About Planoly
Planoly is a Technology company based in New York (United States) founded in 2015, and was acquired by Traject in December 2020. Instagram campaigns are managed via drag-and-drop tools and scheduling. Planoly has raised $225 thousand across 1 funding round from investors including Traject. Planoly has completed 1 acquisition, including Planoly. Its website planoly.com draws about 287 thousand monthly visits. Planoly offers products and services including Social Planner and Creator Store. Its focus areas include Enterprise Applications, MarketingTech, Social Media Marketing and Instagram and Snapchat. Its legal entity is Planogram, Inc. Its competitors include Spredfast, Brand Networks and Salesforce Buddy Media; 3 of its 3 listed competitors have raised funding.
Company details
Planoly was founded in 2015 in New York, United States, as a platform in the social media marketing sector. Instagram profiles are handled through intuitive drag-and-drop interfaces, while user-generated content is discovered, curated, and reposted from community sources. Future posts are scheduled, team collaboration is facilitated, and campaign performance is monitored via dashboards. Operations focus on streamlining content management for brands and agencies.
Products & Services of Planoly
Planoly offers a comprehensive portfolio of products and services, including Social Planner and Creator Store.
Tool for planning and scheduling social media posts visually.
Platform to sell digital products and build online stores easily.
Apps and channels of Planoly
Planoly publishes 2 mobile apps with over 1M+ downloads; its YouTube channel Planoly: Social Planner & Creator Store has 7.01K subscribers and 30 videos.
Videos from Planoly
The most watched videos on Planoly's YouTube channel, Planoly: Social Planner & Creator Store (7.01K subscribers). Click a video to play it here.
Funding Insights of Planoly
Planoly has successfully raised a total of $225K through 1 strategic funding round. The most recent funding activity was a Seed round of $225 thousand completed in April 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $225,000
- Total Rounds 1
- Last Round Seed β $225,000
- First Round $225,000
(Apr 2016)
All 1 funding rounds of Planoly with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr 2016 | $225,000 | Seed | β | β | β |
1 investors in total: 1 institutional.
Investors in Planoly
Planoly has secured backing from 1 investor. Prominent investors backing the company include Traject.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Traject is engaged in acquiring and building marketing tools. | 2020 | bytraject.com | Bellevue, United States |
Investor details for Planoly
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
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Verified entity values are shown only after access is granted.
People of Planoly
11 people are tracked at Planoly (4 in leadership, 7 in team).
| Name | Role | Group |
|---|---|---|
Teresa Day | Chief Operating Officer | Leadership |
Katelyn Sorensen | Chief Executive Officer | Leadership |
Nicholas Cole | Director Of Finance | Leadership |
Jordan Smith | Director Of Customer Success | Leadership |
Ashutosh Bapat | Quality Assurance Lead | Team |
Anderson G. | Senior Ios Engineer | Team |
Jim Gillin | Engineering Manager | Team |
Mike Donnell | Staff Devops Engineer | Team |
Patrick Nausha | Staff Software Engineer | Team |
Megan Garcia | Senior Customer Support Representative | Team |
Benjamin Morton | Senior Product Manager | Team |
Complete people profiles for Planoly
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
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Investments & Acquisitions by Planoly
Planoly has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Planoly.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Storefronts for creators are managed via customizable bio link platforms. | snipfeed.co | Berkeley, United States | 2018 | Apr 2024 | β’β’β’β’ |
Complete acquisition details for Planoly
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
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- Exports
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Competitors of Planoly
Planoly has 3 listed competitors in our database, 3 of them funded. They include Spredfast, Brand Networks and Salesforce Buddy Media.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| spredfast.com | 2008 | Austin, United States | $116.24M | 507 | Social media programs are managed, monitored, and measured at scale. | |
| bn.co | 2006 | Saint Paul, United States | $97.04M | 62 | Brand Networks is recognized for employee influencer marketing technology. | |
| buddymedia.com | 2007 | New York, United States | $92.02M | Social media marketing solutions |
Detailed competitors of Planoly
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- Full competitor set
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Web traffic of Planoly
The website of Planoly (planoly.com) receives about 286.8K visits a month and ranks #163,785 among all websites worldwide, #4,404 in Business and Consumer Services.
- Monthly visits286.8K
▼ 1.6% vs previous month
- Unique visitors103.1K
per month
- Global rank#163,785
among all websites
- Category rank#4,404
Business and Consumer Services
- Bounce rate44%
- Pages per visit2.3
- Average visit1 min 26 sec
- DevicesDesktop 55% Β· Mobile 45%
Websites whose visitors overlap most with Planoly. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| planable.io | 100% | 976.8K | #63,171 | View details | |
| linktr.ee | 96% | 205.6M | #263 | View details | |
account.squarespace.com | account.squarespace.com | 95% | #7,960 | β | |
| ups.com | 93% | 210.9M | #157 | View details | |
| spocket.co | 91% | 666.4K | #66,555 | View details | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 24 similar websites and full traffic analytics for Planoly
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 24 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in MarketingTech
3 companies that operate in the same segment as Planoly (MarketingTech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 357.58 M | USD 1.3 B | 3,142 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M |
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Related news about Planoly
Complete news archive for Planoly
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Frequently Asked Questions about Planoly
Planoly was founded in 2015 and raised its 1st funding round 1 year after it was founded.
Planoly is headquartered in New York, United States. It is registered at New York, New York, United States.
Planoly is a funded company, having raised a total of $225K across 1 funding round to date. The company's 1st funding round was a Seed of $225K, raised on Apr 2016.
Planoly was founded in 2015 in New York, United States, as a platform in the social media marketing sector. Instagram profiles are handled through intuitive drag-and-drop interfaces, while user-generated content is discovered, curated, and reposted from community sources. Future posts are scheduled, team collaboration is facilitated, and campaign performance is monitored via dashboards. Operations focus on streamlining content management for brands and agencies.
Planoly's top competitors include Brand Networks, Salesforce Buddy Media and Spredfast.
Planoly offers Social Planner and Creator Store.
Planoly has made 1 acquisition, including Planoly.
Planoly has 1 investor. Key investors include Traject.
Planoly operates through Planogram, Inc.
Yes. Planoly was acquired by Traject in December 2020.
Yes. Planoly publishes Planoly: Social Media Planner and 1 more app, with over 1 million downloads.
The website of Planoly receives about 287 thousand visits a month and ranks #163,785 among all websites worldwide.

