URX

San Francisco, United States Founded: 2012 • Age: 14 yrs Acquired By Pinterest
Deep linking technologies for mobile apps are developed by URX.
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About URX

URX is a company based in San Francisco (United States) founded in 2012 was acquired by Pinterest in May 2016.. URX has raised $15.1 million across 3 funding rounds from investors including Pinterest, Accel and Plug and Play Tech Center. URX operates in a competitive market with competitors including InMobi, Tapjoy, Vungle, Branch and Chartboost, among others.

  • Headquarter San Francisco, United States
  • Sectors
    Technology
    Media & Entertainment
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Technology → Marketing, Adtech & Commerce Technology
Media & Entertainment → Marketing, Advertising & Adtech
Media & Entertainment → Marketing, Advertising & Adtech
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $15.1 M (USD)

    in 3 rounds

  • Latest Funding Round
    $12 M (USD), Series A

    Apr 28, 2014

  • Investors
    Pinterest

    & 13 more

  • Employee Count
    Employee Count
  • Acquired by
    Pinterest

    (May 03, 2016)

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Funding Insights of URX

URX has successfully raised a total of $15.1M across 3 strategic funding rounds. The most recent funding activity was a Series A round of $12 million completed in April 2014. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 3
  • Last Round Series A — $12.0M
  • First Round
  • Investors Count 13
Date Amount Transaction Name Valuation Lead Investors Investors
Apr, 2014 Amount Series A - URX Valuation Accel , First Round Capital
Oct, 2013 Amount Seed - URX Valuation

investors

Jun, 2013 Amount Seed - URX Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in URX

URX has secured backing from 14 investors, including venture fund and institutional investors. Prominent investors backing the company include Pinterest, Accel and Plug and Play Tech Center. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Accel is recognized as a leading venture capital firm.
Founded Year Domain Location
Early-stage investments are provided to transformative technology companies.
Founded Year Domain Location
US focused seed and early-stage VC firm
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by URX

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - URX

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Urx Comparisons

Employees
+
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Competitors of URX

URX operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as InMobi, Tapjoy, Vungle, Branch and Chartboost, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Platform offering mobile ad network software
domain founded_year HQ Location
Mobile advertising & monetization
domain founded_year HQ Location
Mobile apps are promoted and monetized via in-app video trailers.
domain founded_year HQ Location
Cloud based marketing optimization platform for deep linking
domain founded_year HQ Location
Ads monetization platform based on mobile games
domain founded_year HQ Location
Mobile ad campaigns are managed and optimized via ML platform.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Urx

Frequently Asked Questions about URX

When was URX founded?

URX was founded in 2012 and raised its 1st funding round 1 year after it was founded.

Where is URX located?

URX is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.

Is URX a funded company?

URX is a funded company, having raised a total of $15.1M across 3 funding rounds to date.

What does URX do?

URX was founded in 2012 in San Francisco, United States, focusing on mobile technology. Deep linking solutions are offered to enable cross-platform navigation to app interiors or web pages based on user device and installation status. Operations include app retargeting via products like Omnilinks and revenue generation through an ad network that purchases and resells mobile app ad space. Customers such as HotelTonight and Spotify are served.

Who are the top competitors of URX?

URX's top competitors include InMobi, Tapjoy and Branch.

Who are URX's investors?

URX has 14 investors. Key investors include Pinterest, Accel, Plug and Play Tech Center, SV Angel, and First Round Capital.

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