SimpleReach

New York, United States Founded: 2010 • Age: 16 yrs Acquired By Nativo
Programmatic distribution and measurement of native content are facilitated.
Annual revenue - Latest available
Total funding $31.1M 6 rounds
Employees - Tracked headcount
Investors 7 Known backers
Products 4 Services tracked
Competitors 10 Brand Intelligence

About SimpleReach

SimpleReach is a company based in New York (United States) founded in 2010 was acquired by Nativo in March 2019. SimpleReach has raised $31.07 million across 6 funding rounds from investors including Nativo, Atlas Venture and Spring Mountain Capital. SimpleReach offers products and services including Brand Rank, SPARC, Nativo Predictive Audiences, and Ad Platform. SimpleReach operates in a competitive market with competitors including Chartbeat, Parse.ly, PathFactory, Knotch and Paperflite, among others.

  • Headquarter New York, United States
  • Sectors
    Media & Entertainment
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name Nativo, Inc.
Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $31.07 M (USD)

    in 6 rounds

  • Latest Funding Round
    $4 M (USD), Series B

    Feb 01, 2018

  • Investors
    Nativo

    & 6 more

  • Employee Count
    Not available
  • Acquired by
    Nativo

    (Mar 29, 2019)

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Products & Services of SimpleReach

SimpleReach offers a comprehensive portfolio of products and services, including Brand Rank, SPARC, Nativo Predictive Audiences, and Ad Platform.

Product name locked
Category locked
Primary

Tool for measuring brand consideration and lift in campaigns.

Product name locked
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Privacy-compliant predictive targeting for audience retargeting.

Product name locked
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Transforms targeting in cookieless environments for better reach.

Product name locked
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Enables content activation and measurement for advertisers.

People of SimpleReach

Headcount 50-200
Employee Profiles 1
Employee Profiles
People
Eddie Kim
CEO

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Teams

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Funding Insights of SimpleReach

SimpleReach has successfully raised a total of $31.07M across 6 strategic funding rounds. The most recent funding activity was a Series B round of $4 million completed in February 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in SimpleReach

SimpleReach has secured backing from 7 investors, including venture fund investors. Prominent investors backing the company include Nativo, Atlas Venture and Spring Mountain Capital.

All
Venture Fund
Investor Description Founded Year Domain Location
Venture capital fund focused on multiple sectors
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FinTech & Media focused seed and early stage VC firm investing in the US
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Venture capital firm investing in life science and biotechnology sectors
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Investor details for SimpleReach

Investor domains, locations, round participation, and complete history require an active premium plan.

  • Investor domains
  • Investor locations
  • Funding rounds
  • Participation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by SimpleReach

Investments
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Investment portfolio details for SimpleReach

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  • Portfolio identities
  • Transaction dates
  • Round details
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Financial Statements - SimpleReach

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Detailed financials for SimpleReach

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  • Profit trends
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  • Financial ratios

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Simplereach Comparisons

SimpleReach Primary company
Description
Programmatic distribution and measurement of native content ...
Location
New York, United States
Founded Year
2010
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for SimpleReach

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Competitors of SimpleReach

SimpleReach operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Chartbeat, Parse.ly, PathFactory, Knotch and Paperflite, among others.

Company Name Domain Founded year HQ Location Description
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Real-time analytics are delivered to websites and blogs.
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Audience analytics and content intelligence solutions are provided cloud-based.
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AI-based analytics for content consumption and personalization are offered.
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AI-based content performance analytics solutions are provided for enterprises.
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Mobile-first sales enablement platform curates content for teams.
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YouTube video marketing and analytics tools are provided by Vidooly.
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Detailed competitors of SimpleReach

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Latest news on Simplereach

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Complete news archive for SimpleReach

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Frequently Asked Questions about SimpleReach

SimpleReach was founded in 2010 and raised its 1st funding round 1 year after it was founded.

SimpleReach is headquartered in New York, United States. It is registered at New York, New York, United States.

SimpleReach is a funded company, having raised a total of $31.07M across 6 funding rounds to date.

SimpleReach provides content creators with a platform to drive ROI at scale. With insight into which content drives conversions, SimpleReach programmatically amplifies the right content to targeted audiences across channels such as Facebook, Twitter, LinkedIn, Outbrain, Nativo, StumbleUpon and TripleLift. Allows marketers to track content metrics, generate content prediction insights, audience targeting through its DMP and intelligent content distribution programmatically. Works with leading publishers such as The New York Times, Forbes and The Huffington Post, Fortune 500 companies including Intel and SAP, as well as startups and mid-sized marketers.

SimpleReach's top competitors include Chartbeat, Knotch and PathFactory.

SimpleReach offers Brand Rank, SPARC, Nativo Predictive Audiences, and Ad Platform.

SimpleReach has 7 investors. Key investors include Nativo, Atlas Venture, Spring Mountain Capital, Village Ventures, and MK Capital.

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