About PRIME Research
PRIME Research is a Media & Entertainment company based in New York (United States) founded in 1990, and was acquired by Cision in December 2017. Media monitoring and analytics are provided across multiple channels. It operates in the Media & Entertainment and Technology sectors. The company has 95 employees. The company was acqui-hired. Its focus areas include Enterprise Applications, MarketingTech, Social Media Marketing and Social Media Management. Its legal entity is PRIME RESEARCH LP. Its competitors include Launchmetrics, Sprout Social and CreativeX; 3 of its 3 listed competitors have raised funding.
Company details
Founded in 1990 and based in New York, United States, PRIME Research operates in the media intelligence sector. A suite of tools is offered for monitoring content from traditional, social, and digital sources, with real-time analytics integrated. Customizable reporting and do-it-yourself options are available, alongside translations in 64 languages to support global operations.
- Headquarters New York, United States
- Employees 95
- Stage Acquired
- SectorsMedia & EntertainmentTechnology
- Website prime-research.com
- Social LinkedIn Facebook
- Acquired by Cision (Dec 2017)
- Legal Name Prime Research Lp
Funding Insights of PRIME Research
- Total Rounds 13
- Last Round Grant β $603,450
- First Round $795,965
(Mar 2017)
- Investors Count 1
Latest 10 of 13 funding rounds of PRIME Research with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Dec 2021 | $603,450 | Grant | β | β | |
| Oct 2021 | $329,343 | Grant | β | β | |
| Jul 2021 | $310,870 | Grant | β | β | |
| Dec 2020 | $509,944 | Grant | β | β | |
| Dec 2020 | $45,911 | Grant | β | β | |
| May 2020 | $81,657 | Grant | β | β | |
| Dec 2018 | $123,927 | Grant | β | β | |
| Oct 2018 | $951,483 | Grant | β | β | |
| Oct 2018 | $346,546 | Grant | β | β | |
| Jun 2018 | $148,826 | Grant | β | β |
2 investors in total: 2 institutional.
Investors in PRIME Research
PRIME Research has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include Cision and European Union.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Government entites focused on freedom, democracy, equality and the rule of law, promoting peace and stability | 1958 | europa.eu | Brussels, Belgium | |
Cloud-based PR platform is provided for business media management. | 1867 | cision.com | Chicago, United States |
Investor details for PRIME Research
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
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Verified entity values are shown only after access is granted.
People of PRIME Research
4 people are tracked at PRIME Research (2 in leadership, 2 in team); the tracked headcount is 95.
| Name | Role | Group |
|---|---|---|
Mark Weiner | CEO | Leadership |
Irene Joest | Director Human Resources | Leadership |
Hannah Dale Aswigue Alatan | Recruiter | Team |
Jennifer Northover | Recruiter | Team |
Complete people profiles for PRIME Research
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
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Verified entity values are shown only after access is granted.
Timeline of PRIME Research
4 dated milestones of PRIME Research across 31 years, from founding to its latest funding, stage changes and deals.
- Founded PRIME Research is founded.
- Funding First funding round of $796K.
- Exit Acquired by Cision.
- Funding Latest funding round, Grant, of $603K.
Competitors of PRIME Research
PRIME Research has 3 listed competitors in our database, 3 of them funded. They include Launchmetrics, Sprout Social and CreativeX.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| launchmetrics.com | 2006 | New York, United States | $58.76M | Provider of Brand Performance Solutions | ||
| sproutsocial.com | 2009 | Chicago, United States | $101.5M | 1,383 | Social media management and insights are provided for brands. | |
| creativex.com | 2015 | New York, United States | $28.3M | 36 | Ad creative analytics are delivered via an automated measurement platform. |
Detailed competitors of PRIME Research
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of PRIME Research
Websites that share an audience with PRIME Research (prime-research.com).
Websites whose visitors overlap most with PRIME Research. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| pressrelations.com | 100% | #3,082,384 | View details | ||
| horvath-partners.com | 73% | #575,970 | View details | ||
| 365media.com | 63% | View details | |||
| infoanalytica.com | 63% | #7,787,646 | View details |
Top companies in Advertising & Marketing Tech
3 companies that operate in the same segment as PRIME Research (Advertising & Marketing Tech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | USD 23.77 B | 30,710 | ||
Ad verification solutions are delivered for digital media campaigns. | 2008 | New York, New York, United States | USD 396.5 M | USD 748.29 M | 1,200 | |
Native advertising solutions are delivered via a cloud-based content platform. | 2006 | New York, New York, United States | USD 403.72 M | USD 1.3 B | 1,800 |
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Related news about Prime Research
Complete news archive for PRIME Research
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
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- Brand-specific news history
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Frequently Asked Questions about PRIME Research
PRIME Research was founded in 1990 and raised its 1st funding round 27 years after it was founded.
PRIME Research is headquartered in New York, United States. It is registered at New York, New York, United States.
PRIME Research has 95 employees.
Founded in 1990 and based in New York, United States, PRIME Research operates in the media intelligence sector. A suite of tools is offered for monitoring content from traditional, social, and digital sources, with real-time analytics integrated. Customizable reporting and do-it-yourself options are available, alongside translations in 64 languages to support global operations.
PRIME Research's top competitors include Sprout Social, CreativeX and Launchmetrics.
PRIME Research has 2 investors. Key investors include Cision, and European Union.
PRIME Research operates through Prime Research Lp.
Yes. PRIME Research was acquired by Cision in December 2017.

