About SheKnows
SheKnows is a Media & Entertainment company based in Scottsdale (United States) founded in 2003 by Betsy Gartrell Judd, and was acquired by Great Hill Partners in December 2012. Womens lifestyle articles on beauty, relationships, and parenting are published. SheKnows has completed 5 acquisitions, including BabyHold.com, BlogHer and FabulousFoods. Its website sheknows.com draws about 5.7 million monthly visits. Its focus areas include Internet First Media, Lifestyle, Demographic and Women. Its competitors include Popsugar, Bustle and Brit + Co; 3 of its 3 listed competitors have raised funding.
Company details
Womens lifestyle media platform with articles on topics related to womens issues including beauty, relationships and parenting. It owns media assets Sheknows.com, BlogHer.com and StyleCaster.com. As of March 2016 it claims to have 92.5M unique visitors and 269M social media fans. Apart from the US it also operates in Canada, Australia and UK.
- Headquarters Scottsdale, United States
- Founders Betsy Gartrell Judd
- Stage Acquired
- SectorsMedia & Entertainment
- Website category Arts and Entertainment
- Website sheknows.com
- Social LinkedIn X Facebook Instagram
- Acquired by Great Hill Partners (Dec 2012)
- Latest Funding Round$22M (USD), Debt – Conventional
Jan 2016
- Investors
- Investments & AcquisitionsBabyHold.com
& 4 more
- Acquired byGreat Hill Partners
(Dec 2012)
Funding Insights of SheKnows
- Total Rounds 1
- Last Round Debt – Conventional — $22M
- First Round $22M
(Jan 2016)
All 1 funding rounds of SheKnows with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2016 | $22M | Debt – Conventional | – | – | – |
1 investors in total: 1 institutional.
Investors in SheKnows
SheKnows has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Great Hill Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Business acquisitions are targeted by the private equity firm. | greathillpartners.com | Boston, United States |
Investor details for SheKnows
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of SheKnows
1 people are tracked at SheKnows (1 in leadership).
| Name | Role | Group |
|---|---|---|
Betsy Gartrell Judd | Co-Founder | Leadership |
Complete people profiles for SheKnows
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Investments & Acquisitions by SheKnows
SheKnows has strategically engaged in corporate development activities, having acquired 5 companies. Notable acquisitions include BabyHold.com, BlogHer and FabulousFoods.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Social blogging community for women is facilitated and supported. | blogher.com | Belmont, United States | 2005 | Nov 2014 | •••• | |
Fashion-related content is provided through an online platform. | stylecaster.com | New York, United States | 2008 | Aug 2014 | •••• | |
Food recipes, reviews, and related materials are aggregated. | fabulousfoods.com | Los Angeles, United States | 2009 | Sep 2010 | •••• | |
Parenting advice and baby name search tools are provided online. | babyhold.com | Los Angeles, United States | 1999 | Oct 2008 | •••• | |
Online website providing lifestyle news for women | lovingyou.com | New York, United States | 1997 | Dec 2007 | •••• |
Complete acquisition details for SheKnows
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of SheKnows
8 dated milestones of SheKnows across 13 years, from founding to its latest funding, stage changes and deals.
- Founded SheKnows is founded.
- Acquisition Acquires LovingYou.com.
- Acquisition Acquires BabyHold.com.
- Acquisition Acquires FabulousFoods.
- Exit Acquired by Great Hill Partners.
- Acquisition Acquires StyleCaster.
- Acquisition Acquires BlogHer.
- Funding First funding round of $22.0M.
Competitors of SheKnows
SheKnows has 3 listed competitors in our database, 3 of them funded. They include Popsugar, Bustle and Brit + Co.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| popsugar.com | 2006 | San Francisco, United States | $46M | 514 | A women focused lifestyle brand | |
| bustle.com | 2013 | New York, United States | $50.5M | 524 | Bustle is operated as a digital media platform for lifestyle and entertainment content. | |
| brit.co | 2011 | San Francisco, United States | $47.85M | 6 | Creative DIY tutorials, courses, and tools are offered online. |
Detailed competitors of SheKnows
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of SheKnows
The website of SheKnows (sheknows.com) receives about 5.7M visits a month and ranks #9,820 among all websites worldwide, #920 in Arts and Entertainment.
- Monthly visits5.7M
▲ 5.3% vs previous month
- Unique visitors2.6M
per month
- Global rank#9,820
among all websites
- Category rank#920
Arts and Entertainment · Arts and Entertainment
- Bounce rate57%
- Pages per visit3.6
- Average visit2 min 10 sec
- DevicesDesktop 25% · Mobile 75%
Websites whose visitors overlap most with SheKnows. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| celebdirtylaundry.com | 100% | #55,392 | View details | ||
pagesix.com | pagesix.com | 81% | #2,770 | – | |
| tvline.com | 80% | 7.8M | #12,376 | View details | |
| tmz.com | 79% | 41.9M | #1,412 | View details | |
daytimeconfidential.com | daytimeconfidential.com | 78% | #113,537 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for SheKnows
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Top companies in DTC Media Innovators
3 companies that operate in the same segment as SheKnows (DTC Media Innovators) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Multi-category news is delivered through an app-based platform. | 2016 | Arlington, Virginia, United States | USD 30 M | 356 | ||
Online platform publishing content focusing on investment | 2011 | Chicago, Illinois, United States | USD 60.4 M | |||
Subscription-based sports media is delivered to local premium audiences. | 2016 | Chicago, Illinois, United States | USD 134.42 M |
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Related news about Sheknows
Complete news archive for SheKnows
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Frequently Asked Questions about SheKnows
SheKnows was founded in 2003 and raised its 1st funding round 13 years after it was founded.
SheKnows is headquartered in Scottsdale, United States. It is registered at Scottsdale, Arizona, United States.
Womens lifestyle media platform with articles on topics related to womens issues including beauty, relationships and parenting. It owns media assets Sheknows.com, BlogHer.com and StyleCaster.com. As of March 2016 it claims to have 92.5M unique visitors and 269M social media fans. Apart from the US it also operates in Canada, Australia and UK.
SheKnows has made 5 acquisitions, including BabyHold.com, BlogHer, and FabulousFoods.
SheKnows has 1 investor. Key investors include Great Hill Partners.
Yes. SheKnows was acquired by Great Hill Partners in December 2012.
The website of SheKnows receives about 5.7 million visits a month and ranks #9,820 among all websites worldwide.