About Sensoria
Sensoria is a company based in Redmond (United States) founded in 2010 by Maurizio Macagno and Davide Vigano. It operates as a Direct-to-Consumer (D2C), and Subscription Services. Sensoria has raised $6.56 million across 4 funding rounds from investors including Breed Reply and Startcaps Ventures. Sensoria offers products and services including Sensoria Smart Socks, Sensoria Smart Upper Garments, and Sensoria Run v2.0 App. Sensoria operates in a competitive market with competitors including Whoop, STATSports, Shot Scope, Stryd and HackMotion, among others.
- Headquarter Redmond, United States
- Founders Maurizio Macagno, Davide Vigano
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Sectors
HealthcareTechnology Media & Entertainment
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Email
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Phone
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Website
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Social
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- Legal Name Sensoria Inc.
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$6.56 M (USD)
in 4 rounds
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Latest Funding Round
$5 M (USD), Series A
Aug 07, 2014
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Investors
Breed Reply
& 1 more
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Employee Count
Employee Count
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Products & Services of Sensoria
Sensoria offers a comprehensive portfolio of products and services, including Sensoria Smart Socks, Sensoria Smart Upper Garments, and Sensoria Run v2.0 App. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Smart socks monitor cadence and foot landing accurately.
Upper garments track heart rate in real time.
App provides AI coaching for running performance.
Funding Insights of Sensoria
Sensoria has successfully raised a total of $6.56M across 4 strategic funding rounds. The most recent funding activity was a Series A round of $5 million completed in August 2014. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 4
- Last Round Series A — $5.0M
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First Round
First Round
(01 Jun 2011)
- Investors Count 2
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Aug, 2014 | Amount | Series A - Sensoria | Valuation | Breed Reply |
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| Dec, 2013 | Amount | Angel Round - Sensoria | Valuation |
investors |
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| Jul, 2013 | Amount | Angel Round - Sensoria | Valuation |
investors |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Sensoria
Sensoria has secured backing from 2 investors, including institutional and venture fund investors. Prominent investors backing the company include Breed Reply and Startcaps Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Seed and early-stage investments are made in US micro ventures.
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Founded Year | Domain | Location | |
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AI, cloud, and blockchain services are provided globally.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Sensoria
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Sensoria
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Sensoria Comparisons
Competitors of Sensoria
Sensoria operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Whoop, STATSports, Shot Scope, Stryd and HackMotion, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Provider of a smart wearable device for physical activities monitoring
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| domain | founded_year | HQ Location |
Performance monitoring solutions for sports players are offered.
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| domain | founded_year | HQ Location |
Golf performance is tracked via wearable devices from Shot Scope.
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| domain | founded_year | HQ Location |
Wearable running technology and training plans are provided for runners.
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| domain | founded_year | HQ Location |
Wearable motion capture solutions for sports are provided.
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| domain | founded_year | HQ Location |
Wearable sensors are provided for optimizing athlete performance.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Sensoria
Frequently Asked Questions about Sensoria
When was Sensoria founded?
Sensoria was founded in 2010 and raised its 1st funding round 1 year after it was founded.
Where is Sensoria located?
Sensoria is headquartered in Redmond, United States. It is registered at Redmond, Washington, United States.
Who is the current CEO of Sensoria?
Davide Vigano is the current CEO of Sensoria. They have also founded this company.
Is Sensoria a funded company?
Sensoria is a funded company, having raised a total of $6.56M across 4 funding rounds to date. The company's 1st funding round was a Angel Round of $290K, raised on Jun 01, 2011.
What does Sensoria do?
Sensoria is engaged in creating innovative wearable technology for fitness enthusiasts. The company offers smart garments and socks that monitor biometric data such as heart rate, cadence, and foot landing. These products are integrated with the Sensoria Run app, providing AI-driven coaching and real-time feedback. Solutions are designed for various activities including running, cycling, and HIIT, targeting performance improvement and injury prevention. The technology platform, Sensoria Core, enables IoT connectivity for garments and footwear, supporting developers and brands in enhancing their products.
Who are the top competitors of Sensoria?
Sensoria's top competitors include Whoop, Shot Scope and STATSports.
What products or services does Sensoria offer?
Sensoria offers Sensoria Smart Socks, Sensoria Smart Upper Garments, and Sensoria Run v2.0 App.
Who are Sensoria's investors?
Sensoria has 2 investors. Key investors include Breed Reply, and Startcaps Ventures.