Zodiac Metrics

Philadelphia, United States Founded: 2016 • Age: 10 yrs Acquired By Nike
Predictive analytics are applied to forecast customer lifetime value.
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About Zodiac Metrics

Zodiac Metrics is a company based in Philadelphia (United States) founded in 2016 was acquired by Nike in March 2018.. Zodiac Metrics has raised $4.52 million across 2 funding rounds from investors including Nike, Western Technology Investment and First Round Capital. Zodiac Metrics operates in a competitive market with competitors including Neurons, ODAIA, Retention Science, Framed and Appuri, among others.

  • Headquarter Philadelphia, United States
  • Sectors
    Technology
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Technology → Enterprise Software & Productivity Solutions
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $4.52 M (USD)

    in 2 rounds

  • Latest Funding Round
    $3 M (USD), Seed

    Mar 22, 2016

  • Investors
    Nike

    & 5 more

  • Employee Count
    Employee Count
  • Acquired by
    Nike

    (Mar 22, 2018)

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Funding Insights of Zodiac Metrics

Zodiac Metrics has successfully raised a total of $4.52M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $3 million completed in March 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 2
  • Last Round Seed — $3.0M
  • First Round

    (06 Jan 2016)

  • Investors Count 5
Date Amount Transaction Name Valuation Lead Investors Investors
Mar, 2016 Amount Seed - Zodiac Metrics Valuation First Round Capital
Jan, 2016 Amount Seed - Zodiac Metrics Valuation Dorm Room Fund
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Zodiac Metrics

Zodiac Metrics has secured backing from 6 investors, including venture fund and institutional investors. Prominent investors backing the company include Nike, Western Technology Investment and First Round Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
US focused seed and early-stage VC firm
Founded Year Domain Location
Investments in technology startups are made by Felicis Ventures.
Founded Year Domain Location
Venture debt is provided globally across multiple sectors.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Zodiac Metrics

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Zodiac Metrics

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Zodiac Metrics Comparisons

Employees
+
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Competitors of Zodiac Metrics

Zodiac Metrics operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Neurons, ODAIA, Retention Science, Framed and Appuri, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Customer attention is predicted via AI-based eye tracking analytics.
domain founded_year HQ Location
Customer engagement data is analyzed via cloud and AI platforms.
domain founded_year HQ Location
Customer retention is enhanced via predictive analytics and automation.
domain founded_year HQ Location
Predictive analytics platform for user behavior and retention is provided.
domain founded_year HQ Location
Customer churn is predicted via machine learning on usage data.
domain founded_year HQ Location
Customer metrics are analyzed using rules-based algorithms.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Zodiac Metrics

Frequently Asked Questions about Zodiac Metrics

When was Zodiac Metrics founded?

Zodiac Metrics was founded in 2016.

Where is Zodiac Metrics located?

Zodiac Metrics is headquartered in Philadelphia, United States. It is registered at Philadelphia, Pennsylvania, United States.

Is Zodiac Metrics a funded company?

Zodiac Metrics is a funded company, having raised a total of $4.52M across 2 funding rounds to date. The company's 1st funding round was a Seed of $1.52M, raised on Jan 06, 2016.

What does Zodiac Metrics do?

Zodiac was founded in 2016 in Philadelphia, United States, focusing on the retail sector. Predictive analytics solutions are provided to forecast individual customer lifetime value using real-time sales data. CLV insights are tracked, including customer distribution by value and attributes over time, as well as progress toward predefined goals. The platform is utilized by retailers such as American Apparel and Charlotte Tilbury.

Who are the top competitors of Zodiac Metrics?

Zodiac Metrics's top competitors include ODAIA, Neurons and Retention Science.

Who are Zodiac Metrics's investors?

Zodiac Metrics has 6 investors. Key investors include Nike, Western Technology Investment, First Round Capital, Felicis Ventures, and Compound.

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