About TargetingMantra
TargetingMantra is a company based in Gurugram (India) founded in 2013 by Saurabh Nangia was acquired by Snapdeal in May 2016.. TargetingMantra has raised $1.1 million across 2 funding rounds from investors including Snapdeal, Nexus Venture Partners and One97 Mobility Fund. The company has 1 employees as of April 01, 2024. TargetingMantra operates in a competitive market with competitors including Klaviyo, Elastic Path Software, CommerceIQ, Bango and Yotpo, among others.
- Headquarter Gurugram, India
- Employees 1 as on 01 Apr, 2024
- Founders Saurabh Nangia
-
Sectors
TechnologyRetail
-
Phone
*********
-
Website
*********
-
Social
*********
- Legal Name Insightful Labs Private Limited
- Date of Incorporation 07 Feb, 2013
- Jurisdiction Gurgaon, Haryana, India
-
Annual Revenue
$297.1 K (USD)1408.38as on Mar 31, 2015
-
Net Profit
$10.41 K (USD)110.86as on Mar 31, 2015
-
EBITDA
$16.31 K (USD)128.32as on Mar 31, 2015
-
Total Equity Funding
$1.1 M (USD)
in 2 rounds
-
Latest Funding Round
$1.1 M (USD), Seed
Sep 16, 2014
-
Investors
Snapdeal
& 3 more
-
Employee Count
1
as on Apr 01, 2024
-
Acquired by
Snapdeal
(May 05, 2016)
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Unlock access to complete
Unlock access to complete
Funding Insights of TargetingMantra
TargetingMantra has successfully raised a total of $1.1M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $1.1 million completed in September 2014. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 2
- Last Round Seed — $1.1M
- First Round First Round
- Investors Count 3
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep, 2014 | Amount | Seed - TargetingMantra | Valuation | 500 Global , Nexus Venture Partners |
|
| Apr, 2014 | Amount | Seed - TargetingMantra | Valuation | 500 Global |
|
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in TargetingMantra
TargetingMantra has secured backing from 4 investors, including venture fund and institutional investors. Prominent investors backing the company include Snapdeal, Nexus Venture Partners and One97 Mobility Fund. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
|
Venture capital and acceleration are provided to tech startups.
|
Founded Year | Domain | Location | |
|
Venture capital firm that partners with entrepreneurs for product-first companies.
|
Founded Year | Domain | Location | |
|
Seed and early stage tech-focused VC firm funding companies in India
|
Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
|
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
|
Founded Year | Domain | Location | |
|
Startup ecosystems are ignited through strategic investments by Signite Partners.
|
Founded Year | Domain | Location | |
|
Venture capital is directed toward companies in multiple sectors.
|
Founded Year | Domain | Location | |
|
Venture capital is invested in cybersecurity, fintech, and AI startups.
|
Founded Year | Domain | Location |
Investments & Acquisitions by TargetingMantra
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
|
Bionic investment advisor platform
|
2016 | ||||
|
Fine Asian gourmet food is offered by an internet-first restaurant.
|
2016 | ||||
|
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 | ||||
|
Fine Asian gourmet food is offered by an internet-first restaurant.
|
2016 |
Financial Statements - TargetingMantra
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Targetingmantra Comparisons
Competitors of TargetingMantra
TargetingMantra operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Klaviyo, Elastic Path Software, CommerceIQ, Bango and Yotpo, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
SaaS email marketing solutions are offered to e-commerce businesses.
|
|
| domain | founded_year | HQ Location |
API-based enterprise commerce and content management platform is delivered.
|
|
| domain | founded_year | HQ Location |
AI platform for retail ecommerce management and optimization is provided.
|
|
| domain | founded_year | HQ Location |
Marketing solutions for e-commerce businesses are provided by Bango.
|
|
| domain | founded_year | HQ Location |
Cloud-based marketing platform for e-tailers
|
|
| domain | founded_year | HQ Location |
Social advertising is managed and optimized via a SaaS platform.
|
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
|
|
| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
|
|
| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
|
|
| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
|
Latest news on Targetingmantra
Frequently Asked Questions about TargetingMantra
When was TargetingMantra founded?
TargetingMantra was founded in 2013 and raised its 1st funding round 1 year after it was founded.
Where is TargetingMantra located?
TargetingMantra is headquartered in Gurugram, India. It is registered at Gurugram, Haryana, India.
Is TargetingMantra a funded company?
TargetingMantra is a funded company, having raised a total of $1.1M across 2 funding rounds to date.
How many employees does TargetingMantra have?
As of Apr 01, 2024, the latest employee count at TargetingMantra is 1.
What is the annual revenue of TargetingMantra?
Annual revenue of TargetingMantra is $297.1K as on Mar 31, 2015.
What does TargetingMantra do?
TargetingMantra offers a cloud-based platform for the personalization and targeting needs of e-commerce, media and other online businesses. It helps businesses provide personalized widgets to their customers and thereby increase customer loyalty. Its proprietary algorithm combines the customer behaviour data with data from stores product attributes to reveal only the relevant data set to them. The widgets help to provide personalised recommendations to customers, help manage user history and cross-sell cart along with analytics on user behavioural data on the website. The widgets also help in targeting the right users through email targeting, product ads and dynamic content optimization. Started under the Batch 9 mentorship of 500 Startups. Advisors include RajanAnandan, MD of Google India; Ankur Warikoo, head, Groupon Asia-Pacific; and former Farmville MD Gaurav Agarwal. Acquired by Snapdeal in May 2016.
Who are the top competitors of TargetingMantra?
TargetingMantra's top competitors include Klaviyo, CommerceIQ and Yotpo.
Who are TargetingMantra's investors?
TargetingMantra has 4 investors. Key investors include Snapdeal, Nexus Venture Partners, One97 Mobility Fund, and 500 Global.