About Reform RX
Reform RX is a company based in Newport Beach (United States) founded in 2018 by Neal Mcgaffin and Yvette Mcgaffin was acquired by IFit in May 2025.. Reform RX has raised $5.1 million across 1 funding round from investors including IFit, British Business Bank and Clarendon Fund Managers. Reform RX offers products and services including Reform RX Pilates Reformer and Companion App. Reform RX operates in a competitive market with competitors including Hydrow, Ergatta, Aviron, EXR and Rowvigor, among others.
- Headquarter Newport Beach, United States
- Founders Neal Mcgaffin, Yvette Mcgaffin
-
Sectors
Healthcare
-
Phone
*********
-
Website
*********
-
Social
*********
- Legal Name Reform Rx Ltd
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Products & Services of Reform RX
Reform RX offers a comprehensive portfolio of products and services, including Reform RX Pilates Reformer and Companion App. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Digitally connected reformer for commercial Pilates workouts.
App for accessing on-demand workouts and tracking movements.
Funding Insights of Reform RX
Reform RX has successfully raised a total of $5.1M through 1 strategic funding round. The most recent funding activity was a Seed round of $5.1 million completed in September 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 1
- Last Round Seed — $5.1M
-
First Round
First Round
(18 Sep 2024)
- Investors Count 2
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep, 2024 | Amount | Seed - Reform RX | Valuation | Clarendon Fund Managers |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Reform RX
Reform RX has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include IFit, British Business Bank and Clarendon Fund Managers. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
|
Venture capital funding is provided to high-growth businesses.
|
Founded Year | Domain | Location | |
|
Private debt fund and fund of funds focused on startups
|
Founded Year | Domain | Location | |
|
Smart interactive fitness equipment and training services are provided.
|
Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
|
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
|
Founded Year | Domain | Location | |
|
Startup ecosystems are ignited through strategic investments by Signite Partners.
|
Founded Year | Domain | Location | |
|
Venture capital is directed toward companies in multiple sectors.
|
Founded Year | Domain | Location | |
|
Venture capital is invested in cybersecurity, fintech, and AI startups.
|
Founded Year | Domain | Location |
Investments & Acquisitions by Reform RX
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
|
Bionic investment advisor platform
|
2016 | ||||
|
Fine Asian gourmet food is offered by an internet-first restaurant.
|
2016 | ||||
|
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 | ||||
|
Fine Asian gourmet food is offered by an internet-first restaurant.
|
2016 |
Financial Statements - Reform RX
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Reform Rx Comparisons
Competitors of Reform RX
Reform RX operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Hydrow, Ergatta, Aviron, EXR and Rowvigor, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Rowing equipment for in-home workouts is provided to individuals.
|
|
| domain | founded_year | HQ Location |
Smart indoor rowing devices for fitness and competitions are provided.
|
|
| domain | founded_year | HQ Location |
Manufacturer of fitness rowing machines
|
|
| domain | founded_year | HQ Location |
Virtual fitness training programs with smart rowing equipment are offered.
|
|
| domain | founded_year | HQ Location |
Offers hardware and software solutions for exercise and workout tracking.
|
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
|
|
| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
|
|
| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
|
|
| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
|
Latest news on Reform Rx
Frequently Asked Questions about Reform RX
When was Reform RX founded?
Reform RX was founded in 2018 and raised its 1st funding round 6 years after it was founded.
Where is Reform RX located?
Reform RX is headquartered in Newport Beach, United States. It is registered at Newport Beach, California, United States.
Who is the current CEO of Reform RX?
Yvette Mcgaffin is the current CEO of Reform RX. They have also founded this company.
Is Reform RX a funded company?
Reform RX is a funded company, having raised a total of $5.1M across 1 funding round to date. The company's 1st funding round was a Seed of $5.1M, raised on Sep 18, 2024.
What does Reform RX do?
Reform RX was founded in 2018 and is based in Newport Beach, United States. Commercial-grade Pilates reformer machines are offered by the company within the fitness equipment sector. These machines are designed for exercises and feature digital connectivity to track user movements. Operations focus on providing tools for professional fitness environments, with emphasis on monitoring and data integration for users.
Who are the top competitors of Reform RX?
What products or services does Reform RX offer?
Reform RX offers Reform RX Pilates Reformer and Companion App.
Who are Reform RX's investors?
Reform RX has 3 investors. Key investors include IFit, British Business Bank, and Clarendon Fund Managers.