About TrueDemand Software
TrueDemand Software is a Technology company based in Los Gatos (United States) founded in 2004, and was acquired by Acosta in December 2009. Inventory replenishment forecasting software is provided for CPG companies. It operates in the Technology and Retail sectors. TrueDemand Software has raised $21.69 million across 6 funding rounds from investors including Acosta, Supply Chain Ventures and Bay Partners. The company was acqui-hired. Its focus areas include Enterprise Applications, Enterprise Resource Planning, Offline and In Store Retail Tech. Its legal entity is TRUEDEMAND SOFTWARE, INC. Its competitors include Bazaarvoice, Shelf Engine and Mad Mobile; 3 of its 3 listed competitors have raised funding.
Company details
TrueDemand provides software and services that help CPG companies lift sales while improving store operations, replenishment and supply chain business processes. Features include: automatically detecting and predicting out of stock items at the store shelf on a daily basis, creating a daily demand forecast at the distribution center and store level, correcting inaccurate inventory levels in stores, improving the effectiveness of store operations activities, and measuring sales execution and performance across multiple retailers. The company was acquired by Acosta in Dec 2009. Company incubated inside Mayfield Fund and was launched in 2005. Walmart, Kimberly-Clark, LOreal, ConAgra and others were key customers of the company.
- Headquarters Los Gatos, United States
- Stage Acquired
- SectorsTechnologyRetail
- Website tdemand.com
- Social LinkedIn
- Acquired by Acosta (Dec 2009)
- Legal Name Truedemand Software, Inc.
Funding Insights of TrueDemand Software
TrueDemand Software has successfully raised a total of $21.69M across 6 strategic funding rounds. The most recent funding activity was a Series B round of $3 million completed in December 2008. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $21.69M
- Total Rounds 6
- Last Round Series B β $3M
- First Round $6M
(Aug 2005)
- Investors Count 4
All 6 funding rounds of TrueDemand Software with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Dec 2008 | $3M | Series B | β | β | β |
| Sep 2008 | $1.89M | Series B | β | β | β |
| Mar 2008 | $100,000 | Series B | β | β | |
| Feb 2008 | $2.7M | Series B | β | β | β |
| Aug 2006 | $8M | Series B | β | CMEA Capital | |
| Aug 2005 | $6M | Series A | β | Bay Partners, Mayfield | β |
5 investors in total: 5 institutional.
Investors in TrueDemand Software
TrueDemand Software has secured backing from 5 investors, including venture fund investors. Prominent investors backing the company include Acosta, Supply Chain Ventures and Bay Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Angel and early-stage investments in US tech startups are conducted. | supplychainventure.com | Boston, United States | ||
VC firm investing mostly in the US | baypartners.com | Menlo Park, United States | ||
| cmea.com | ||||
Mayfield is focused on AI innovation and venture capital investments. | mayfield.com | Menlo Park, United States | ||
Comprehensive sales and marketing services are outsourced by Acosta. | 1927 | acosta.com | Jacksonville, United States |
Investor details for TrueDemand Software
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
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Timeline of TrueDemand Software
4 dated milestones of TrueDemand Software across 5 years, from founding to its latest funding, stage changes and deals.
- Founded TrueDemand Software is founded.
- Funding First funding round of $6.0M.
- Funding Latest funding round, Series B, of $3.0M.
- Exit Acquired by Acosta.
Competitors of TrueDemand Software
TrueDemand Software has 3 listed competitors in our database, 3 of them funded. They include Bazaarvoice, Shelf Engine and Mad Mobile.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| bazaarvoice.com | 2005 | Austin, United States | $20.43M | 189 | Provider of SaaS based marking solution | |
| shelfengine.com | 2015 | Seattle, United States | $58.25M | 202 | AI-based solution to automate orders of perishable goods | |
| madmobile.com | 2010 | Tampa, United States | $20M | Mobile retail platform with engagement and POS solutions provided. |
Detailed competitors of TrueDemand Software
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- Full competitor set
- Operating metrics
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Top companies in Enterprise Resource Planning
3 companies that operate in the same segment as TrueDemand Software (Enterprise Resource Planning) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cloud-based HR and financial software is delivered to enterprises. | 2005 | Pleasanton, California, United States | USD 352.3 M | USD 9.53 B | 21,000 | |
Cloud-based software for K-12 education is provided. | 1997 | Folsom, California, United States | USD 32 M | USD 47.59 M | 1,308 | |
Cloud-based ERP software is provided for automotive and manufacturing sectors. | 1972 | Austin, Texas, United States | USD 229.28 M | 834 |
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Related news about Truedemand Software
Complete news archive for TrueDemand Software
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Frequently Asked Questions about TrueDemand Software
TrueDemand Software was founded in 2004 and raised its 1st funding round 1 year after it was founded.
TrueDemand Software is headquartered in Los Gatos, United States. It is registered at Los Gatos, California, United States.
TrueDemand Software is a funded company, having raised a total of $21.69M across 6 funding rounds to date. The company's 1st funding round was a Series A of $6M, raised on Aug 2005.
TrueDemand provides software and services that help CPG companies lift sales while improving store operations, replenishment and supply chain business processes. Features include: automatically detecting and predicting out of stock items at the store shelf on a daily basis, creating a daily demand forecast at the distribution center and store level, correcting inaccurate inventory levels in stores, improving the effectiveness of store operations activities, and measuring sales execution and performance across multiple retailers. The company was acquired by Acosta in Dec 2009. Company incubated inside Mayfield Fund and was launched in 2005. Walmart, Kimberly-Clark, LOreal, ConAgra and others were key customers of the company.
TrueDemand Software's top competitors include Bazaarvoice, Shelf Engine and Mad Mobile.
TrueDemand Software has 5 investors. Key investors include Acosta, Supply Chain Ventures, Bay Partners, CMEA Capital, and Mayfield.
TrueDemand Software operates through Truedemand Software, Inc..
Yes. TrueDemand Software was acquired by Acosta in December 2009.

