About Appcues
Appcues is a company based in Boston (United States) founded in 2013. Appcues has raised $43.3 million across 3 funding rounds from investors including Atlas Venture, NewSpring Capital and Columbia Partners. Appcues offers products and services including In-app Messaging, Workflows, Email, Data Tracking, and Push Notifications. Appcues operates in a competitive market with competitors including Floik, OneMob, Tourial, Arrows and Learndot, among others.
- Headquarter Boston, United States
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Sectors
Technology
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Phone
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Website
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Social
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- Legal Name Appcues, Inc.
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$43.3 M (USD)
in 3 rounds
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Latest Funding Round
$32.1 M (USD), Series B
Jan 11, 2022
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Investors
Atlas Venture
& 18 more
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Employee Count
Employee Count
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Products & Services of Appcues
Appcues offers a comprehensive portfolio of products and services, including In-app Messaging, Workflows, Email, Data Tracking, and Push Notifications.
Delivers targeted messages within apps to guide users.
Automates user journeys across various channels.
Sends personalized emails based on user actions.
Monitors message impact and user engagement metrics.
Provides targeted alerts to retain user attention.
People of Appcues
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Funding Insights of Appcues
Appcues has successfully raised a total of $43.3M across 3 strategic funding rounds. The most recent funding activity was a Series B round of $32.1 million completed in January 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 3
- Last Round Series B — $32.1M
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First Round
First Round
(23 Dec 2014)
- Investors Count 19
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan, 2022 | Amount | Series B - Appcues | Valuation | NewSpring | |
| Aug, 2018 | Amount | Series A - Appcues | Valuation | Sierra Ventures | |
| Dec, 2014 | Amount | Seed - Appcues | Valuation | David Cancel |
Investors in Appcues
Appcues has secured backing from 19 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Atlas Venture, NewSpring Capital and Columbia Partners.
| Investor | Description | Founded Year | Domain | Location |
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Investment firm focusing on lower-middle market growth, healthcare, and various strategies.
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Founded Year | Domain | Location | |
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Early-stage venture capital investments in AI, healthcare, and enterprise technologies.
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Founded Year | Domain | Location | |
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Accomplice is engaged in venture capital investments for startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Appcues
Financial Statements - Appcues
Appcues Comparisons
Competitors of Appcues
Appcues operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Floik, OneMob, Tourial, Arrows and Learndot, among others.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
AI-powered tools for product demos are provided to sales teams.
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| domain | founded_year | HQ Location |
Personal video messages are recorded and tracked for sales engagement.
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| domain | founded_year | HQ Location |
Provider of tools for creating virtual product tours
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| domain | founded_year | HQ Location |
Arrow-based self-service tips for customer onboarding are provided.
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| domain | founded_year | HQ Location |
Learning Management System for customer training and educating
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Frequently Asked Questions about Appcues
Appcues was founded in 2013 and raised its 1st funding round 1 year after it was founded.
Appcues is headquartered in Boston, United States. It is registered at Boston, Massachusetts, United States.
Appcues is a funded company, having raised a total of $43.3M across 3 funding rounds to date. The company's 1st funding round was a Seed of $1.2M, raised on Dec 23, 2014.
Personalized user onboarding software solutions. The platform allows businesses to create personalized onboarding flows, in-app tutorials and notifications from a library of patterns and templates for web and mobile users. Businesses can engage better with segmentation rules and customized templates. It supports integration with Segment, Kissmetrics, HubSpot, and Google Analytics. Offers a 14-day free trial period. Angel investors include Ty Danco, Dharmesh Shah, Brian Halligan, David Cancel, Elias Torres, Ric Calvillo, and others.
Appcues offers In-app Messaging, Workflows, Email, Data Tracking, and Push Notifications.
Appcues has 19 investors. Key investors include Atlas Venture, NewSpring Capital, Columbia Partners, Sierra Ventures, and Accomplice.