
About Supersmile
Supersmile is a company based in New York (United States) founded in 1987. It operates as a D2C and B2C. Supersmile offers products and services including Superstrips, Toothpaste, Sonic Toothbrush, and Rinses. Supersmile operates in a competitive market with competitors including BURST, VIOlight, Moon Oral Beauty, Tess Oral Health and Dr. Brite, among others.
- Headquarter New York, United States
- SectorsConsumer
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- Website supersmile.com
- Social X Facebook Instagram
Products & Services of Supersmile
Supersmile offers a comprehensive portfolio of products and services, including Superstrips, Toothpaste, Sonic Toothbrush, and Rinses.
Dissolving strips that whiten teeth up to 8 shades in 7 days
Whitening toothpaste with Calprox for enamel-safe cleaning
Electric toothbrush for effective plaque removal and oral hygiene
Mouthwashes that freshen breath and fight bacteria
People of Supersmile
2 people are tracked at Supersmile (2 in leadership).
| Name | Role | Group |
|---|---|---|
Antonio Lorenzo Femia | Director Of Operations | Leadership |
Lucia Smigel | CEO | Leadership |
Complete people profiles for Supersmile
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- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Competitors of Supersmile
Supersmile operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as BURST, VIOlight, Moon Oral Beauty, Tess Oral Health and Dr. Brite, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| burstoralcare.com | 2016 | Walnut, United States | $20M | 38 | Subscription oral care service | |
| violight.com | 2003 | Yonkers, United States | $5M | 4 | Wholesaler specializing in high-quality oral care products for retailers and businesses. | |
| moonoralbeauty.com | 2018 | El Segundo, United States | – | – | Operates a direct-to-consumer brand offering high-quality oral care products. | |
| tessoralhealth.com | 1989 | Eau Claire, United States | – | – | Internet first brand of oral care products | |
| drbrite.com | 2011 | Fullerton, United States | – | – | Natural oral care products are sold online by Dr. Brite. | |
| zentflex.com | 2018 | Houston, United States | – | – | Patented pressure-sensitive toothbrushes are offered by Zent Flex online. | |
| whitesmileglobal.com | 2010 | Miami, United States | – | – | Multi-category oral care products are offered via an internet-first brand. |
Detailed competitors of Supersmile
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Supersmile
Websites that share an audience with Supersmile (supersmile.com).
Websites whose visitors overlap most with Supersmile. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| getlivfresh.com | 90% | 249.7K | #160,401 | View details | |
| getquip.com | 57% | 384.8K | #92,184 | View details | |
| oclean.com | 42% | 219.5K | #191,630 | View details | |
| gosmile.com | 33% | 1.9K | – | View details |
Similar companies to Supersmile
10 companies that operate in the same segment as Supersmile (Beauty & Personal Care Products), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Online platform offering a wide range of baby, kids, and maternity products | 2010 | Pune, Maharashtra, India | USD 513.39 M | USD 911.07 M | 6,330 | |
3M is recognized as a global leader in industrial innovation. | 1902 | United States | – | USD 24.95 B | 74 | |
Provider of FMCG conglomerate products | 1837 | United States | – | USD 457.23 M | 923 | |
Subscription-based men's grooming products are provided by Harry's. | 2012 | New York, New York, United States | USD 755.88 M | – | 431 | |
Baby products from multiple retailers are aggregated and browsed online. | 2011 | Oakland, California, United States | USD 40.67 M | – | – | |
Online platform for preschool management and parent updates is offered. | 2014 | San Francisco, California, United States | USD 88.8 M | – | – | |
Internet first brand offering wearable breast pumps | 2013 | London, England, United Kingdom | USD 157.63 M | – | – | |
Online brand offering mens grooming products | 2015 | Gurugram, Haryana, India | USD 52.66 M | – | – | |
Retailer of perfumes, cosmetics, skincare, and related gift set items | 2012 | Gurugram, Haryana, India | USD 58.54 M | – | – | |
Platform offering multi-category natural beauty care products | 2019 | Mumbai, Maharashtra, India | USD 46.98 M | USD 9.25 M | 94 |
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Frequently Asked Questions about Supersmile
Supersmile was founded in 1987.
Supersmile is headquartered in New York, United States. It is registered at New York, New York, United States.
Supersmile specializes in oral care products, including dissolving teeth whitening strips infused with Calprox, which gently removes stains without sensitivity. Based in New York, the company sells toothpastes, brushes, and rinses designed for easy at-home use. Their products focus on enamel-safe whitening, fresh breath, and plaque removal, catering to consumers seeking convenient oral health solutions. They emphasize clean ingredients and sustainable practices in their formulations.
Supersmile's top competitors include BURST, Zent and Tess Oral Health.
Supersmile offers Superstrips, Toothpaste, Sonic Toothbrush, and Rinses.