About TrueLark
TrueLark is a company based in Palo Alto (United States) founded in 2017 by Srivatsan Laxman and Supriya Rao was acquired by Weave in May 2025.. TrueLark has raised $5.95 million across 3 funding rounds from investors including Weave, pi Ventures and Speciale Invest. TrueLark offers products and services including AI-led Scheduling, Omnichannel Customer Service, Marketing Automation, Reports and Insights, and Virtual Receptionist. TrueLark operates in a competitive market with competitors including Twilio, Freshworks, Dialpad, Sprinklr and Gupshup, among others.
- Headquarter Palo Alto, United States
- Founders Srivatsan Laxman, Supriya Rao
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Sectors
Technology
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Email
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Phone
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Website
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Social
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- Legal Name Vidurama, Inc.
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Products & Services of TrueLark
TrueLark offers a comprehensive portfolio of products and services, including AI-led Scheduling, Omnichannel Customer Service, Marketing Automation, Reports and Insights, and Virtual Receptionist. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Automates appointment booking and reminders for businesses
Manages communications across text, chat, and voice channels
Reduces repetitive tasks for efficient campaign management
Provides metrics to optimize business operations
Handles inquiries and bookings 24/7 automatically
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Funding Insights of TrueLark
TrueLark has successfully raised a total of $5.95M across 3 strategic funding rounds. The most recent funding activity was a Seed round of $2.85 million completed in March 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 3
- Last Round Seed — $2.8M
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First Round
First Round
(28 Jun 2018)
- Investors Count 8
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Mar, 2020 | Amount | Seed - TrueLark | Valuation |
investors |
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| Mar, 2019 | Amount | Seed - TrueLark | Valuation |
investors |
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| Jun, 2018 | Amount | Seed - TrueLark | Valuation | BluePointe Capital |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in TrueLark
TrueLark has secured backing from 9 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include Weave, pi Ventures and Speciale Invest. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Early-stage technology investments are facilitated by this venture capital accelerator.
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Founded Year | Domain | Location | |
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Deep-tech venture capital investments in early-stage companies.
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Founded Year | Domain | Location | |
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Investing in deep tech startups with a focus on early-stage innovations in technology and engineering.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by TrueLark
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - TrueLark
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Truelark Comparisons
Competitors of TrueLark
TrueLark operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Twilio, Freshworks, Dialpad, Sprinklr and Gupshup, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Cloud-based omnichannel communication and customer engagement platform is utilized.
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| domain | founded_year | HQ Location |
Cloud-based business process management suite solutions are delivered.
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| domain | founded_year | HQ Location |
Cloud-based unified communication solutions including voice and video are provided.
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| domain | founded_year | HQ Location |
Cloud-based customer experience management software is provided for brands.
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| domain | founded_year | HQ Location |
Tools for customer engagement across multiple channels are provided.
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| domain | founded_year | HQ Location |
Conversational AI platform is provided for digital customer experiences.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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On-demand services are booked through an app-based platform.
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App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about TrueLark
When was TrueLark founded?
TrueLark was founded in 2017 and raised its 1st funding round 1 year after it was founded.
Where is TrueLark located?
TrueLark is headquartered in Palo Alto, United States. It is registered at Palo Alto, California, United States.
Who is the current CEO of TrueLark?
Srivatsan Laxman is the current CEO of TrueLark. They have also founded this company.
Is TrueLark a funded company?
TrueLark is a funded company, having raised a total of $5.95M across 3 funding rounds to date. The company's 1st funding round was a Seed of $1.1M, raised on Jun 28, 2018.
What does TrueLark do?
TrueLark was founded in 2017 and is based in Palo Alto, United States. AI-driven tools are offered for appointment management, omnichannel communication, and marketing automation. Features including AI reminders, business messaging, lead engagement, and web chat are integrated into the platform. Operations focus on sectors such as dental practices and beauty and wellness services, supporting efficient customer interactions across various channels.
Who are the top competitors of TrueLark?
TrueLark's top competitors include Twilio, Freshworks and Dialpad.
What products or services does TrueLark offer?
TrueLark offers AI-led Scheduling, Omnichannel Customer Service, Marketing Automation, Reports and Insights, and Virtual Receptionist.
Who are TrueLark's investors?
TrueLark has 9 investors. Key investors include Weave, pi Ventures, Speciale Invest, The Fabric, and Ashish Gupta.