Swrve

San Francisco, United States Founded: 2009 • Age: 17 yrs Acquired By MessageGears
In-app marketing automation is delivered for mobile app optimization.
Annual revenue - Latest available
Total funding $76.1M 7 rounds
Employees - Tracked headcount
Investors 13 Known backers
Products 4 Services tracked
Competitors 11 Brand Intelligence

About Swrve

Swrve is a company based in San Francisco (United States) founded in 2009 was acquired by MessageGears in January 2023. Swrve has raised $76.12 million across 7 funding rounds from investors including Bank of Ireland, NETGEAR and Intel. Swrve has completed 2 acquisitions, including Adaptiv.io and Converser. Swrve offers products and services including Unify, Activate, Message, and Personalize. Swrve operates in a competitive market with competitors including InMobi, Tapjoy, Vungle, Chartboost and Supersonic, among others.

  • Headquarter San Francisco, United States
  • Sectors
    Media & Entertainment
    Technology
  • Email
    Locked
  • Phone
    Locked
  • Website
    Locked
  • Social
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  • Legal Name Swrve New Media Inc
Operational Areas
Media & Entertainment → Gaming & Interactive Entertainment Unlock Sub-Sector Unlock Segment
Technology → Marketing, Adtech & Commerce Technology Unlock Sub-Sector Unlock Segment
Media & Entertainment → Marketing, Advertising & Adtech Unlock Sub-Sector Unlock Segment
Media & Entertainment → Marketing, Advertising & Adtech Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $76.12 M (USD)

    in 7 rounds

  • Latest Funding Round
    Not available
  • Investors
  • Employee Count
    Not available
  • Investments & Acquisitions
    Adaptiv.io

    & 1 more

  • Acquired by
    MessageGears

    (Jan 12, 2023)

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Products & Services of Swrve

Swrve offers a comprehensive portfolio of products and services, including Unify, Activate, Message, and Personalize.

Product name locked
Category locked
Primary

Tool for unifying customer data from various sources for seamless integration.

Product name locked
Category locked
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System to activate real-time insights for personalized user experiences.

Product name locked
Category locked
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Platform for delivering push and in-app notifications to users.

Product name locked
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Service for tailoring app content based on customer data.

People of Swrve

Headcount 50-200
Employee Profiles 20
Employee Profiles
People
Michael S. Jenkins
Software Engineering Manager
People
John Hannah, CISSP
Director Of Software Engineering
People
Craig Pohan
Chief Technology Officer
People
Abby Henderson
Chief Financial Officer

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Funding Insights of Swrve

Swrve has successfully raised a total of $76.12M across 7 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Swrve

Swrve has secured backing from 13 investors, including institutional and venture fund investors. Prominent investors backing the company include Bank of Ireland, NETGEAR and Intel.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
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Venture capital investments are managed for startup growth.
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Atlantic Bridge is focused on growth equity investments in technology.
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Investor details for Swrve

Investor domains, locations, round participation, and complete history require an active premium plan.

  • Investor domains
  • Investor locations
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  • Participation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by Swrve

Swrve has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Adaptiv.io and Converser.

Investments
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Investment portfolio details for Swrve

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  • Transaction dates
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Acquisitions
Company Name Description Domain Location Founded Year Amount
In-app marketing and analytics for customer engagement are offered.
Locked Locked 2011 Locked
Cross-channel mobile marketing automation is enabled for user engagement.
Locked Locked 2007 Locked
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Complete acquisition details for Swrve

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  • Acquired stakes
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Financial Statements - Swrve

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Detailed financials for Swrve

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Swrve Comparisons

Swrve Primary company
Description
In-app marketing automation is delivered for mobile app opti...
Location
San Francisco, United States
Founded Year
2009
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for Swrve

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Competitors of Swrve

Swrve operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as InMobi, Tapjoy, Vungle, Chartboost and Supersonic, among others.

Company Name Domain Founded year HQ Location Description
Locked Locked Locked
Platform offering mobile ad network software
Locked Locked Locked
Mobile advertising & monetization
Locked Locked Locked
Mobile apps are promoted and monetized via in-app video trailers.
Locked Locked Locked
Ads monetization platform based on mobile games
Locked Locked Locked
Game publishing solutions are provided by Supersonic for developers.
Locked Locked Locked
Mobile ad campaigns are managed and optimized via ML platform.
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Detailed competitors of Swrve

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Latest news on Swrve

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Complete news archive for Swrve

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Frequently Asked Questions about Swrve

Swrve was founded in 2009 and raised its 1st funding round 2 years after it was founded.

Swrve is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.

Lisa Cleary is the current CEO of Swrve.

Swrve is a funded company, having raised a total of $76.12M across 7 funding rounds to date.

Swrve provides an in-app marketing automation platform that allows mobile product teams to optimize their applications and games. Combines analytics, segmentation, AB testing and in-app messaging in a unified application that allows monetization managers to continually test their applications by tracking user behavior, targeting specific user segments, tuning in-app elements, and talking to users via in-app messages. Added dynamic engagement scoring that allows product managers to segment their user bases, offering deals and messages and discounts to certain subsets. Has offices in SFO and Dublin.

Swrve's top competitors include InMobi, Tapjoy and Vungle.

Swrve offers Unify, Activate, Message, and Personalize.

Swrve has made 2 acquisitions, including Adaptiv.io, and Converser.

Swrve has 13 investors. Key investors include Bank of Ireland, NETGEAR, Intel, MessageGears, and TPG.

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