop tools and scheduling.
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About Planoly

Planoly is a company based in New York (United States) founded in 2015 was acquired by Traject in December 2020.. Planoly has raised $225 thousand across 1 funding round from investors including Traject. Planoly has completed 1 acquisition, including Planoly. Planoly offers products and services including Social Planner and Creator Store. Planoly operates in a competitive market with competitors including Spredfast, Brand Networks, Salesforce Buddy Media, Later and Wayin, among others.

  • Headquarter New York, United States
  • Sectors
    Technology
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Planogram, Inc
Operational Areas
Technology → Marketing, Adtech & Commerce Technology
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $225 K (USD)

    in 1 rounds

  • Latest Funding Round
    $225 K (USD), Seed

    Apr 18, 2016

  • Investors
  • Employee Count
    Employee Count
  • Investments & Acquisitions
  • Acquired by
    Traject

    (Dec 18, 2020)

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Products & Services of Planoly

Planoly offers a comprehensive portfolio of products and services, including Social Planner and Creator Store. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Tool for planning and scheduling social media posts visually.

Platform to sell digital products and build online stores easily.

People of Planoly
Headcount 10-50
Employee Profiles 11
Employee Profiles
People
Teresa Day
Chief Operating Officer
People
Katelyn Sorensen
Chief Executive Officer
People
Nicholas Cole
Director Of Finance
People
Ashutosh Bapat
Quality Assurance Lead

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Funding Insights of Planoly

Planoly has successfully raised a total of $225K through 1 strategic funding round. The most recent funding activity was a Seed round of $225 thousand completed in April 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 1
  • Last Round Seed — $225,000
  • First Round

    (18 Apr 2016)

  • Investors Count
Date Amount Transaction Name Valuation Lead Investors Investors
Apr, 2016 Amount Seed - Planoly Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Planoly

Planoly has secured backing from 1 investor. Prominent investors backing the company include Traject. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Investor Description Founded Year Domain Location
Traject is engaged in acquiring and building marketing tools.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Planoly

Planoly has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Planoly. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Storefronts for creators are managed via customizable bio link platforms.
2018
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - Planoly

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Planoly Comparisons

Employees
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Competitors of Planoly

Planoly operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Spredfast, Brand Networks, Salesforce Buddy Media, Later and Wayin, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Social media programs are managed, monitored, and measured at scale.
domain founded_year HQ Location
Brand Networks is recognized for employee influencer marketing technology.
domain founded_year HQ Location
Social media marketing solutions
domain founded_year HQ Location
Instagram campaigns are planned, scheduled, and analyzed via Later's platform.
domain founded_year HQ Location
Social Media Monitoring and Engagement platform
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Frequently Asked Questions about Planoly

When was Planoly founded?

Planoly was founded in 2015 and raised its 1st funding round 1 year after it was founded.

Where is Planoly located?

Planoly is headquartered in New York, United States. It is registered at New York, New York, United States.

Is Planoly a funded company?

Planoly is a funded company, having raised a total of $225K across 1 funding round to date. The company's 1st funding round was a Seed of $225K, raised on Apr 18, 2016.

What does Planoly do?

Planoly was founded in 2015 in New York, United States, as a platform in the social media marketing sector. Instagram profiles are handled through intuitive drag-and-drop interfaces, while user-generated content is discovered, curated, and reposted from community sources. Future posts are scheduled, team collaboration is facilitated, and campaign performance is monitored via dashboards. Operations focus on streamlining content management for brands and agencies.

Who are the top competitors of Planoly?

Planoly's top competitors include Later, Addressable and Brand Networks.

What products or services does Planoly offer?

Planoly offers Social Planner and Creator Store.

How many acquisitions has Planoly made?

Planoly has made 1 acquisition, including Planoly.

Who are Planoly's investors?

Planoly has 1 investor. Key investors include Traject.

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