About Sparq
Sparq is a Technology company based in Seattle (United States) founded in 2010, and was acquired by Yahoo in January 2014. Inter-app navigation is enabled via deep linking on mobile devices. Sparq has raised $651 thousand across 1 funding round from investors including Yahoo. The company was acqui-hired. Its focus areas include Enterprise Applications, MarketingTech, Marketing Optimization and Conversion Rate Optimization. Its competitors include Branch, Button and URX; 3 of its 3 listed competitors have raised funding.
Company details
Sparq was founded in 2010 in Seattle, United States, focusing on the mobile marketing sector. Deep linking technology is utilized by the company to facilitate movement between mobile apps, optimizing user experiences across devices. Friction in app interactions is reduced, and abandonment rates are lowered through its patented platform. The company was acquired by Yahoo in January 2014 for an undisclosed amount.
Funding Insights of Sparq
Sparq has successfully raised a total of $651K through 1 strategic funding round. The most recent funding activity was a Seed round of $651 thousand completed in June 2013. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $651,000
- Total Rounds 1
- Last Round Seed — $651,000
- First Round $651,000
(Jun 2013)
All 1 funding rounds of Sparq with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2013 | $651,000 | Seed | – | – | – |
1 investors in total: 1 institutional.
Investors in Sparq
Sparq has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Yahoo.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
News, insights, and services are delivered via an online platform. | 1994 | yahoo.com | New York, United States |
Investor details for Sparq
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of Sparq
3 dated milestones of Sparq across 4 years, from founding to its latest funding, stage changes and deals.
- Founded Sparq is founded.
- Funding First funding round of $651K.
- Exit Acquired by Yahoo.
Competitors of Sparq
Sparq has 3 listed competitors in our database, 3 of them funded. They include Branch, Button and URX.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| branch.io | 2014 | Palo Alto, United States | $667.1M | 100 | Cloud based marketing optimization platform for deep linking | |
| usebutton.com | 2014 | New York, United States | $67.31M | 44 | Mobile deep linking commerce platform for enterprises is operated. | |
| urx.com | 2012 | San Francisco, United States | $15.1M | Deep linking technologies for mobile apps are developed by URX. |
Detailed competitors of Sparq
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Top companies in MarketingTech
3 companies that operate in the same segment as Sparq (MarketingTech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 357.58 M | USD 1.3 B | 3,142 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M |
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Frequently Asked Questions about Sparq
Sparq was founded in 2010 and raised its 1st funding round 3 years after it was founded.
Sparq is headquartered in Seattle, United States. It is registered at Seattle, Washington, United States.
Sparq is a funded company, having raised a total of $651K across 1 funding round to date. The company's 1st funding round was a Seed of $651K, raised on Jun 2013.
Sparq was founded in 2010 in Seattle, United States, focusing on the mobile marketing sector. Deep linking technology is utilized by the company to facilitate movement between mobile apps, optimizing user experiences across devices. Friction in app interactions is reduced, and abandonment rates are lowered through its patented platform. The company was acquired by Yahoo in January 2014 for an undisclosed amount.
Sparq has 1 investor. Key investors include Yahoo.
Yes. Sparq was acquired by Yahoo in January 2014.