About ACTIVATE
ACTIVATE is a company based in New York (United States) founded in 2007 was acquired by IMPACT in August 2020. ACTIVATE offers products and services including Influencer Marketplace, Campaign Management Tool, IRM Tool, Custom Surveys, and Comprehensive Reporting. ACTIVATE operates in a competitive market with competitors including BitStar, Opendorse, Influential, CreatorIQ and Adly, among others.
- Headquarter New York, United States
- SectorsMedia & EntertainmentTechnology
- Emailβ’β’β’β’β’β’β’β’
- Website try.activate.social
- Social LinkedIn X
- Acquired by IMPACT (Aug 2020)
Products & Services of ACTIVATE
ACTIVATE offers a comprehensive portfolio of products and services, including Influencer Marketplace, Campaign Management Tool, IRM Tool, Custom Surveys, and Comprehensive Reporting.
Platform for discovering and connecting with influencers.
Tool for managing and analyzing influencer campaigns.
System for tracking and fostering influencer relationships.
Feature for surveying influencers and analyzing responses.
Service for evaluating campaign performance and ROI.
Funding Insights of ACTIVATE
- Total Rounds 1
- Investors Count 1
All 1 funding rounds of ACTIVATE with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2014 | – | Seed | β | White Star Capital | β |
2 investors in total: 2 institutional.
Investors in ACTIVATE
ACTIVATE has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Impact and White Star Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
A global technology investment platform operating in multiple cities with a focus on venture and digital asset funds. | – | whitestarcapital.com | - | |
Marketing intelligence and affiliate marketing solutions for businesses are provided. | 2008 | impact.com | Santa Barbara, United States |
Investor details for ACTIVATE
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of ACTIVATE
3 dated milestones of ACTIVATE across 13 years, from founding to its latest funding, stage changes and deals.
- Founded ACTIVATE is founded.
- Funding First funding round.
- Exit Acquired by IMPACT.
Competitors of ACTIVATE
ACTIVATE operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as BitStar, Opendorse, Influential, CreatorIQ and Adly, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| bitstar.tokyo | 2014 | Tokyo, Japan | $22.67M | – | BitStar is engaged in supporting creators and businesses with influencer marketing and content production. | |
| opendorse.com | 2013 | Lincoln, United States | $50.95M | 96 | Influencer marketing for athletes is facilitated through a specialized platform. | |
| influential.co | 2014 | Las Vegas, United States | $18.65M | 249 | Influencer marketing platform is provided for social media content monetization. | |
| creatoriq.com | 2014 | Los Angeles, United States | $79M | 187 | Influencer marketing platform for enterprises | |
| adly.com | 2009 | Los Angeles, United States | $13.51M | 13 | Brands are matched with influencers for targeted marketing campaigns. | |
| partipost.com | 2016 | Singapore | $12M | – | Brands are connected with influencers via a marketing platform. | |
| grin.co | 2014 | Sacramento, United States | $143.92M | 220 | Influencer marketing platform for ecommerce businesses is provided by GRIN. | |
| linqia.com | 2012 | San Francisco, United States | $3.48M | 93 | Brands are connected with influencers on social channels by Linqia. | |
| humanz.com | 2017 | Tel Aviv, Israel | $16M | – | Influencer marketing solutions are delivered via cloud and AI platform. |
Detailed competitors of ACTIVATE
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of ACTIVATE
The website of ACTIVATE (activate.social) receives about 21.2K visits a month.
- Monthly visits21.2K
▼ 2.5% vs previous month
Latest news on Activate
Complete news archive for ACTIVATE
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to ACTIVATE
10 companies that operate in the same segment as ACTIVATE (Advertising & Marketing Tech), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | – | USD 23.77 B | 30,710 | |
Platform offering mobile ad network software | 2007 | Bengaluru, Karnataka, India | USD 265.6 M | USD 268.38 M | 1,074 | |
AI-driven ad campaigns are managed for personalization and optimization. | 2005 | Paris, France | USD 59.97 M | USD 1.94 B | 3,510 | |
Ad verification solutions are delivered for digital media campaigns. | 2008 | New York, New York, United States | USD 396.5 M | USD 748.29 M | 1,200 | |
Consumer intelligence-driven mobile marketing platform is provided for user acquisition. | 2005 | Singapore, Singapore | USD 10 M | USD 288.73 M | 618 | |
Native advertising solutions are delivered via a cloud-based content platform. | 2006 | New York, New York, United States | USD 403.72 M | USD 1.3 B | 1,800 | |
SSP software is offered to publishers for ad inventory sales. | 2006 | Redwood City, California, United States | USD 31 M | USD 282.93 M | 1,050 | |
Customizable smart lock screen experiences are developed for mobile devices. | 2019 | Bengaluru, Karnataka, India | USD 390 M | – | – | |
Cloud based mobile marketing analytics and attribution platform | 2011 | San Francisco, California, United States | USD 1.29 B | – | – | |
Mobile advertising & monetization | 2007 | San Francisco, California, United States | USD 60.05 M | – | – |
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Frequently Asked Questions about ACTIVATE
ACTIVATE was founded in 2007 and raised its 1st funding round 7 years after it was founded.
ACTIVATE is headquartered in New York, United States. It is registered at New York, New York, United States.
Activate was founded in 2007 in New York, United States, and operates within the social media sector focused on influencers. Collaborations are measured for impact, influencers are discovered, and relationships are scaled through the platform. Content performance reports are generated across channels such as Blog, Facebook, Instagram, IG Stories, IGTV, YouTube, Pinterest, and Twitter, supporting operations in the digital marketing space.
ACTIVATE offers Influencer Marketplace, Campaign Management Tool, IRM Tool, Custom Surveys, and Comprehensive Reporting.
ACTIVATE has 2 investors. Key investors include Impact, and White Star Capital.
Yes. ACTIVATE was acquired by IMPACT in August 2020.

