Tourial

Atlanta, United States Founded: 2019 • Age: 7 yrs
Provider of tools for creating virtual product tours
Annual revenue - Latest available
Total funding $5.4M 2 rounds
Employees - Tracked headcount
Investors 5 Known backers
Products 5 Services tracked
Competitors 9 Brand Intelligence

About Tourial

Tourial is a company based in Atlanta (United States) founded in 2019 by Andrew Binkley. Tourial has raised $5.4 million across 2 funding rounds from investors including Knoll Ventures, Bonfire Ventures and SaaS Ventures. Tourial offers products and services including Micro Tour Platform, Tour Centers, Analytics, Integrations & Partners, and Workflow Capture. Tourial operates in a competitive market with competitors including Appcues, Floik, Learndot, OneMob and Arrows, among others.

  • Headquarter Atlanta, United States
  • Founders Andrew Binkley
  • Sectors
    Technology
  • Phone
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  • Website
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  • Social
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  • Legal Name Tourial, Inc.
Operational Areas
Technology → Enterprise Software & Productivity Solutions Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $5.4 M (USD)

    in 2 rounds

  • Latest Funding Round
    $1.55 M (USD), Series A

    Mar 22, 2023

  • Investors
  • Employee Count
    Not available
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Products & Services of Tourial

Tourial offers a comprehensive portfolio of products and services, including Micro Tour Platform, Tour Centers, Analytics, Integrations & Partners, and Workflow Capture.

Product name locked
Category locked
Primary

Tool for planning and building interactive micro tours

Product name locked
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Hub for organizing collections of micro tours

Product name locked
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System to track user engagement and interests

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Syncs tour data with marketing tools like Salesforce

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Chrome extension for capturing screens and workflows

People of Tourial

Headcount 10-50
Employee Profiles 6
Employee Profiles
People
Joey Alvandi
Community Lead & Commercial Account Executive
People
Jason Graub
Co-founder And Chief Operating Officer
People
Davis Thompson
Business Operations Manager
People
Cole Oslund
Director Of Customer Success

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Funding Insights of Tourial

Tourial has successfully raised a total of $5.4M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $1.55 million completed in March 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Tourial

Tourial has secured backing from 5 investors, including venture fund and angel investors. Prominent investors backing the company include Knoll Ventures, Bonfire Ventures and SaaS Ventures.

All
Venture Fund
Angel
Investor Description Founded Year Domain Location
Investments are directed toward early-stage companies by Bonfire Ventures.
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Early-stage investments are made in US companies across various sectors.
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Early-stage investments are provided to visionary SaaS founders.
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Investor details for Tourial

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  • Investor domains
  • Investor locations
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Investments & Acquisitions by Tourial

Investments
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Investment portfolio details for Tourial

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  • Portfolio identities
  • Transaction dates
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Financial Statements - Tourial

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Detailed financials for Tourial

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  • Profit trends
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Tourial Comparisons

Tourial Primary company
Description
Provider of tools for creating virtual product tours
Location
Atlanta, United States
Founded Year
2019
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for Tourial

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

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Competitors of Tourial

Tourial operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Appcues, Floik, Learndot, OneMob and Arrows, among others.

Company Name Domain Founded year HQ Location Description
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Personalized onboarding software is provided for user engagement.
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AI-powered tools for product demos are provided to sales teams.
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Learning Management System for customer training and educating
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Personal video messages are recorded and tracked for sales engagement.
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Arrow-based self-service tips for customer onboarding are provided.
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Detailed competitors of Tourial

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Latest news on Tourial

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Complete news archive for Tourial

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  • Older coverage
  • Brand-specific news history

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Frequently Asked Questions about Tourial

Tourial was founded in 2019 and raised its 1st funding round 2 years after it was founded.

Tourial is headquartered in Atlanta, United States. It is registered at Atlanta, Georgia, United States.

Tourial is a funded company, having raised a total of $5.4M across 2 funding rounds to date.

Tourial was founded in 2019 in Atlanta, United States, as a provider of software tools in the tech sector. Virtual self-guiding tours are enabled through the platform for customer success teams, supporting multiple journeys such as events, media, marketing, and product demonstrations. Screenshots integrated with video tooltips are also facilitated to enhance virtual product experiences. Operations focus on building interactive tours across digital channels.

Tourial's top competitors include Appcues, Trainn and Floik.

Tourial offers Micro Tour Platform, Tour Centers, Analytics, Integrations & Partners, and Workflow Capture.

Tourial has 5 investors. Key investors include Knoll Ventures, Bonfire Ventures, SaaS Ventures, TnT Ventures, and Tom Noonan.

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