About Sifter
Sifter is a Retail company based in Chicago (United States) founded in 1989 by Andrew Parkinson and Thomas Parkinson. Nutrition technology solutions are delivered to healthcare and insurers. Sifter has raised $6.25 million across 4 funding rounds from investors including Wintrust, Valor Equity Partners and HPA. Sifter offers products and services including Sifter App, Sifter API, and Dynamic Product Search. Its focus areas include Food and Agriculture Tech, Online Grocery, Shopping Assistant and Nutrition Information. Its legal entity is SIFTER SP, INC. Its competitors include Fig and Spoonful.
Company details
Founded in 1989 and based in Chicago, United States, Sifter operates in the nutrition technology sector. Scalable solutions are provided to healthcare platforms, health insurers, and food benefit providers. Healthy eating options are enabled through these integrations. Co-founders Andrew Parkinson and Thomas Parkinson, who serves as CPO, lead the companys efforts in this domain.
- Headquarters Chicago, United States
- Founders Andrew Parkinson, Thomas Parkinson
- SectorsRetail
- Email••••••••
- Website siftersolutions.com
- Social LinkedIn X Facebook YouTube
- Legal Name Sifter Sp, Inc.
- Total Equity Funding$6.25M (USD)
in 4 rounds
- Latest Funding Round$1.25M (USD), Seed
Aug 2026
- InvestorsWintrust
& 2 more
Products & Services of Sifter
Sifter offers a comprehensive portfolio of products and services, including Sifter App, Sifter API, and Dynamic Product Search.
App for personalized food search based on health profiles.
Tools for embedding personalized grocery data into platforms.
Real-time engine for filtering foods by dietary attributes.
Apps and channels of Sifter
its YouTube channel Sifter Solutions has 37 subscribers and 14 videos.
Videos from Sifter
The most watched videos on Sifter's YouTube channel, Sifter Solutions (37 subscribers). Click a video to play it here.
More on Sifter Solutions.
Funding Insights of Sifter
Sifter has successfully raised a total of $6.25M across 4 strategic funding rounds. The most recent funding activity was a Seed round of $1.25 million completed in August 2026. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $6.25M
- Total Rounds 4
- Last Round Seed — $1.25M
- First Round $1.62M
(Nov 2020)
- Investors Count 3
All 4 funding rounds of Sifter with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug 2026 | $1.25M | Seed | – | – | – |
| May 2022 | $5M | Series A | – | Valor Equity Partners, HPA | – |
| May 2021 | $4.6M | Unspecified | – | Valor Equity Partners | |
| Nov 2020 | $1.62M | Unspecified | – | – | – |
3 investors in total: 3 institutional.
Investors in Sifter
Sifter has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include Wintrust, Valor Equity Partners and HPA.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity firm | valorep.com | Chicago, United States | ||
Early-stage startups are funded through venture capital investments. | hpa.vc | Chicago, United States | ||
Bank offering diversified financial services | 1991 | wintrust.com | Rosemont, United States |
Investor details for Sifter
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of Sifter
2 people are tracked at Sifter (2 in leadership).
| Name | Role | Group |
|---|---|---|
Andrew Parkinson | Co-Founder | Leadership |
Thomas Parkinson | Co-Founder & CPO | Leadership |
Complete people profiles for Sifter
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Timeline of Sifter
3 dated milestones of Sifter across 37 years, from founding to its latest funding, stage changes and deals.
- Founded Sifter is founded.
- Funding First funding round of $1.6M.
- Funding Latest funding round, Seed, of $1.3M.
Competitors of Sifter
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| foodisgood.com | 2016 | New York, United States | Dietary and nutrition information is provided via a personalized platform. | |||
| spoonfulapp.com | 2018 | Orinda, United States | Food scanner and grocery app for dietary matching are provided. |
Detailed competitors of Sifter
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- Full competitor set
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Web traffic of Sifter
The website of Sifter (siftersolutions.com) receives about 1.6K visits a month.
- Monthly visits1.6K
▲ 46.3% vs previous month
Top companies in Food & Grocery Retail
3 companies that operate in the same segment as Sifter (Food & Grocery Retail) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Food and grocery deliveries are facilitated through an app-based platform. | 2013 | San Francisco, California, United States | USD 2.5 B | USD 10.72 B | 80,579 | |
Organic groceries are offered through an online membership platform. | 2013 | Los Angeles, California, United States | USD 332.18 M | |||
Online marketplace platform offering multi-category grocery products | 2012 | San Francisco, California, United States | USD 2.93 B | USD 3.74 B | 25,408 |
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Related news about Sifter
Complete news archive for Sifter
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Frequently Asked Questions about Sifter
Sifter was founded in 1989 and raised its 1st funding round 31 years after it was founded.
Sifter is headquartered in Chicago, United States. It is registered at Chicago, Illinois, United States.
Sifter is a funded company, having raised a total of $6.25M across 4 funding rounds to date. The company's 1st funding round was a Unspecified of $1.62M, raised on Nov 2020.
Founded in 1989 and based in Chicago, United States, Sifter operates in the nutrition technology sector. Scalable solutions are provided to healthcare platforms, health insurers, and food benefit providers. Healthy eating options are enabled through these integrations. Co-founders Andrew Parkinson and Thomas Parkinson, who serves as CPO, lead the companys efforts in this domain.
Sifter offers Sifter App, Sifter API, and Dynamic Product Search.
Sifter has 3 investors. Key investors include Wintrust, Valor Equity Partners, and HPA.
Sifter operates through Sifter Sp, Inc..