About ad2games
ad2games is a Media & Entertainment company based in Berlin (Germany) founded in 2007, and was acquired by HitFox Group in February 2012. It operates as a performance-based marketing is delivered to gaming advertisers worldwide. ad2games has raised $9 million across 1 funding round from investors including 3TS Capital Partners and HitFox Group. The company was acqui-hired. ad2games offers products and services including Game Reviews, Tips and Guides, and Industry News. Its focus areas include Enterprise Applications, AdTech, Campaign Management Platform and Multi-channel. Its competitors include Criteo, NextRoll, Unified, RhythmOne and Mediaocean and 5 more; 9 of its 10 listed competitors have raised funding.
Company details
Founded in 2007 and based in Berlin, Germany, ad2games operates in the digital marketing sector focused on gaming. Performance-based campaigns are managed using the third-party tracking solution CAKE, supplemented by custom addons for conversion monitoring. Services encompass audio enhancement, website branding, user acquisition, TV advertising, native advertising, customized user profiling, and online media buying. Clientele includes Konami, Ubisoft, Epic Games, and Electronic Arts.
- Headquarters Berlin, Germany
- Stage Acquired
- SectorsMedia & Entertainment
- Website ad2games.com
- Social LinkedIn X Facebook
- Acquired by HitFox Group (Feb 2012)
- Total Equity Funding$9M (USD)
in 1 rounds
- Latest Funding Round$9M (USD), Series A
Dec 2014
- Investors3TS Capital Partners
& 1 more
- Acquired byHitFox Group
(Feb 2012)
Products & Services of ad2games
ad2games offers a comprehensive portfolio of products and services, including Game Reviews, Tips and Guides, and Industry News.
In-depth analysis of games for informed player decisions.
Strategies and advice to enhance gaming skills and experiences.
Updates on trends and releases in the gaming world.
Funding Insights of ad2games
ad2games has successfully raised a total of $9M through 1 strategic funding round. The most recent funding activity was a Series A round of $9 million completed in December 2014. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $9M
- Total Rounds 1
- Last Round Series A — $9M
- First Round $9M
(Dec 2014)
- Investors Count 2
All 1 funding rounds of ad2games with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Dec 2014 | $9M | Series A | – | 3TS Capital Partners, HitFox Group | – |
2 investors in total: 2 institutional.
Investors in ad2games
ad2games has secured backing from 2 investors, including venture fund and institutional investors. Prominent investors backing the company include 3TS Capital Partners and HitFox Group.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Technology-focused venture growth investments are managed by the firm. | – | 3tscapital.com | - | |
- | – | hitfoxgroup.com | - |
Investor details for ad2games
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of ad2games
3 dated milestones of ad2games across 7 years, from founding to its latest funding, stage changes and deals.
- Founded ad2games is founded.
- Exit Acquired by HitFox Group.
- Funding First funding round of $9.0M.
Competitors of ad2games
ad2games has 10 listed competitors in our database, 9 of them funded. They include Criteo, NextRoll, Unified, RhythmOne and Mediaocean, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| criteo.com | 2005 | Paris, France | $59.97M | 260 | AI-driven ad campaigns are managed for personalization and optimization. | |
| nextroll.com | 2006 | San Francisco, United States | $93.95M | 526 | Provider of data-driven marketing technology for B2B and D2C businesses | |
| unified.com | 2011 | New York, United States | $55.6M | 115 | Social media advertising services are delivered across digital platforms. | |
| rhythmone.com | 2004 | San Francisco, United States | $41.93M | 517 | Audiences are connected to brands via cross-screen video advertising. | |
| mediaocean.com | 2006 | New York, United States | – | 540 | Advertising software and integration services are provided for enterprises. | |
| nexway.com | 2002 | Nanterre, France | $25.63M | – | E-commerce solutions for games and software distribution are provided globally. | |
| adcash.com | 2007 | Tallinn, Estonia | $23.61M | 65 | Targeted ad placements are provided via an advertising network. | |
| thisisgusto.com | 2020 | Hong Kong, China | $11M | – | Provider of tech-enabled game marketing services | |
| nexstardigital.com | 2005 | San Francisco, United States | $74.93M | – | Cross-device ad server software is offered by the platform. | |
| mixpo.com | 2006 | Seattle, United States | $14.94M | 67 | Social, display, and video advertising platform |
Detailed competitors of ad2games
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of ad2games
The website of ad2games (ad2games.com) receives about 1.4K visits a month.
- Monthly visits1.4K
▲ 241.3% vs previous month
Websites whose visitors overlap most with ad2games. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| adengage.com | 100% | – | – | View details | |
intergi.com | intergi.com | 70% | – | – | – |
| game-advertising-online.com | 33% | – | – | View details | |
play2go.de | play2go.de | 32% | – | – | – |
| cpmstar.com | 32% | 3M | #62,616 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 12 similar websites and full traffic analytics for ad2games
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 12 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Gaming Platforms & Ecosystem
10 companies that operate in the same segment as ad2games (Gaming Platforms & Ecosystem), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Digital entertainment, e-commerce, and financial services are provided globally. | 2006 | Singapore, Singapore, Singapore | USD 721.47 M | USD 22.94 B | 3,733 | |
Gaming hardware and accessories are developed for players. | 2005 | Irvine, California, United States | USD 126.27 M | – | 1,981 | |
Provider of cross-platform game engine technology | 1991 | Cary, North Carolina, United States | USD 8.13 B | – | 11,961 | |
VR-based head-mounted displays for gaming are provided by Oculus. | 2012 | Menlo Park, California, United States | USD 107.05 M | – | – | |
ESports social video streaming platform | 2006 | San Francisco, California, United States | USD 35.12 M | – | – | |
Microsoft is recognized for software, hardware, and gaming solutions. | 1975 | Redmond, Washington, United States | – | USD 281.72 B | 228,000 | |
Blockchain-based PC and mobile games are developed and published. | 2006 | Kowloon, Hong Kong, China | USD 997.58 M | USD 101.34 M | 307 | |
Custom overlay apps for PC games are developed. | 2009 | Ramat Gan, Tel Aviv District, Israel | USD 149.74 M | – | – | |
Valve Corporation is engaged in gaming, digital distribution, and hardware development. | 1996 | Bellevue, Washington, United States | – | – | 1,855 | |
Unity is recognized as a leading real-time development platform. | 2004 | San Francisco, California, United States | USD 893.5 M | USD 1.85 B | 7,102 |
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Frequently Asked Questions about ad2games
ad2games was founded in 2007 and raised its 1st funding round 7 years after it was founded.
ad2games is headquartered in Berlin, Germany. It is registered at Berlin, Berlin, Germany.
ad2games is a funded company, having raised a total of $9M across 1 funding round to date. The company's 1st funding round was a Series A of $9M, raised on Dec 2014.
Founded in 2007 and based in Berlin, Germany, ad2games operates in the digital marketing sector focused on gaming. Performance-based campaigns are managed using the third-party tracking solution CAKE, supplemented by custom addons for conversion monitoring. Services encompass audio enhancement, website branding, user acquisition, TV advertising, native advertising, customized user profiling, and online media buying. Clientele includes Konami, Ubisoft, Epic Games, and Electronic Arts.
ad2games's top competitors include Criteo, NextRoll and Mediaocean.
ad2games offers Game Reviews, Tips and Guides, and Industry News.
ad2games has 2 investors. Key investors include 3TS Capital Partners, and HitFox Group.
Yes. ad2games was acquired by HitFox Group in February 2012.