About Addy
Addy is a company based in New York (United States) founded in 2010 was acquired by GroundTruth in March 2021. Addy has raised $300 thousand across 1 funding round from investors including GroundTruth. The company has 231 employees as of December 31, 2021. Addy offers products and services including Addy Platform and Digital Campaign Service. Addy operates in a competitive market with competitors including Rubicon Project, OpenX, 33Across, DoubleClick By Google and NYiax, among others.
- Headquarter New York, United States
- Employees 231 as on 31 Dec, 2021
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Sectors
Media & Entertainment
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Email
Locked
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Phone
Locked
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Website
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Social
Locked
- Legal Name Xad, Inc.
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Annual Revenue
Not available
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Net Profit
Not available
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EBITDA
Not available
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Total Equity Funding
$300 K (USD)
in 1 rounds
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Latest Funding Round
$300 K (USD), Angel Round
Sep 23, 2013
- Investors
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Employee Count
231
as on Dec 31, 2021
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Acquired by
GroundTruth
(Mar 30, 2021)
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Products & Services of Addy
Addy offers a comprehensive portfolio of products and services, including Addy Platform and Digital Campaign Service.
Tool for buying and managing ads across various media channels
Service for creating and targeting digital ads for businesses
People of Addy
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Software Development Team
1 people
Leadership Team
1 people
Sales and Marketing
1 people
Certified Team
1 people
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Funding Insights of Addy
Addy has successfully raised a total of $300K through 1 strategic funding round. The most recent funding activity was a Angel Round of $300 thousand completed in September 2013. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in Addy
Addy has secured backing from 1 investor. Prominent investors backing the company include GroundTruth.
| Investor | Description | Founded Year | Domain | Location |
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A location analytics platform for marketing applications is provided.
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Investor details for Addy
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Investments & Acquisitions by Addy
Investment portfolio details for Addy
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Financial Statements - Addy
Detailed financials for Addy
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Addy Comparisons
Peer comparison for Addy
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Competitors of Addy
Addy operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Rubicon Project, OpenX, 33Across, DoubleClick By Google and NYiax, among others.
| Company Name | Domain | Founded year | HQ Location | Description |
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Provides a platform for buying and selling ad inventory
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Programmatic ad exchange connects publishers with advertisers via RTB platform.
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Publisher monetization and revenue platform
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Premium ad exchange and ad server
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Ad exchange software is provided for media buying and reconciliation.
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SSP and ad exchange services for targeted advertising are provided.
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Detailed competitors of Addy
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Latest news on Addy
Complete news archive for Addy
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Frequently Asked Questions about Addy
Addy was founded in 2010 and raised its 1st funding round 3 years after it was founded.
Addy is headquartered in New York, United States. It is registered at New York, New York, United States.
Addy is a funded company, having raised a total of $300K across 1 funding round to date.
As of Dec 31, 2021, the latest employee count at Addy is 231.
Addy was founded in 2010 and is based in New York, United States. A self-service platform is operated in the advertising sector, where tools are offered to small and medium-sized businesses for discovering, comparing, purchasing, placing, and running local ad campaigns at reduced rates. Media owners are enabled to generate revenue by listing and selling advertisements on the marketplace.
Addy's top competitors include Rubicon Project, OpenX and 33Across.
Addy offers Addy Platform and Digital Campaign Service.
Addy has 1 investor. Key investors include GroundTruth.