About Unmetric
Unmetric is a company based in New York (United States) founded in 2011 was acquired by Falcon.io in October 2019. Unmetric has raised $8.7 million across 2 funding rounds from investors including Falcon.io, Nexus Venture Partners and JAFCO Asia. The company has 53 employees as of April 06, 2024. Unmetric offers products and services including Social Media Management, Consumer Intelligence, and Influencer Marketing. Unmetric operates in a competitive market with competitors including Sprout Social, Signal AI, Falcon.io, Launchmetrics and CreativeX, among others.
- Headquarter New York, United States
- Employees 53 as on 06 Apr, 2024
-
Sectors
Media & EntertainmentTechnology
-
Email
Locked
-
Phone
Locked
-
Website
Locked
-
Social
Locked
- Legal Name Brandwatch Technologies India Private Limited
- Date of Incorporation 29 Jun, 2010
- Jurisdiction Perungudi, Tamil Nadu, India
-
Annual Revenue
$2.49 M (USD)23.88as on Mar 31, 2023
-
Net Profit
$233.27 K (USD)27.47as on Mar 31, 2023
-
EBITDA
$250 K (USD)15.93as on Mar 31, 2023
-
Total Equity Funding
$8.7 M (USD)
in 2 rounds
-
Latest Funding Round
$5.5 M (USD), Series B
Sep 19, 2013
-
Investors
Falcon.io
& 2 more
-
Employee Count
53
as on Apr 06, 2024
-
Acquired by
Falcon.io
(Oct 24, 2019)
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Products & Services of Unmetric
Unmetric offers a comprehensive portfolio of products and services, including Social Media Management, Consumer Intelligence, and Influencer Marketing.
Software for managing social media interactions and campaigns.
Tools for analyzing consumer behavior and market trends online.
Platform to identify and collaborate with influencers for brand promotion.
Funding Insights of Unmetric
Unmetric has successfully raised a total of $8.7M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $5.5 million completed in September 2013. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in Unmetric
Unmetric has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include Falcon.io, Nexus Venture Partners and JAFCO Asia.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
|
Investments in early-stage tech startups are made by JAFCO Asia.
|
Locked | Locked | Locked | |
|
Venture capital firm that partners with entrepreneurs for product-first companies.
|
Locked | Locked | Locked | |
|
Social media marketing platform
|
Locked | Locked | Locked |
Investor details for Unmetric
Investor domains, locations, round participation, and complete history require an active premium plan.
- Investor domains
- Investor locations
- Funding rounds
- Participation history
Verified entity values are shown only after access is granted.
Investments & Acquisitions by Unmetric
Investment portfolio details for Unmetric
Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.
- Portfolio identities
- Transaction dates
- Round details
- Investment values
Verified entity values are shown only after access is granted.
Financial Statements - Unmetric
Detailed financials for Unmetric
Historical revenue, profit, statement rows, ratios, and trend charts require an active premium plan.
- Historical revenue
- Profit trends
- Statement rows
- Financial ratios
Verified entity values are shown only after access is granted.
Unmetric Comparisons
Peer comparison for Unmetric
Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.
- Named peers
- Headcount comparison
- Funding comparison
- Operating benchmarks
Verified entity values are shown only after access is granted.
Competitors of Unmetric
Unmetric operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Sprout Social, Signal AI, Falcon.io, Launchmetrics and CreativeX, among others.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| Locked | Locked | Locked |
Social media management and insights are provided for brands.
|
|
| Locked | Locked | Locked |
Media and regulatory updates are monitored via AI platform.
|
|
| Locked | Locked | Locked |
Social media marketing platform
|
|
| Locked | Locked | Locked |
Provider of Brand Performance Solutions
|
|
| Locked | Locked | Locked |
Ad creative analytics are delivered via an automated measurement platform.
|
|
| Locked | Locked | Locked |
Social media management and audience monitoring for businesses are facilitated.
|
Detailed competitors of Unmetric
Competitor domains, locations, full profiles, and operating metrics require an active premium plan.
- Domains and locations
- Full company profiles
- Operating metrics
- Competitive positioning
Verified entity values are shown only after access is granted.
Latest news on Unmetric
Complete news archive for Unmetric
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Unmetric
Unmetric was founded in 2011 and raised its 1st funding round 1 year after it was founded.
Unmetric is headquartered in New York, United States. It is registered at New York, New York, United States.
Unmetric is a funded company, having raised a total of $8.7M across 2 funding rounds to date.
As of Apr 06, 2024, the latest employee count at Unmetric is 53.
Annual revenue of Unmetric is $2.49M as on Mar 31, 2023.
Established in 2011 in New York, United States, a cloud-based platform is operated for social media analytics using AI. Competitive intelligence is generated by tracking brands campaigns across hashtags, viral videos, and Facebook apps. Content on social networks is analyzed, with brands compared on metrics such as audience growth and engagement rates. Coverage extends to over 10,000 global brands in 30 industry sectors, supporting clients including Subway, Campbells, and Toyota.
Unmetric's top competitors include Falcon.io, Sprout Social and CreativeX.
Unmetric offers Social Media Management, Consumer Intelligence, and Influencer Marketing.
Unmetric has 3 investors. Key investors include Falcon.io, Nexus Venture Partners, and JAFCO Asia.