About Uplift
Uplift is a Financial Services company based in Sunnyvale (United States) founded in 2014, and was acquired by Upgrade in July 2023. Point-of-sale financing for travel bookings is offered by Uplift. It operates on a FinTech model. Uplift has raised $146.2 million across 6 funding rounds from investors including Upgrade, Fortress Investment and Thayer Ventures. Its website uplift.com draws about 262 thousand monthly visits. Uplift offers products and services including Buy Now, Pay Later. Its focus areas include Consumer Finance and Installment Loans. Its legal entity is Upgrade, Inc. Its competitors include Sunbit, Snap Finance and Sezzle; 3 of its 3 listed competitors have raised funding.
Company details
Flexible payment plans for purchases are offered by Uplift, focusing on the travel and retail sectors. Installment-based financing solutions are provided to consumers, allowing costs to be spread over time. Partnerships with travel suppliers, retailers, and hospitality businesses are maintained to integrate payment options at checkout. Transparent, surprise-free monthly payments are emphasized as a core feature of the service.
- Headquarters Sunnyvale, United States
- Stage Acquired
- SectorsFinancial Services
- Website category Finance · Financial Planning and Management
- Email••••••••
- Phone•••• ••••
- Website uplift.com
- Social LinkedIn X Facebook Instagram
- Acquired by Upgrade (Jul 2023)
- Legal Name Upgrade, Inc.
Products & Services of Uplift
Uplift offers a comprehensive portfolio of products and services, including Buy Now, Pay Later.
Purchases are financed with fixed monthly payments offered.
Apps and channels of Uplift
Uplift publishes 1 mobile app with over 100K+ downloads.
Funding Insights of Uplift
Uplift has successfully raised a total of $146.2M across 6 strategic funding rounds. The most recent funding activity was a Debt – Conventional round of $68 million completed in January 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $146.2M
- Total Rounds 6
- Last Round Debt – Conventional — $68M
- First Round $8.2M
(Nov 2014)
- Investors Count 10
All 6 funding rounds of Uplift with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2021 | $68M | Debt – Conventional | – | – | |
| Dec 2019 | $250M | Debt – Conventional | – | – | – |
| Dec 2018 | $123M | Series C | – | Madrona Venture Group | |
| Dec 2017 | $75M | Debt – Conventional | – | – | |
| Dec 2017 | $15M | Series B | – | PAR Capital Management, Erik Blachford | |
| Nov 2014 | $8.2M | Series A | – | IDG Ventures, PAR Capital Management | – |
11 investors in total: 10 institutional and 1 angel.
Investors in Uplift
Uplift has secured backing from 11 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Upgrade, Fortress Investment and Thayer Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Blue Owl Capital is engaged in alternative investment management. | atalayacap.com | New York, United States | ||
Investments in seed to Series A stage companies are targeted. | ridge.vc | San Francisco, United States | ||
Venture capital investing in AI, biotech, and technology sectors, focusing on seed and early stages in Seattle and beyond. | madrona.com | |||
Investments in B2B sectors are made by DNX Ventures. | dnx.vc | San Mateo, United States | ||
Tech focused Venture Capital firm investing globally | idgventures.com | San Francisco, United States | ||
US focused VC firm | 2007 | thayerventures.com | San Francisco, United States | |
H. Barton Asset Management is engaged in alternative investments and start-up solutions. | bartonam.com | |||
Manages private investment funds with fundamental research and disciplined portfolio strategies. | 1990 | parcapital.com | Boston, United States | |
Provider of credit, private equity, and capital investment services | 1998 | fortress.com | Atlanta, United States | |
EB Erik Blachford | Angel investor, ex-CEO of Expedia, active in Indian startups | unknown_cb8bd7b2d3684c48b |
Investor details for Uplift
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Uplift
29 people are tracked at Uplift (14 in leadership, 2 in board & advisors, 13 in team).
| Name | Role | Group |
|---|---|---|
Corey Hance | Director, Commercial | Leadership |
Whitney Chand | Partner Success Manager | Leadership |
Larry Kaskey | Director Of Analytics And Partner Success | Leadership |
Steven Ganeles | Sr. Manager, Partner Success & Agent Operation | Leadership |
Denise Heffron | Managing Director | Leadership |
Brian Barth | CEO | Leadership |
Capra Content | Vice President Of Sales | Leadership |
Michelle Byerley | Vice President - Airline Partnerships | Leadership |
Indira Mason | Director Of IT And Corporate Security | Leadership |
Traci Oberman | Head Of Human Resources | Leadership |
Yvonne Yeung | Senior Manager Partner Success – Web Operations | Leadership |
Donnie Schumann | Senior Director, Travel Partnerships | Leadership |
Anand Sivakumar | Director Of Product Growth | Leadership |
Chris Stacey | Vice President, Commercial | Leadership |
Alexander Rosen | Director | Board & advisors |
Deepak Jagannathan | Director | Board & advisors |
Greg Mojonnier | Lead Backend Engineer | Team |
Suraj Yadav | Senior Data Engineer | Team |
Monica Jimenez | Senior Software Engineer, Fullstack | Team |
Gary Tang | Staff Software Engineer | Team |
9 more people are available in the full profile.
Complete people profiles for Uplift
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Uplift
4 dated milestones of Uplift across 9 years, from founding to its latest funding, stage changes and deals.
- Founded Uplift is founded.
- Funding First funding round of $8.2M.
- Funding Latest funding round, Debt – Conventional, of $68.0M.
- Exit Acquired by Upgrade.
Competitors of Uplift
Uplift has 3 listed competitors in our database, 3 of them funded. They include Sunbit, Snap Finance and Sezzle.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| sunbit.com | 2016 | Los Angeles, United States | $158.63M | 128 | Point-of-sale financing is facilitated via an online platform for retailers. | |
| snapfinance.com | 2012 | Salt Lake, United States | $30.09M | 621 | Merchandise financing is offered through partner stores. | |
| sezzle.com | 2016 | Minneapolis, United States | $17.51M | 365 | Point-of-sale financing is enabled for installment purchases at partnered retailers. |
Detailed competitors of Uplift
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Uplift
The website of Uplift (uplift.com) receives about 262.3K visits a month and ranks #154,265 among all websites worldwide, #9,586 in Financial Planning and Management.
- Monthly visits262.3K
▼ 3.8% vs previous month
- Unique visitors125.9K
per month
- Global rank#154,265
among all websites
- Category rank#9,586
Finance · Financial Planning and Management
- Bounce rate41%
- Pages per visit3.1
- Average visit1 min 19 sec
- DevicesDesktop 28% · Mobile 72%
Websites whose visitors overlap most with Uplift. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| upgrade.com | 100% | 3.2M | #13,966 | View details | |
| klarna.com | 83% | 82.5M | #423 | View details | |
| afterpay.com | 74% | 17M | #1,924 | View details | |
| splitit.com | 68% | 319.5K | #114,460 | View details | |
| zip.co | 68% | 3.3M | #12,417 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Uplift
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Alternative Lending
3 companies that operate in the same segment as Uplift (Alternative Lending) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Diversified loans are provided via an AI-enabled online marketplace. | 2012 | Palo Alto, California, United States | USD 128.65 M | USD 1.04 B | 1,190 | |
Various consumer loans and financial services are offered online. | 2011 | San Francisco, California, United States | USD 3.04 B | USD 4.77 B | 6,843 | |
Credit score checking and comparison platform for financial products | 2007 | San Francisco, California, United States | USD 869.77 M | 1,487 |
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Related news about Uplift
Complete news archive for Uplift
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- Brand-specific news history
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Frequently Asked Questions about Uplift
Uplift was founded in 2014.
Uplift is headquartered in Sunnyvale, United States. It is registered at Sunnyvale, California, United States.
Uplift is a funded company, having raised a total of $146.2M across 6 funding rounds to date. The company's 1st funding round was a Series A of $8.2M, raised on Nov 2014.
Flexible payment plans for purchases are offered by Uplift, focusing on the travel and retail sectors. Installment-based financing solutions are provided to consumers, allowing costs to be spread over time. Partnerships with travel suppliers, retailers, and hospitality businesses are maintained to integrate payment options at checkout. Transparent, surprise-free monthly payments are emphasized as a core feature of the service.
Uplift's top competitors include Sunbit, Sezzle and Snap Finance.
Uplift offers Buy Now, Pay Later.
Uplift has 11 investors. Key investors include Upgrade, Fortress Investment, Thayer Ventures, Blue Owl Capital, and Ridge Ventures.
Uplift operates through Upgrade, Inc..
Yes. Uplift was acquired by Upgrade in July 2023.
Yes. Uplift publishes Uplift - Buy Now, Pay Later, with over 100,000 downloads.
The website of Uplift receives about 262 thousand visits a month and ranks #154,265 among all websites worldwide.

