
About Virtuous
Virtuous is a Technology company based in Phoenix (United States) founded in 2014. Cloud-based software for nonprofit fundraising and donor management is offered. It operates in the Technology and Government & Social Sector sectors. Virtuous has raised $141.21 million across 8 funding rounds from investors including Susquehanna Growth Equity, Fulcrum Equity Partners and PHX Ventures. Virtuous has completed 3 acquisitions, including Momentum, RaiseDonors and VOMO. Its website virtuous.org draws about 64 thousand monthly visits. Virtuous offers products and services including Virtuous CRM+, Marketing and Email, Donor Signals, and Online Giving. Its focus areas include Enterprise Applications, Nonprofit Tech, Suite and Horizontal. Its competitors include i3 Verticals, Blackbaud and Daxko; 2 of its 3 listed competitors have raised funding.
Company details
Virtuous was founded in 2014 and is headquartered in Phoenix, United States. Cloud-based software is provided for fundraising and donor management in the nonprofit sector. Features include tracking of volunteer engagement and hours, management of grant applications and workflows, project and fund oversight, email marketing tools, and CRM functionality. Operations are conducted on a subscription-based pricing model.
- Total Equity Funding$141.21M (USD)
in 8 rounds
- Latest Funding Round$100M (USD), Series C
Sep 2024
- InvestorsSusquehanna Growth Equity
& 6 more
- Investments & AcquisitionsMomentum
& 2 more
Products & Services of Virtuous
Virtuous offers a comprehensive portfolio of products and services, including Virtuous CRM+, Marketing and Email, Donor Signals, and Online Giving.
Platform for managing donor relationships and nonprofit operations.
Integrates email, SMS, and campaigns for seamless communication.
Provides insights into donor behavior and preferences.
Facilitates personalized giving experiences for donors.
Apps and channels of Virtuous
its YouTube channel Virtuous Software has 889 subscribers and 30 videos.
Videos from Virtuous
The most watched videos on Virtuous's YouTube channel, Virtuous Software (889 subscribers). Click a video to play it here.
More on Virtuous Software.
Funding Insights of Virtuous
Virtuous has successfully raised a total of $141.21M across 8 strategic funding rounds. The most recent funding activity was a Series C round of $100 million completed in September 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $141.21M
- Total Rounds 8
- Last Round Series C — $100M
- First Round $700,000
(Jun 2015)
- Investors Count 7
All 8 funding rounds of Virtuous with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep 2024 | $100M | Series C | – | Susquehanna Growth Equity | – |
| Aug 2024 | $15M | Series C | – | – | – |
| Mar 2022 | $2.38M | Series B | – | – | – |
| Jul 2021 | $18M | Series B | – | Fulcrum Equity Partners | |
| Apr 2019 | $3M | Series A | – | MATH Venture Partners | – |
| Jul 2016 | $2.04M | Seed | – | – | – |
| Jun 2016 | $100,001 | Seed | – | Praxis | – |
| Jun 2015 | $700,000 | Seed | – | Access Ventures | – |
7 investors in total: 7 institutional.
Investors in Virtuous
Virtuous has secured backing from 7 investors, including venture fund investors. Prominent investors backing the company include Susquehanna Growth Equity, Fulcrum Equity Partners and PHX Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity firm | sgep.com | Bala Cynwyd, United States | ||
Private equity investments are managed across the United States. | fulcrumep.com | Atlanta, United States | ||
Venture capital investments are made in B2B software startups. | phxventures.com | Tempe, United States | ||
US early-stage startups are invested in by Seven Peaks Ventures. | sevenpeaksventures.com | Bend, United States | ||
Early-stage tech startups are invested in across US and Canada. | mathventurepartners.com | Chicago, United States | ||
Sector-agnostic acceleration is provided to startups by Praxis. | praxislabs.org | New York, United States | ||
Access Ventures is focused on impact investing for societal change. | accessventures.org | Louisville, United States |
Investor details for Virtuous
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Virtuous
79 people are tracked at Virtuous (16 in leadership, 63 in team).
| Name | Role | Group |
|---|---|---|
Gabe Cooper | Founder and CEO | Leadership |
Marcus Alvarez | Director of Customer Onboarding | Leadership |
Kayla Schneider | Director Of Revenue Enablement | Leadership |
Zach Vance | VP Of Partnerships | Leadership |
Chris Horne | CFO/COO | Leadership |
Charlie Lewis | Strategic Accounts Director | Leadership |
Matt McMahan | Vice President, Sales | Leadership |
Corey Franco | Director of Technical Support | Leadership |
Allison Dowell | Director of People Ops | Leadership |
Derek Dennie | Director Of IT & Security | Leadership |
Jeff Jacobs | Director of Data Operations | Leadership |
Jason VanLue | VP of Product | Leadership |
Nathan Chappell | Chief AI Officer | Leadership |
Carly Berna | VP Of Marketing | Fundraiser In Residence | Leadership |
Mallory Greer | Director Of Product Operations & Experience | Leadership |
Corey F. | Director Of Technical Support | Leadership |
Emily Beck | Revenue Enablement Manager | Team |
Steve Ericksen | Unknown Role | Team |
Britt Vimislik | Technical Support | Team |
Eric Wagstaff | Commercial Onboarding Success Lead | Team |
59 more people are available in the full profile.
Complete people profiles for Virtuous
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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- Board tenure
- Professional contacts
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Investments & Acquisitions by Virtuous
Virtuous has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include Momentum, RaiseDonors and VOMO.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Cloud-based donor management tools are provided for engagement and analytics. | givemomentum.com | Oakland, United States | 2019 | Aug 2025 | •••• | |
Volunteers are sourced via a cloud-based platform for nonprofits. | vomo.org | Mckinney, United States | 2015 | Feb 2022 | •••• | |
Software solutions for non-profit fundraising are provided by RaiseDonors. | raisedonors.com | Coppell, United States | 2014 | Dec 2020 | •••• |
Complete acquisition details for Virtuous
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of Virtuous
6 dated milestones of Virtuous across 11 years, from founding to its latest funding, stage changes and deals.
- Founded Virtuous is founded.
- Funding First funding round of $700K.
- Acquisition Acquires RaiseDonors.
- Acquisition Acquires VOMO.
- Funding Latest funding round, Series C, of $100.0M.
- Acquisition Acquires Momentum.
Competitors of Virtuous
Virtuous has 3 listed competitors in our database, 2 of them funded. They include i3 Verticals, Blackbaud and Daxko.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| i3verticals.com | 2012 | Nashville, United States | $42.11M | 1,663 | Payment processing solutions are provided for diverse business verticals. | |
| blackbaud.com | 1981 | Charleston, United States | 3,000 | Cloud-based software solutions for nonprofit organizations are offered. | ||
| daxko.com | 1998 | Birmingham, United States | $7.75M | 539 | Cloud-based solutions are delivered for nonprofit organizations' operations. |
Detailed competitors of Virtuous
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
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Web traffic of Virtuous
The website of Virtuous (virtuous.org) receives about 63.9K visits a month and ranks #476,478 among all websites worldwide, #7,931 in Philanthropy.
- Monthly visits63.9K
▲ 1.9% vs previous month
- Unique visitors19.6K
per month
- Global rank#476,478
among all websites
- Category rank#7,931
Community and Society · Philanthropy
- Bounce rate59%
- Pages per visit3.5
- Average visit7 min 45 sec
- DevicesDesktop 69% · Mobile 31%
Websites whose visitors overlap most with Virtuous. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
nonprofitwa.org | nonprofitwa.org | 100% | #1,336,786 | – | |
| actionagainsthunger.org | 95% | 96.4K | #308,837 | View details | |
| bloomerang.co | 93% | 1.2M | #30,853 | View details | |
| mightycause.com | 92% | 85.1K | #331,777 | View details | |
nonprofitfixer.com | nonprofitfixer.com | 91% | #2,209,695 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 10 similar websites and full traffic analytics for Virtuous
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 10 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Sales Force Automation
3 companies that operate in the same segment as Virtuous (Sales Force Automation) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Contact databases and sales intelligence are supplied to businesses. | 2000 | Vancouver, Washington, United States | USD 32 M | USD 1.25 B | 3,510 | |
Sales prospecting and engagement tools are offered to enterprises. | 2011 | Atlanta, Georgia, United States | USD 246.48 M | 1,121 |
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Related news about Virtuous
Complete news archive for Virtuous
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- Full article archive
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Frequently Asked Questions about Virtuous
Virtuous was founded in 2014 and raised its 1st funding round 1 year after it was founded.
Virtuous is headquartered in Phoenix, United States. It is registered at Phoenix, Arizona, United States.
Virtuous is a funded company, having raised a total of $141.21M across 8 funding rounds to date. The company's 1st funding round was a Seed of $700K, raised on Jun 2015.
Virtuous was founded in 2014 and is headquartered in Phoenix, United States. Cloud-based software is provided for fundraising and donor management in the nonprofit sector. Features include tracking of volunteer engagement and hours, management of grant applications and workflows, project and fund oversight, email marketing tools, and CRM functionality. Operations are conducted on a subscription-based pricing model.
Virtuous's top competitors include i3 Verticals, Daxko and Blackbaud.
Virtuous offers Virtuous CRM+, Marketing and Email, Donor Signals, and Online Giving.
Virtuous has made 3 acquisitions, including Momentum, RaiseDonors, and VOMO.
Virtuous has 7 investors. Key investors include Susquehanna Growth Equity, Fulcrum Equity Partners, PHX Ventures, Seven Peaks Ventures, and MATH Venture Partners.
