About Upward Engine
Upward Engine is a Business Services company based in Salt Lake City (United States) founded in 2010, and was acquired by SEO Werkz in November 2022. It operates as a SEO, SMM, branding, advertising, and web design services are provided. It operates on a Professional Services and Pay-per-Use / Usage-Based model. Upward Engine offers products and services including Search Engine Optimization, Paid Search, Creative Services, Programmatic Advertising, and Social Media Marketing. Its focus areas include Technology, Digital Marketing, SEO Services and Paid Advertising. Its competitors include Townsquare Media, Tinuiti, AKQA, Prophet and Advantage Solutions and 3 more; 5 of its 8 listed competitors have raised funding.
Company details
Upward Engine is focused on delivering digital marketing solutions tailored for small businesses. Services including search engine optimization, paid search campaigns, social media marketing, programmatic advertising, and creative web design are offered. The company operates across various sectors, aiming to drive consistent revenue growth through AI optimization and performance-focused strategies. Comprehensive support is provided to enhance online visibility and brand engagement without long-term contracts.
- Headquarters Salt Lake City, United States
- Stage Acquired
- SectorsBusiness Services
- Phone•••• ••••
- Website firetoss.com
- Social LinkedIn Facebook Instagram
- Acquired by SEO Werkz (Nov 2022)
Products & Services of Upward Engine
Upward Engine offers a comprehensive portfolio of products and services, including Search Engine Optimization, Paid Search, Creative Services, Programmatic Advertising, and Social Media Marketing.
Online visibility is boosted through expert SEO strategies.
Growth is fueled by targeted paid search campaigns.
Striking websites are created to enhance online presence.
Ad placements are optimized using cutting-edge programmatic technology.
Brand connection is enhanced through strategic social campaigns.
Investors in Upward Engine
Upward Engine has secured backing from 1 investor. Prominent investors backing the company include SEO Werkz.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Specializes in search engine optimization solutions to enhance online visibility and drive traffic. | 2012 | seowerkz.com | Riverton, United States |
Investor details for Upward Engine
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People of Upward Engine
16 people are tracked at Upward Engine (4 in leadership, 12 in team).
| Name | Role | Group |
|---|---|---|
Paul Staten | CEO | Leadership |
Destiny Pidgeon | Director Of Operations | Leadership |
Chris Siebeneck | VP Of Strategic Partnerships | Leadership |
Joshua Scheer | Advertising Director | Leadership |
Michael Wach | Paid Search Manager | Team |
Harrison Francis | Client Marketing Strategist | Team |
Gillian Ponce | Digital Marketing Team Manager | Team |
Jared Williams | Content Manager | Team |
Hammad Arshad | Search Engine Optimization Specialist | Team |
Vanessa Vargas | Search Engine Optimization Manager | Team |
Suhira Noor | Marketing Specialist | Team |
Britton Holyoak | Senior Client Marketing Strategist | Team |
Emma Welker | Seo Manager | Team |
Matthew Thompson | Business Development Manager | Team |
Andrew Call | Client Success Team Manager | Team |
Ben Dowsett | Senior Content Writer | Team |
Complete people profiles for Upward Engine
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Timeline of Upward Engine
2 dated milestones of Upward Engine across 12 years, from founding to its latest funding, stage changes and deals.
- Founded Upward Engine is founded.
- Exit Acquired by SEO Werkz.
Competitors of Upward Engine
Upward Engine has 8 listed competitors in our database, 5 of them funded. They include Townsquare Media, Tinuiti, AKQA, Prophet and Advantage Solutions, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| townsquaremedia.com | 2010 | Greenwich, United States | $100.5M | 2,016 | Media Company focused on radio broadcasting, live events, marketing solutions | |
| tinuiti.com | 2004 | New York, United States | $31.35M | 1,003 | Digital marketing services including paid search and e-commerce are provided. | |
| akqa.com | 1994 | Riyadh, Saudi Arabia | $8.74M | 648 | Integrated digital marketing campaigns are developed and executed across channels. | |
| prophet.com | 1992 | San Francisco, United States | $94.33M | – | Brand and marketing consulting solutions provider | |
| advantagesolutions.net | 1987 | Irvine, United States | – | 21 | Consumer packaged goods sales and digital marketing services are provided. | |
| interpublic.com | 1961 | New York, United States | – | 54,250 | Advertising and marketing services are delivered globally by Interpublic. | |
| s4capital.com | 2014 | London, United Kingdom | – | 8,772 | Digital advertising and content marketing services are provided globally. | |
| the-independents.com | 2017 | Paris, France | $400M | – | Influencer marketing and branding services are provided by The Independents. |
Detailed competitors of Upward Engine
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Web traffic of Upward Engine
Websites that share an audience with Upward Engine (firetoss.com).
Websites whose visitors overlap most with Upward Engine. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
icore.com | icore.com | 100% | – | – | – |
| edgewaternetworks.com | 96% | – | – | View details | |
| alianza.com | 96% | 45.9K | #417,946 | View details | |
centracom.co.za | centracom.co.za | 95% | – | #1,092,303 | – |
| indigonetworks.com | 94% | – | – | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 7 similar websites and full traffic analytics for Upward Engine
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- 7 similar websites
- Audience overlap
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Top companies in Marketing & Outreach Platforms
10 companies that operate in the same segment as Upward Engine (Marketing & Outreach Platforms), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Creative Artists Agency is engaged in talent representation and brand management. | 1975 | Los Angeles, California, United States | USD 263.26 M | – | 916 | |
Digital marketing, data analytics, and IT services are provided globally. | 1981 | Bengaluru, Karnataka, India | – | USD 19.08 B | 323,580 | |
Online market research data is delivered for diverse sectors. | 1975 | Paris, France | – | USD 2.96 B | 18,640 | |
Digital advertising and content marketing services are provided globally. | 2014 | London, England, United Kingdom | – | USD 1.02 B | 7,170 | |
Provider of influencer marketing services | 2009 | Mumbai, Maharashtra, India | USD 16.48 M | USD 31.68 M | 434 | |
Provider of advertising services | 2003 | New York, New York, United States | – | USD 174.38 M | 3,660 | |
Platforms for e-commerce, marketing, and manufacturing are provided. | 2016 | Singapore, Singapore | USD 79.7 M | USD 365.73 M | 1,940 | |
Software suite solutions are provided for brands and e-commerce businesses. | 2013 | Lehi, Utah, United States | USD 277 M | USD 2.5 B | 2,158 | |
IT suite and market research services are provided worldwide. | 1969 | United States | – | USD 1.87 B | 9,300 | |
Media Company focused on radio broadcasting, live events, marketing solutions | 2010 | Greenwich, Connecticut, United States | USD 100.5 M | USD 427.38 M | 2,050 |
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Related news about Upward Engine
Complete news archive for Upward Engine
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Frequently Asked Questions about Upward Engine
Upward Engine was founded in 2010.
Upward Engine is headquartered in Salt Lake City, United States. It is registered at Salt Lake City, Utah, United States.
Upward Engine is focused on delivering digital marketing solutions tailored for small businesses. Services including search engine optimization, paid search campaigns, social media marketing, programmatic advertising, and creative web design are offered. The company operates across various sectors, aiming to drive consistent revenue growth through AI optimization and performance-focused strategies. Comprehensive support is provided to enhance online visibility and brand engagement without long-term contracts.
Upward Engine's top competitors include S⁴Capital, Townsquare Media and Tinuiti.
Upward Engine offers Search Engine Optimization, Paid Search, Creative Services, Programmatic Advertising, and Social Media Marketing.
Upward Engine has 1 investor. Key investors include SEO Werkz.
Yes. Upward Engine was acquired by SEO Werkz in November 2022.

