About Emplifi
Emplifi is a Technology company based in San Francisco (United States) founded in 2008, and was acquired by Astute Solutions in September 2020. Social media engagement is tracked and analyzed through benchmarking tools. It operates on a SaaS (Software-as-a-Service) model. Emplifi has raised $34 million across 3 funding rounds from investors including Astute Solutions, Index Ventures and Earlybird. Emplifi has completed 1 acquisition, including SnapHappen. Emplifi offers products and services including Emplifi Platform, Social Marketing, Social Commerce, and Social Customer Care. Its focus areas include Software and Social Media Management. Its legal entity is Emplifi Inc. Its competitors include Sprout Social, Buffer and CreativeX; 3 of its 3 listed competitors have raised funding.
Company details
Emplifi is established as a provider of AI-powered social media management and marketing platforms. Solutions are offered across various sectors including agencies, retail, e-commerce, sports, and travel. The platform is designed to unify and scale social media operations for marketing, commerce, and customer care. Insights are provided to help brands empathize with customers and amplify experiences. Modular and integrated tools are utilized to connect digital touchpoints across geographies and channels. Industries such as consumer packaged goods and media are served with tailored social strategies.
- Headquarters San Francisco, United States
- Stage Acquired
- SectorsTechnology
- Website category Business and Consumer Services · Online Marketing
- Website socialbakers.com
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by Astute Solutions (Sep 2020)
- Legal Name Emplifi Inc.
- Total Equity Funding$34M (USD)
in 3 rounds
- Latest Funding Round$26M (USD), Series C
Feb 2014
- InvestorsAstute Solutions
& 2 more
- Investments & Acquisitions
- Acquired byAstute Solutions
(Sep 2020)
Products & Services of Emplifi
Emplifi offers a comprehensive portfolio of products and services, including Emplifi Platform, Social Marketing, Social Commerce, and Social Customer Care.
Unified platform for managing social media operations.
Tools for enhancing social media marketing strategies.
Solutions for increasing revenue through social channels.
Support tools for engaging customers on social platforms.
Apps and channels of Emplifi
its YouTube channel Emplifi has 9.7K subscribers and 30 videos.
Videos from Emplifi
The most watched videos on Emplifi's YouTube channel, Emplifi (9.7K subscribers). Click a video to play it here.
More on Emplifi.
Funding Insights of Emplifi
Emplifi has successfully raised a total of $34M across 3 strategic funding rounds. The most recent funding activity was a Series C round of $26 million completed in February 2014. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $34M
- Total Rounds 3
- Last Round Series C — $26M
- First Round $2M
(Sep 2011)
- Investors Count 2
All 3 funding rounds of Emplifi with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb 2014 | $26M | Series C | – | Index Ventures | |
| Nov 2012 | $6M | Series B | – | Index Ventures | |
| Sep 2011 | $2M | Series A | – | Earlybird | – |
3 investors in total: 3 institutional.
Investors in Emplifi
Emplifi has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include Astute Solutions, Index Ventures and Earlybird.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital investments in technology startups and entrepreneurs. | indexventures.com | |||
Earlybird is recognized as a venture capital investor focused on early-stage tech companies. | earlybird.com | Berlin, Germany | ||
Customer experience and social relationship management software is provided. | 1995 | astutesolutions.com | Columbus, United States |
Investor details for Emplifi
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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- Investor portfolios
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People of Emplifi
142 people are tracked at Emplifi (50 in leadership, 92 in team).
| Name | Role | Group |
|---|---|---|
Michaela Branova | Sr. Director, Reporting & Analytics | Leadership |
Prudhvi Gajula | Director Of Quality | Leadership |
Jennifer Patten | Executive Assistant To The Cmo, CFO & CLO | Leadership |
Petr Ott | VP Of Revenue Operations | Leadership |
Marlee Stevens | Global Director Of Sales Enablement | Leadership |
Justen Calvacca | Director Of Sales, Enterprise & Strategic | Leadership |
Juan Carlos Lujan | Vice President Of Sales Latam | Leadership |
Molly Pannell | Director, Product Marketing | Leadership |
Wayne Rhodeback | Chief Telephony Analyst | Leadership |
Susan Ganeshan | Chief Marketing Officer | Leadership |
Jorge Osorio | Sales Director Latam | Leadership |
Ohad Hecht | CEO | Leadership |
Peter Bennfors | CFO | Leadership |
Todd McCaslin | CTO | Leadership |
Dagmar Sevcikova | Chief People & Diversity Officer | Leadership |
Jennifer Brooks | Chief Revenue Officer (cro) | Leadership |
Madison Gold | Strategic Account Director | Leadership |
Aron Ghebre-Michael | Sales Director Enterprise | Leadership |
Jenna Colombe | Senior Director, Marketing Technology | Leadership |
Radka Belohradova | Sr. Director, Insights & Technology | Leadership |
122 more people are available in the full profile.
Complete people profiles for Emplifi
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Investments & Acquisitions by Emplifi
Emplifi has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include SnapHappen.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Facebook advertising campaigns are managed and optimized in real time. | socialbrando.com | Split, Croatia | 2012 | Dec 2012 | •••• |
Complete acquisition details for Emplifi
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
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Timeline of Emplifi
5 dated milestones of Emplifi across 12 years, from founding to its latest funding, stage changes and deals.
- Founded Emplifi is founded.
- Funding First funding round of $2.0M.
- Acquisition Acquires SnapHappen.
- Funding Latest funding round, Series C, of $26.0M.
- Exit Acquired by Astute Solutions.
Competitors of Emplifi
Emplifi has 3 listed competitors in our database, 3 of them funded. They include Sprout Social, Buffer and CreativeX.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| sproutsocial.com | 2009 | Chicago, United States | $101.5M | 1,383 | Social media management and insights are provided for brands. | |
| buffer.com | 2010 | San Francisco, United States | $4.07M | 30 | Cloud based social media marketing management software | |
| creativex.com | 2015 | New York, United States | $28.3M | 36 | Ad creative analytics are delivered via an automated measurement platform. |
Detailed competitors of Emplifi
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Web traffic of Emplifi
The website of Emplifi (socialbakers.com) receives about 6.5K visits a month and ranks #4,142,893 among all websites worldwide, #7,970 in Online Marketing.
- Monthly visits6.5K
▲ 39% vs previous month
- Unique visitors2.6K
per month
- Global rank#4,142,893
among all websites
- Category rank#7,970
Business and Consumer Services · Online Marketing
- Bounce rate41%
- Pages per visit1.5
- Average visit11 sec
- DevicesDesktop 37% · Mobile 63%
Websites whose visitors overlap most with Emplifi. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| viralheat.com | 100% | View details | |||
monitor.wildfireapp.com | monitor.wildfireapp.com | 96% | – | ||
facebook-studio.com | facebook-studio.com | 91% | – | ||
| emplifi.io | 85% | 525.3K | #83,406 | View details | |
fakers.statuspeople.com | fakers.statuspeople.com | 77% | – | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 17 similar websites and full traffic analytics for Emplifi
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 17 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Business Analytics & Intelligence Tools
3 companies that operate in the same segment as Emplifi (Business Analytics & Intelligence Tools) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Data, analytics, and AI capabilities are unified in a platform. | 2013 | San Francisco, California, United States | USD 20.67 B | USD 15.9 M | 5,679 | |
Platform that provides data analysis and management solutions | 2003 | Denver, Colorado, United States | USD 2.46 B | USD 2.87 B | 5,915 | |
Cloud-based platform for enterprise search | 2019 | Palo Alto, California, United States | USD 765.3 M | 1,751 |
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Related news about Emplifi
Complete news archive for Emplifi
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Frequently Asked Questions about Emplifi
Emplifi was founded in 2008 and raised its 1st funding round 3 years after it was founded.
Emplifi is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Emplifi is a funded company, having raised a total of $34M across 3 funding rounds to date. The company's 1st funding round was a Series A of $2M, raised on Sep 2011.
Emplifi is established as a provider of AI-powered social media management and marketing platforms. Solutions are offered across various sectors including agencies, retail, e-commerce, sports, and travel. The platform is designed to unify and scale social media operations for marketing, commerce, and customer care. Insights are provided to help brands empathize with customers and amplify experiences. Modular and integrated tools are utilized to connect digital touchpoints across geographies and channels. Industries such as consumer packaged goods and media are served with tailored social strategies.
Emplifi's top competitors include Sprout Social, CreativeX and Buffer.
Emplifi offers Emplifi Platform, Social Marketing, Social Commerce, and Social Customer Care.
Emplifi has made 1 acquisition, including SnapHappen.
Emplifi has 3 investors. Key investors include Astute Solutions, Index Ventures, and Earlybird.
Emplifi operates through Emplifi Inc..
Yes. Emplifi was acquired by Astute Solutions in September 2020.