Planoly

New York, United States Founded: 2015 • Age: 11 yrs Acquired By Traject
Instagram campaigns are managed via drag-and-drop tools and scheduling.

About Planoly

Planoly is a Technology company based in New York (United States) founded in 2015, and was acquired by Traject in December 2020. Instagram campaigns are managed via drag-and-drop tools and scheduling. Planoly has raised $225 thousand across 1 funding round from investors including Traject. Planoly has completed 1 acquisition, including Planoly. Its website planoly.com draws about 287 thousand monthly visits. Planoly offers products and services including Social Planner and Creator Store. Its focus areas include Enterprise Applications, MarketingTech, Social Media Marketing and Instagram and Snapchat. Its legal entity is Planogram, Inc. Its competitors include Spredfast, Brand Networks and Salesforce Buddy Media; 3 of its 3 listed competitors have raised funding.

Company details

Planoly was founded in 2015 in New York, United States, as a platform in the social media marketing sector. Instagram profiles are handled through intuitive drag-and-drop interfaces, while user-generated content is discovered, curated, and reposted from community sources. Future posts are scheduled, team collaboration is facilitated, and campaign performance is monitored via dashboards. Operations focus on streamlining content management for brands and agencies.

  • Headquarters New York, United States
  • Stage Acquired
  • Sectors
    Technology
  • Website category Business and Consumer Services
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Website planoly.com
  • Social LinkedIn X Facebook Instagram YouTube
  • Acquired by Traject (Dec 2020)
  • Legal Name Planogram, Inc
Operational Areas
Key Metrics
  • Total Equity Funding
    $225K (USD)

    in 1 rounds

  • Latest Funding Round
    $225K (USD), Seed

    Apr 2016

  • Investors
  • Investments & Acquisitions
  • Acquired by
    Traject

    (Dec 2020)

Products & Services of Planoly

Planoly offers a comprehensive portfolio of products and services, including Social Planner and Creator Store.

Social Planner
Content Management

Tool for planning and scheduling social media posts visually.

Creator Store
Ecommerce Platform

Platform to sell digital products and build online stores easily.

Apps and channels of Planoly

Planoly publishes 2 mobile apps with over 1M+ downloads; its YouTube channel Planoly: Social Planner & Creator Store has 7.01K subscribers and 30 videos.

Planoly: Social Media Planner
Google Play Social Teen Free
Developer: PLANOLY
View on Google Play
Planoly: Social Media Planner
App Store Photo & Video 12+
Developer: Planogram, Inc
View on App Store
Planoly: Social Planner & Creator Store
YouTube 7.01K subscribers 30 videos Howto & Style
Open channel

Videos from Planoly

The most watched videos on Planoly's YouTube channel, Planoly: Social Planner & Creator Store (7.01K subscribers). Click a video to play it here.

Sell Digital Products with Planoly
154.9K views
Sell & Grow with Planoly
119.5K views
Launch Your Digital Storefront
85.3K views
How to use Planoly
11.5K views

More on Planoly: Social Planner & Creator Store.

Funding Insights of Planoly

Planoly has successfully raised a total of $225K through 1 strategic funding round. The most recent funding activity was a Seed round of $225 thousand completed in April 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $225,000
  • Total Rounds 1
  • Last Round Seed β€” $225,000
  • First Round $225,000

    (Apr 2016)

All 1 funding rounds of Planoly with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Apr 2016$225,000Seed––
–
Valuation history

1 investors in total: 1 institutional.

Investors in Planoly

Planoly has secured backing from 1 investor. Prominent investors backing the company include Traject.

All
InvestorDescriptionFounded YearDomainLocation
Traject is engaged in acquiring and building marketing tools.
2020bytraject.comBellevue, United States
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Investor details for Planoly

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

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  • Round participation
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  • Co-investor network

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People of Planoly

11 people are tracked at Planoly (4 in leadership, 7 in team).

NameRoleGroup
Teresa Day
Chief Operating OfficerLeadership
Katelyn Sorensen
Chief Executive OfficerLeadership
Nicholas Cole
Director Of FinanceLeadership
Jordan Smith
Director Of Customer SuccessLeadership
Ashutosh Bapat
Quality Assurance LeadTeam
Anderson G.
Senior Ios EngineerTeam
Jim Gillin
Engineering ManagerTeam
Mike Donnell
Staff Devops EngineerTeam
Patrick Nausha
Staff Software EngineerTeam
Megan Garcia
Senior Customer Support RepresentativeTeam
Benjamin Morton
Senior Product ManagerTeam
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Complete people profiles for Planoly

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

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Investments & Acquisitions by Planoly

Planoly has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Planoly.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Storefronts for creators are managed via customizable bio link platforms.
snipfeed.coBerkeley, United States2018Apr 2024β€’β€’β€’β€’
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Complete acquisition details for Planoly

Acquired stakes, deal sources and the complete acquisition history require an active premium plan.

  • Acquired stakes
  • Deal sources
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  • Exports

Verified entity values are shown only after access is granted.

Timeline of Planoly

4 dated milestones of Planoly across 9 years, from founding to its latest funding, stage changes and deals.

  1. Founded Planoly is founded.
  2. Funding First funding round of $225K.
  3. Exit Acquired by Traject.
  4. Acquisition Acquires Planoly.

Competitors of Planoly

Planoly has 3 listed competitors in our database, 3 of them funded. They include Spredfast, Brand Networks and Salesforce Buddy Media.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
spredfast.com2008Austin, United States$116.24M507
Social media programs are managed, monitored, and measured at scale.
bn.co2006Saint Paul, United States$97.04M62
Brand Networks is recognized for employee influencer marketing technology.
buddymedia.com2007New York, United States$92.02M
Social media marketing solutions
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Detailed competitors of Planoly

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of Planoly

The website of Planoly (planoly.com) receives about 286.8K visits a month and ranks #163,785 among all websites worldwide, #4,404 in Business and Consumer Services.

  • Monthly visits
    286.8K

    ▼ 1.6% vs previous month

  • Unique visitors
    103.1K

    per month

  • Global rank
    #163,785

    among all websites

  • Category rank
    #4,404

    Business and Consumer Services

Similar websites

Websites whose visitors overlap most with Planoly. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
planable.io
100%
976.8K#63,171View details
linktr.ee
96%
205.6M#263View details
account.squarespace.com
account.squarespace.com
95%
#7,960–
ups.com
93%
210.9M#157View details
spocket.co
91%
666.4K#66,555View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 24 similar websites and full traffic analytics for Planoly

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 24 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Top companies in MarketingTech

3 companies that operate in the same segment as Planoly (MarketingTech) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Provider of AI-powered customer relationship management software
2005Cambridge, Massachusetts, United StatesUSD 100.7 MUSD 3.13 B8,250
Zeta Global is recognized as an AI-powered marketing cloud.
2007New York, New York, United StatesUSD 357.58 MUSD 1.3 B3,142
Multi-channel online marketing tools are provided for small businesses.
1998Waltham, Massachusetts, United StatesUSD 37 M
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Related news about Planoly

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Complete news archive for Planoly

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Frequently Asked Questions about Planoly

Planoly was founded in 2015 and raised its 1st funding round 1 year after it was founded.

Planoly is headquartered in New York, United States. It is registered at New York, New York, United States.

Planoly is a funded company, having raised a total of $225K across 1 funding round to date. The company's 1st funding round was a Seed of $225K, raised on Apr 2016.

Planoly was founded in 2015 in New York, United States, as a platform in the social media marketing sector. Instagram profiles are handled through intuitive drag-and-drop interfaces, while user-generated content is discovered, curated, and reposted from community sources. Future posts are scheduled, team collaboration is facilitated, and campaign performance is monitored via dashboards. Operations focus on streamlining content management for brands and agencies.

Planoly's top competitors include Brand Networks, Salesforce Buddy Media and Spredfast.

Planoly offers Social Planner and Creator Store.

Planoly has made 1 acquisition, including Planoly.

Planoly has 1 investor. Key investors include Traject.

Planoly operates through Planogram, Inc.

Yes. Planoly was acquired by Traject in December 2020.

Yes. Planoly publishes Planoly: Social Media Planner and 1 more app, with over 1 million downloads.

The website of Planoly receives about 287 thousand visits a month and ranks #163,785 among all websites worldwide.

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