About ProMax
ProMax is a Technology company based in Davenport (United States) founded in 1994, and was acquired by SNH Capital Partners in April 2018. Cloud based platform offering CRM software for auto dealers. It operates in the Technology and Transportation, Automotive & Logistics sectors. The company has 96 employees. Its focus areas include Auto Tech, Auto IT, Dealer Management and Marketing. Its legal entity is BLACKHAWK ACQUISITION LLC DBA PROMAX. Its competitors include Xtime, myKaarma and Dealer.com; 3 of its 3 listed competitors have raised funding.
Company details
ProMax was founded in 1994 and is headquartered in Davenport, United States. Operations focus on the automotive sector, where a cloud-based platform is provided for dealerships. Services include customer relationship management, lead generation, inventory management, desking tools, custom websites, and credit reports. These solutions support various dealership functions in a digital environment.
- Headquarters Davenport, United States
- Employees 96
- Stage Acquired
- SectorsTechnologyTransportation, Automotive & Logistics
- Emailβ’β’β’β’β’β’β’β’
- Phoneβ’β’β’β’ β’β’β’β’
- Website promaxunlimited.com
- Social LinkedIn X Facebook
- Acquired by SNH Capital Partners (Apr 2018)
- Legal Name Blackhawk Acquisition Llc Dba Promax
- Investors
- Employee Count96
- Acquired bySNH Capital Partners
(Apr 2018)
Funding Insights of ProMax
- Total Rounds 1
- Investors Count 1
All 1 funding rounds of ProMax with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2022 | Unspecified | β | SNH Capital Partners | β |
1 investors in total: 1 institutional.
Investors in ProMax
ProMax has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include SNH Capital Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
A US-based investment firm focused on middle-market companies. | 1995 | snhcapitalpartners.com | Austin, United States |
Investor details for ProMax
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of ProMax
14 people are tracked at ProMax (5 in leadership, 9 in team); the tracked headcount is 96.
| Name | Role | Group |
|---|---|---|
Kyle Maxson | Director Of Website Operations | Leadership |
Greg Becker | Chief Product Officer | Leadership |
Trista Eckman | Director Of Account Management | Leadership |
Brian Wilson | VP Product Development | Leadership |
Brant Linch | Director Of Information Technology | Leadership |
Derek Johnson | Product Manager | Team |
Pam Schroeder | Prolease Operations Mgr. | Team |
Ryan Rigdon | Compliance Manager | Team |
Nick Bergenty | Account Executive | Team |
Daniel Stotmeister | Web Development Manager | Team |
Darla Smith | Tech | Team |
Cody M. | Integrations Support Specialist Tier II | Team |
Kyle Nations | Sr Product Manager | Team |
Sarah Prochaska | Performance Manager | Team |
Complete people profiles for ProMax
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of ProMax
3 dated milestones of ProMax across 28 years, from founding to its latest funding, stage changes and deals.
- Founded ProMax is founded.
- Exit Acquired by SNH Capital Partners.
- Funding First funding round.
Competitors of ProMax
ProMax has 3 listed competitors in our database, 3 of them funded. They include Xtime, myKaarma and Dealer.com.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| xtime.com | 2004 | San Francisco, United States | $26.51M | 267 | Customer engagement tools for automotive dealers are provided. | |
| mykaarma.com | 2012 | Los Angeles, United States | $15M | 81 | SaaS-based customer interaction management is provided for dealerships. | |
| dealer.com | 1998 | Burlington, United States | $40M | Digital marketing solutions for automotive dealerships are delivered. |
Detailed competitors of ProMax
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of ProMax
The website of ProMax (promaxunlimited.com) receives about 6.1K visits a month.
- Monthly visits6.1K
▲ 4.6% vs previous month
Websites whose visitors overlap most with ProMax. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| dealerspecialties.com | 100% | #6,289,243 | View details | ||
dealerupdates.typepad.com | dealerupdates.typepad.com | 99% | β | ||
promaxmobile.com | promaxmobile.com | 72% | #9,245,829 | β | |
pro-max.com | pro-max.com | 70% | #5,300,670 | β | |
motosnap.com | motosnap.com | 64% | #12,246,141 | β | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 14 similar websites and full traffic analytics for ProMax
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 14 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Sales Force Automation
3 companies that operate in the same segment as ProMax (Sales Force Automation) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Contact databases and sales intelligence are supplied to businesses. | 2000 | Vancouver, Washington, United States | USD 32 M | USD 1.25 B | 3,510 | |
Sales prospecting and engagement tools are offered to enterprises. | 2011 | Atlanta, Georgia, United States | USD 246.48 M | 1,121 |
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Related news about Promax
Complete news archive for ProMax
Full article history, source details, and older brand coverage require an active premium plan.
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Frequently Asked Questions about ProMax
ProMax was founded in 1994 and raised its 1st funding round 28 years after it was founded.
ProMax is headquartered in Davenport, United States. It is registered at Davenport, Iowa, United States.
ProMax has 96 employees.
ProMax was founded in 1994 and is headquartered in Davenport, United States. Operations focus on the automotive sector, where a cloud-based platform is provided for dealerships. Services include customer relationship management, lead generation, inventory management, desking tools, custom websites, and credit reports. These solutions support various dealership functions in a digital environment.
ProMax's top competitors include Xtime, myKaarma and Dealer.com.
ProMax has 1 investor. Key investors include SNH Capital Partners.
ProMax operates through Blackhawk Acquisition Llc Dba Promax.
Yes. ProMax was acquired by SNH Capital Partners in April 2018.

