About Sensoria
Sensoria is a Healthcare company based in Redmond (United States) founded in 2010 by Maurizio Macagno and Davide Vigano. Sensor-equipped wearables are developed for biometric monitoring. It operates on a Direct-to-Consumer (D2C) and Subscription Services model in Healthcare, Technology, and Media & Entertainment sectors. Sensoria has raised $6.56 million across 4 funding rounds from investors including Breed Reply and Startcaps Ventures. Its chief executive, as recorded, is Davide Vigano. Sensoria offers products and services including Sensoria Smart Socks, Sensoria Smart Upper Garments, and Sensoria Run v2.0 App. Its focus areas include Wearable Technology and Fitness Wearables. Its legal entity is Sensoria Inc. Its competitors include Whoop, Stryd and FitLinxx; 3 of its 3 listed competitors have raised funding.
Company details
Sensoria is engaged in creating innovative wearable technology for fitness enthusiasts. The company offers smart garments and socks that monitor biometric data such as heart rate, cadence, and foot landing. These products are integrated with the Sensoria Run app, providing AI-driven coaching and real-time feedback. Solutions are designed for various activities including running, cycling, and HIIT, targeting performance improvement and injury prevention. The technology platform, Sensoria Core, enables IoT connectivity for garments and footwear, supporting developers and brands in enhancing their products.
- Total Equity Funding$6.56M (USD)
in 4 rounds
- Latest Funding Round$5M (USD), Series A
Aug 2014
- InvestorsBreed Reply
& 1 more
Products & Services of Sensoria
Sensoria offers a comprehensive portfolio of products and services, including Sensoria Smart Socks, Sensoria Smart Upper Garments, and Sensoria Run v2.0 App.
Smart socks monitor cadence and foot landing accurately.
Upper garments track heart rate in real time.
App provides AI coaching for running performance.
Apps and channels of Sensoria
its YouTube channel Sensoria Fitness has 278 subscribers and 21 videos.
Videos from Sensoria
The most watched videos on Sensoria's YouTube channel, Sensoria Fitness (278 subscribers). Click a video to play it here.
More on Sensoria Fitness.
Funding Insights of Sensoria
Sensoria has successfully raised a total of $6.56M across 4 strategic funding rounds. The most recent funding activity was a Series A round of $5 million completed in August 2014. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $6.56M
- Total Rounds 4
- Last Round Series A — $5M
- First Round $1M
(Jun 2011)
- Investors Count 2
All 4 funding rounds of Sensoria with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug 2014 | $5M | Series A | – | Breed Reply | – |
| Dec 2013 | $270,000 | Angel Round | – | – | |
| Jul 2013 | $290,000 | Angel Round | – | – | – |
| Jun 2011 | $1M | Angel Round | – | – | – |
2 investors in total: 2 institutional.
Investors in Sensoria
Sensoria has secured backing from 2 investors, including institutional and venture fund investors. Prominent investors backing the company include Breed Reply and Startcaps Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Seed and early-stage investments are made in US micro ventures. | startcaps.com | San Francisco, United States | ||
AI, cloud, and blockchain services are provided globally. | 1996 | reply.com | Turin, Italy |
Investor details for Sensoria
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People of Sensoria
2 people are tracked at Sensoria (2 in leadership).
| Name | Role | Group |
|---|---|---|
Maurizio Macagno | Co-Founder & CTO | Leadership |
Davide Vigano | Co-Founder & CEO | Leadership |
Complete people profiles for Sensoria
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Timeline of Sensoria
3 dated milestones of Sensoria across 4 years, from founding to its latest funding, stage changes and deals.
- Founded Sensoria is founded.
- Funding First funding round of $1.0M.
- Funding Latest funding round, Series A, of $5.0M.
Competitors of Sensoria
Sensoria has 3 listed competitors in our database, 3 of them funded. They include Whoop, Stryd and FitLinxx.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| whoop.com | 2012 | Boston, United States | $979.39M | 453 | Provider of a smart wearable device for physical activities monitoring | |
| stryd.com | 2015 | Boulder, United States | $505,000 | Wearable running technology and training plans are provided for runners. | ||
| fitlinxx.net | 1993 | Shelton, United States | $13.19M | 52 | Provider of wireless wearable fitness solutions |
Detailed competitors of Sensoria
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Web traffic of Sensoria
The website of Sensoria (sensoriafitness.com) receives about 3.2K visits a month.
- Monthly visits3.2K
▲ 14.3% vs previous month
Websites whose visitors overlap most with Sensoria. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| catapultsports.com | 100% | #208,763 | View details | ||
| liveathos.com | 80% | View details | |||
| shottracker.com | 61% | 7.7K | #2,859,519 | View details | |
forum.slowtwitch.com | forum.slowtwitch.com | 60% | – | ||
| techcrunch.com | 42% | 8.3M | #10,239 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 11 similar websites and full traffic analytics for Sensoria
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- 11 similar websites
- Audience overlap
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Top companies in Fitness & Wellness Platforms
3 companies that operate in the same segment as Sensoria (Fitness & Wellness Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Smart fitness equipment and streaming platforms are provided. | 2011 | New York, New York, United States | USD 995.53 M | USD 2.45 B | 2,894 | |
Fitness class memberships are offered across various gyms and studios. | 2013 | New York, New York, United States | USD 550 M | 969 | ||
Subscription-based social networking platform for runners and cyclists | 2009 | San Francisco, California, United States | USD 180 M | 999 |
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Related news about Sensoria
Complete news archive for Sensoria
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Frequently Asked Questions about Sensoria
Sensoria was founded in 2010 and raised its 1st funding round 1 year after it was founded.
Sensoria is headquartered in Redmond, United States. It is registered at Redmond, Washington, United States.
Davide Vigano is the CEO of Sensoria, as recorded in our data. They have also founded this company.
Sensoria is a funded company, having raised a total of $6.56M across 4 funding rounds to date. The company's 1st funding round was a Angel Round of $1M, raised on Jun 2011.
Sensoria is engaged in creating innovative wearable technology for fitness enthusiasts. The company offers smart garments and socks that monitor biometric data such as heart rate, cadence, and foot landing. These products are integrated with the Sensoria Run app, providing AI-driven coaching and real-time feedback. Solutions are designed for various activities including running, cycling, and HIIT, targeting performance improvement and injury prevention. The technology platform, Sensoria Core, enables IoT connectivity for garments and footwear, supporting developers and brands in enhancing their products.
Sensoria offers Sensoria Smart Socks, Sensoria Smart Upper Garments, and Sensoria Run v2.0 App.
Sensoria has 2 investors. Key investors include Breed Reply, and Startcaps Ventures.
Sensoria operates through Sensoria Inc..