Rentrak

Portland, United States Founded: 1977 • Age: 49 yrs Acquired By Comscore
Media viewership and consumer data are measured across platforms.
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About Rentrak

Rentrak is a company based in Portland (United States) founded in 1977 was acquired by Comscore in September 2015.. The company has 912 employees as of January 31, 2024. Rentrak has completed 2 acquisitions, including Hollywood Software and SponsorHub. Rentrak offers products and services including Comscore TV, OnDemand Essentials, and Proximic. Rentrak operates in a competitive market with competitors including iSpot.tv, TVision Insights, EDO, Cadent and TVSquared, among others.

  • Headquarter Portland, United States
  • Employees 912 as on 31 Jan, 2024
  • Stage Public
  • Sectors
    Media & Entertainment
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Rent The Runway, Inc.
Operational Areas
Media & Entertainment → Film, Television & Streaming → →
Media & Entertainment → Marketing, Advertising & Adtech → →
Key Metrics
  • Annual Revenue
    $306.2 M
    2.68
    as on Jan 31, 2024
  • Net Profit
    $-69.9 M
    38.25
    as on Jan 31, 2024
  • EBITDA
    $74.9 M
    126.97
    as on Jan 31, 2024
  • Latest Funding Round
  • Investors
    Comscore

    & 1 more

  • Employee Count
    912

    as on Jan 31, 2024

  • Investments & Acquisitions
    Hollywood Software

    & 1 more

  • Acquired by
    Comscore

    (Sep 29, 2015)

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IPO & Listings of Rentrak

Rentrak is a publicly listed company on the NASDAQ with ticker symbol RENT in USA, operating in the Retail trade sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.

Exchange: NASDAQ · Ticker: RENT . Sector: Retail trade · USA

Products & Services of Rentrak

Rentrak offers a comprehensive portfolio of products and services, including Comscore TV, OnDemand Essentials, and Proximic. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Measures television audiences across platforms for media planning

Analyzes on-demand content audiences for performance evaluation

Enables audience targeting to overcome signal loss in advertising

Funding Insights of Rentrak

  • Total Funding
  • Total Rounds 2
  • Last Round
  • First Round

    (12 Feb 2010)

  • Investors Count 1
Date Amount Transaction Name Valuation Lead Investors Investors
Sep, 2011 Amount Angel Round - Rentrak Valuation

investors
Feb, 2010 Amount Grant - Rentrak Valuation

investors
United States Department of Agriculture
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors
Emtek
Feb, 2021 Amount Post-IPO - Grab Valuation

investors
Signite Partners
Jan, 2021 Amount Post-IPO - Grab Valuation

investors
Hana Financial Group , GGV Capital
Feb, 2021 Amount Post-IPO - Grab Valuation

investors
Signite Partners

Investors in Rentrak

Rentrak has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include Comscore and United States Department of Agriculture. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Institutional
Investor Description Founded Year Domain Location
United States Department of Agriculture
Leadership is provided on agriculture, food, and rural development matters.
Founded Year Domain Location
Comscore
Ad analytics software is offered to advertisers and publishers.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Amitabh Bachchan family office
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Signite Partners
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Sixteenth Street Capital
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
GGV Capital
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Rentrak

Rentrak has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Hollywood Software and SponsorHub. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bento Cloud
Bionic investment advisor platform
2016
48East
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
GrabKios by Kudo
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
48East
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
SponsorHub
Social media analytics and sponsorship marketplace for events are provided.
2010
Hollywood Software
Software for film distributors and exhibitors is developed and provided.
1997
Company Name Description Domain Location Founded Year Amount
OVO
OVO is recognized as a smart digital payment application.
2017
Bento Cloud
Bionic investment advisor platform
2016
GrabKios by Kudo
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
GrabKios by Kudo
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - Rentrak

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors
Emtek
Feb, 2021 Amount Post-IPO - Grab Valuation

investors
Signite Partners
Jan, 2021 Amount Post-IPO - Grab Valuation

investors
Hana Financial Group , GGV Capital
Feb, 2021 Amount Post-IPO - Grab Valuation

investors
Signite Partners

Rentrak Comparisons

Employees
+
Add Comparison
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Competitors of Rentrak

Rentrak operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as iSpot.tv, TVision Insights, EDO, Cadent and TVSquared, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
iSpot.tv
domain founded_year HQ Location
Campaign analytics for TV ads are delivered via ACR technology.
TVision Insights
domain founded_year HQ Location
TV advertising effectiveness is measured via computer vision sensors.
EDO
domain founded_year HQ Location
EDO is recognized as a TV outcomes company focused on advertising analytics.
Cadent
domain founded_year HQ Location
TV advertising solutions are provided for businesses through data-driven methods.
TVSquared
domain founded_year HQ Location
TV attribution analytics
INVISION
domain founded_year HQ Location
Multi-platform advertising sales software is developed for media workflows.
Company Name Domain Founded year HQ Location Description
inDrive
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
Bolt
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
Gojek
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
Dunzo
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Rentrak

Frequently Asked Questions about Rentrak

When was Rentrak founded?

Rentrak was founded in 1977 and raised its 1st funding round 33 years after it was founded.

Where is Rentrak located?

Rentrak is headquartered in Portland, United States. It is registered at Portland, Oregon, United States.

How many employees does Rentrak have?

As of Jan 31, 2024, the latest employee count at Rentrak is 912.

What is the annual revenue of Rentrak?

Annual revenue of Rentrak is $306.2M as on Jan 31, 2024.

What does Rentrak do?

Rentrak is a global media measurement company serving the entertainment, television, video and advertising industries. Their SaaS technology merges television viewership information from multiple TVs and devices with consumer behavior and purchases information across multiple platforms, devices, and distribution channels. The data transactions from multiple screens including box office, on a television screen, over the Internet, on a smartphone and other portable devices are aggregated. It measures live TV, recorded TV (DVR), and Video on Demand (VOD) content that is purchased, rented, recorded, downloaded, and streamed from multiple channels.

Who are the top competitors of Rentrak?

Rentrak's top competitors include iSpot.tv, EDO and Cadent.

What products or services does Rentrak offer?

Rentrak offers Comscore TV, OnDemand Essentials, and Proximic.

Is Rentrak publicly traded?

Yes, Rentrak is publicly traded on NASDAQ under the ticker symbol RENT.

How many acquisitions has Rentrak made?

Rentrak has made 2 acquisitions, including Hollywood Software, and SponsorHub.

Who are Rentrak's investors?

Rentrak has 2 investors. Key investors include Comscore, and United States Department of Agriculture.

What is Rentrak's ticker symbol?

The ticker symbol of Rentrak is RENT on NASDAQ.

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