Treasure Data

Mountain View, United States Founded: 2011 • Age: 15 yrs Acquired By Arm
Cloud-based customer data platform is used for personalized experiences.

About Treasure Data

Treasure Data is a company based in Mountain View (United States) founded in 2011 was acquired by Arm in July 2018. Treasure Data has raised $300.74 million across 7 funding rounds from investors including SoftBank, Arm and Carbide Capital. Treasure Data offers products and services including Intelligent CDP, Diamond Record, and AI Decisioning. Treasure Data operates in a competitive market with competitors including Twilio, Acquia, Capillary Technologies, Segment and Hightouch, among others.

  • Headquarter Mountain View, United States
  • Sectors
    Technology
  • Website category Computers Electronics and Technology · Programming and Developer Software
  • Email
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  • Phone
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  • Website treasuredata.com
  • Social LinkedIn X Facebook Instagram YouTube
  • Acquired by Arm (Jul 2018)
  • Legal Name Treasure Data, Inc.
Operational Areas
Key Metrics
  • Total Equity Funding
    $300.74M (USD)

    in 7 rounds

  • Latest Funding Round
    $234M (USD), Series D

    Nov 2021

  • Investors
    SoftBank

    & 11 more

  • Acquired by
    Arm

    (Jul 2018)

Products & Services of Treasure Data

Treasure Data offers a comprehensive portfolio of products and services, including Intelligent CDP, Diamond Record, and AI Decisioning.

Intelligent CDP
Data Platform

Platform for AI-driven customer data management and personalization

Diamond Record
Data Unification

Tool for fusing customer data sources for real-time activation

AI Decisioning
Personalization

System for real-time AI signals and personalized experiences

Apps and channels of Treasure Data

its YouTube channel Treasure Data has 2.87K subscribers and 30 videos.

Treasure Data
YouTube 2.87K subscribers 30 videos People & Blogs
Open channel

Videos from Treasure Data

The most watched videos on Treasure Data's YouTube channel, Treasure Data (2.87K subscribers). Click a video to play it here.

Meet Treasure Data, The Intelligent Customer Data Platform
387 views
Why CDP Implementations Fail and How to Ensure Success | CDP World 2024
255 views
How GenAI Use Cases Are Shaping Marketing – Artefact | CDP World 2024
227 views
How Shiseido Uses a CDP to Power Real-Time Beauty Personalization | CDP World 2024
227 views

More on Treasure Data.

Funding Insights of Treasure Data

Treasure Data has successfully raised a total of $300.74M across 7 strategic funding rounds. The most recent funding activity was a Series D round of $234 million completed in November 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $300.74M
  • Total Rounds 7
  • Last Round Series D β€” $234M
  • First Round $1.5M

    (Sep 2012)

  • Investors Count 11

All 7 funding rounds of Treasure Data with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Nov 2021$234MSeries D–SoftBank
Nov 2016$25MSeries C–INCJ, SBI Investment
Jun 2016$11.55MSeries B––
–
Sep 2015$6MSeries B––
–
Jan 2015$15MSeries B–Scale Venture Partners
Jul 2013$7.69MSeries A–Sierra Ventures
–
Sep 2012$1.5MSeed–Yukihiro Matsumoto
–
Valuation history

12 investors in total: 11 institutional and 1 angel.

Investors in Treasure Data

Treasure Data has secured backing from 12 investors, including institutional, venture fund, and angel investors. Prominent investors backing the company include SoftBank, Arm and Carbide Capital.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Investment activities in various industries are conducted by INCJ.
–incj.co.jp-
Early-stage venture capital investments are focused on US companies.
–scalevp.comFoster City, United States
Early-stage venture capital investments in AI, healthcare, and enterprise technologies.
–sierraventures.com-
AME Cloud Ventures is focused on investing in data-driven technology companies.
–amecloudventures.comPalo Alto, United States
Early-stage tech investments are directed toward Asia and the US.
–it-farm.comShinjuku City, Japan
Corporate-backed investments are focused on media, FinTech, AdTech sectors.
–dentsu-ip.co.jpMinato City, Japan
Venture capital funds are managed to support unlisted companies' growth.
–sbinvestment.co.jpMinato City, Japan
Mobile telecommunications, internet, and energy services are provided globally.
1981softbank.jpTokyo, Japan
Provides email list for updates, promotions, and user sign-ups.
2014carbidecapital.comLos Angeles, United States
PE and VC fund focused on fintech, Adtech, gaming, eCommerce, and multiple sectors
–softbank.comNewton, United States
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Investor details for Treasure Data

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

People of Treasure Data

167 people are tracked at Treasure Data (49 in leadership, 3 in board & advisors, 115 in team).

NameRoleGroup
Hiroshi Nakamura
CTO And VP EngineeringLeadership
Dan Weirich
COO & CFO, Treasure DataLeadership
Fuming Shih
Director of Product ManagmentLeadership
Lei Guo
Senior Director Of EngineeringLeadership
Rafa F.
Chief Product OfficerLeadership
Peter Ford
Director - EMEA Partners & AlliancesLeadership
Sophie Camberou
Regional Partner Manager - Southern EuropeLeadership
Aysha Khan
Chief Information Security Officer (ciso) And Chief Information Officer (cio)Leadership
Kim Bronstein
Chief Employee Experience OfficerLeadership
Bongkot Zeigler
Chief Accounting Officer (cao)Leadership
Kazuki Ota
Co-founder, CEO (chief Executive Officer)Leadership
John Grundy
Vice President Of Product ManagmentLeadership
Kaori Ikeda Chun
Senior Director Of Product DesignLeadership
Kristen Zhou
VP, ProductLeadership
Toru Takashi
Director, ProductLeadership
Dan Kent
Sr. Director, Product AILeadership
Andy Orr
Chief Legal OfficerLeadership
Ashwin Basu
Sr Global Account DirectorLeadership
Vishal Patel
VP Sales Strategy And EnablementLeadership
Christophe Chalopin
Strategic Alliances And Partnerships Director At Treasure Data - Europe - ME - LatamLeadership

147 more people are available in the full profile.

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Complete people profiles for Treasure Data

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Timeline of Treasure Data

4 dated milestones of Treasure Data across 10 years, from founding to its latest funding, stage changes and deals.

  1. Founded Treasure Data is founded.
  2. Funding First funding round of $1.5M.
  3. Exit Acquired by Arm.
  4. Funding Latest funding round, Series D, of $234.0M.

Competitors of Treasure Data

Treasure Data operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Twilio, Acquia, Capillary Technologies, Segment and Hightouch, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
twilio.com2008San Francisco, United States$239.77M231
Cloud-based omnichannel communication and customer engagement platform is utilized.
acquia.com2007Boston, United States$173.5M78
AI powered digital experience and customer data management platform
capillarytech.com2008Bengaluru, India$239.1M–
AI-powered loyalty management software is offered for enterprises.
segment.com2011San Francisco, United States$283.6M450
Customer data is integrated and collected via cloud-based API platform.
hightouch.com2019San Francisco, United States$172.2M79
Cloud based data integration and customer data platform
sitecore.com1999Sausalito, United States$1.23B–
Cloud-based platform enables digital experience management for marketers.
mparticle.com2012New York, United States$266.6M151
Customer data is collected and connected via API-based platform.
tealium.com2008San Diego, United States$277.45M353
Customer data is managed and orchestrated via a specialized platform.
getcensus.com2018San Francisco, United States$80.3M–
Cloud based customer data management platform
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Detailed competitors of Treasure Data

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of Treasure Data

The website of Treasure Data (treasuredata.com) receives about 86.7K visits a month and ranks #337,531 among all websites worldwide, #7,969 in Programming and Developer Software.

  • Monthly visits
    86.7K

    ▼ 11.2% vs previous month

  • Unique visitors
    40.6K

    per month

  • Global rank
    #337,531

    among all websites

  • Category rank
    #7,969

    Computers Electronics and Technology · Programming and Developer Software

Similar websites

Websites whose visitors overlap most with Treasure Data. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
addons.heroku.com
addons.heroku.com
100%
–––
doryokujin.hatenablog.jp
doryokujin.hatenablog.jp
93%
–––
splicemachine.com
85%
––View details
board.com
85%
157.4K#177,400View details
sios.com
84%
41.3K#639,633View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
Premium access

All 40 similar websites and full traffic analytics for Treasure Data

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 40 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Latest news on Treasure Data

Premium access

Complete news archive for Treasure Data

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Similar companies to Treasure Data

10 companies that operate in the same segment as Treasure Data (MarketingTech), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Provider of AI-powered customer relationship management software
2005Cambridge, Massachusetts, United StatesUSD 100.7 MUSD 3.13 B8,250
Zeta Global is recognized as an AI-powered marketing cloud.
2007New York, New York, United StatesUSD 360.17 MUSD 1.3 B2,190
Multi-channel online marketing tools are provided for small businesses.
1998Waltham, Massachusetts, United StatesUSD 37 M––
Cloud-based omnichannel communication and customer engagement platform is utilized.
2008San Francisco, California, United StatesUSD 239.77 MUSD 5.07 B5,540
Mobile marketing platform for attribution and user acquisition
2012San Francisco, California, United StatesUSD 1.72 BUSD 4.71 B1,560
AI-powered platform manages marketing creatives and customer journeys.
1982San Jose, California, United States–USD 23.77 B30,710
SaaS email marketing solutions are offered to e-commerce businesses.
2012Boston, Massachusetts, United StatesUSD 778.5 MUSD 1.23 B2,180
Contact databases and sales intelligence are supplied to businesses.
2000Vancouver, Washington, United StatesUSD 32 MUSD 1.25 B3,510
Automated usability testing and feedback for mobile experiences is provided.
2007San Francisco, California, United StatesUSD 148.5 MUSD 21.68 M557
Video hosting, creation, management, and streaming services are provided.
2004New York, New York, United StatesUSD 450 MUSD 417.01 M1,100
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Frequently Asked Questions about Treasure Data

Treasure Data was founded in 2011 and raised its 1st funding round 1 year after it was founded.

Treasure Data is headquartered in Mountain View, United States. It is registered at Mountain View, California, United States.

Treasure Data is a funded company, having raised a total of $300.74M across 7 funding rounds to date. The company's 1st funding round was a Seed of $1.5M, raised on Sep 2012.

Treasure Data was founded in 2011 and is headquartered in Mountain View, United States. A cloud-based customer data platform is operated to manage customer data across the journey. Services include identification of potential buyers, optimization of marketing strategies, and enhancement of customer lifetime value. Personalization is applied through website interactions, call centers, outbound emails, and SMS campaigns within the technology sector.

Treasure Data's top competitors include Twilio, Capillary Technologies and Segment.

Treasure Data offers Intelligent CDP, Diamond Record, and AI Decisioning.

Treasure Data has 12 investors. Key investors include SoftBank, Arm, Carbide Capital, INCJ, and Scale Venture Partners.

Treasure Data operates through Treasure Data, Inc..

Yes. Treasure Data was acquired by Arm in July 2018.

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