About Rentrak
Rentrak is a company based in Portland (United States) founded in 1977 was acquired by Comscore in September 2015. The company has 912 employees as of January 31, 2024. Rentrak has completed 2 acquisitions, including Hollywood Software and SponsorHub. Rentrak offers products and services including Comscore TV, OnDemand Essentials, and Proximic. Rentrak operates in a competitive market with competitors including iSpot.tv, TVision Insights, EDO, Cadent and TVSquared, among others.
- Headquarter Portland, United States
- Employees 912 as on 31 Jan, 2024
- Stage Public
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Sectors
Media & Entertainment
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Phone
Locked
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Website
Locked
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Social
Locked
- Legal Name Rent The Runway, Inc.
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Annual Revenue
$306.2 M (USD)2.68as on Jan 31, 2025
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Net Profit
-$69.9 M (USD)38.25as on Jan 31, 2025
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EBITDA
$74.9 M (USD)126.97as on Jan 31, 2025
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Latest Funding Round
Not available
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Investors
Comscore
& 1 more
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Employee Count
912
as on Jan 31, 2024
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Investments & Acquisitions
Hollywood Software
& 1 more
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Acquired by
Comscore
(Sep 29, 2015)
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IPO & Listings of Rentrak
Rentrak is a publicly listed company on the NASDAQ with ticker symbol RENT in USA, operating in the Retail trade sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.
Products & Services of Rentrak
Rentrak offers a comprehensive portfolio of products and services, including Comscore TV, OnDemand Essentials, and Proximic.
Measures television audiences across platforms for media planning
Analyzes on-demand content audiences for performance evaluation
Enables audience targeting to overcome signal loss in advertising
Funding Insights of Rentrak
Investors in Rentrak
Rentrak has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include Comscore and United States Department of Agriculture.
| Investor | Description | Founded Year | Domain | Location |
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Leadership is provided on agriculture, food, and rural development matters.
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Ad analytics software is offered to advertisers and publishers.
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Investor details for Rentrak
Investor domains, locations, round participation, and complete history require an active premium plan.
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- Investor locations
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Investments & Acquisitions by Rentrak
Rentrak has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Hollywood Software and SponsorHub.
Investment portfolio details for Rentrak
Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.
- Portfolio identities
- Transaction dates
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Verified entity values are shown only after access is granted.
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Social media analytics and sponsorship marketplace for events are provided.
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Software for film distributors and exhibitors is developed and provided.
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Complete acquisition details for Rentrak
Transaction dates, acquired stakes, disclosed values, domains, and locations require an active premium plan.
- Transaction dates
- Acquired stakes
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- Domains and locations
Verified entity values are shown only after access is granted.
Financial Statements - Rentrak
Detailed financials for Rentrak
Historical revenue, profit, statement rows, ratios, and trend charts require an active premium plan.
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- Profit trends
- Statement rows
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Rentrak Comparisons
Peer comparison for Rentrak
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- Named peers
- Headcount comparison
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Competitors of Rentrak
Rentrak operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as iSpot.tv, TVision Insights, EDO, Cadent and TVSquared, among others.
| Company Name | Domain | Founded year | HQ Location | Description |
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Campaign analytics for TV ads are delivered via ACR technology.
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TV advertising effectiveness is measured via computer vision sensors.
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EDO is recognized as a TV outcomes company focused on advertising analytics.
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TV advertising solutions are provided for businesses through data-driven methods.
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TV attribution analytics
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Multi-platform advertising sales software is developed for media workflows.
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Detailed competitors of Rentrak
Competitor domains, locations, full profiles, and operating metrics require an active premium plan.
- Domains and locations
- Full company profiles
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Verified entity values are shown only after access is granted.
Latest news on Rentrak
Complete news archive for Rentrak
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- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Rentrak
Rentrak was founded in 1977 and raised its 1st funding round 33 years after it was founded.
Rentrak is headquartered in Portland, United States. It is registered at Portland, Oregon, United States.
As of Jan 31, 2024, the latest employee count at Rentrak is 912.
Annual revenue of Rentrak is $306.2M as on Jan 31, 2025.
Rentrak is a global media measurement company serving the entertainment, television, video and advertising industries. Their SaaS technology merges television viewership information from multiple TVs and devices with consumer behavior and purchases information across multiple platforms, devices, and distribution channels. The data transactions from multiple screens including box office, on a television screen, over the Internet, on a smartphone and other portable devices are aggregated. It measures live TV, recorded TV (DVR), and Video on Demand (VOD) content that is purchased, rented, recorded, downloaded, and streamed from multiple channels.
Rentrak offers Comscore TV, OnDemand Essentials, and Proximic.
Yes, Rentrak is publicly traded on NASDAQ under the ticker symbol RENT.
Rentrak has made 2 acquisitions, including Hollywood Software, and SponsorHub.
Rentrak has 2 investors. Key investors include Comscore, and United States Department of Agriculture.
The ticker symbol of Rentrak is RENT on NASDAQ.