ADTECH

Dreieich, Germany Founded: 1998 • Age: 28 yrs Acquired By AOL
Online advertising campaigns are measured, managed, and served globally.
Annual revenue - Latest available
Total funding - 1 rounds
Employees - Tracked headcount
Investors 2 Known backers
Products 4 Services tracked
Competitors 10 Brand Intelligence

About ADTECH

ADTECH is a company based in Dreieich (Germany) founded in 1998 was acquired by AOL in May 2007. ADTECH has completed 1 acquisition, including Steelbox Networks. ADTECH offers products and services including Yahoo Search, Yahoo Ads, Yahoo DSP, and Yahoo Finance. ADTECH operates in a competitive market with competitors including Kevel, Operative, Smart AdServer, Apptera and Cinemacraft, among others.

  • Headquarter Dreieich, Germany
  • Sectors
    Media & Entertainment
  • Phone
    Locked
  • Website
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  • Social
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  • Legal Name Yahoo Inc
Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Latest Funding Round
    Not available
  • Investors
    AOL

    & 1 more

  • Employee Count
    Not available
  • Investments & Acquisitions
  • Acquired by
    AOL

    (May 16, 2007)

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Products & Services of ADTECH

ADTECH offers a comprehensive portfolio of products and services, including Yahoo Search, Yahoo Ads, Yahoo DSP, and Yahoo Finance.

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Primary

Provides web search functionality for user queries.

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Offers tools for targeted digital advertising campaigns.

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Enables customized ad campaigns using first-party data.

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Delivers news and insights on investments and markets.

Funding Insights of ADTECH

Investors in ADTECH

ADTECH has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include AOL and DoubleClick By Google.

All
Institutional
Investor Description Founded Year Domain Location
Premium ad exchange and ad server
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Online news, entertainment, and financial content is delivered.
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Investor details for ADTECH

Investor domains, locations, round participation, and complete history require an active premium plan.

  • Investor domains
  • Investor locations
  • Funding rounds
  • Participation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by ADTECH

ADTECH has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Steelbox Networks.

Investments
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Investment portfolio details for ADTECH

Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.

  • Portfolio identities
  • Transaction dates
  • Round details
  • Investment values

Verified entity values are shown only after access is granted.

Acquisitions
Company Name Description Domain Location Founded Year Amount
Limited information available
Locked Locked 2003 Locked
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Complete acquisition details for ADTECH

Transaction dates, acquired stakes, disclosed values, domains, and locations require an active premium plan.

  • Transaction dates
  • Acquired stakes
  • Disclosed values
  • Domains and locations

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Financial Statements - ADTECH

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Detailed financials for ADTECH

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  • Historical revenue
  • Profit trends
  • Statement rows
  • Financial ratios

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Adtech Comparisons

ADTECH Primary company
Description
Online advertising campaigns are measured, managed, and serv...
Location
Dreieich, Germany
Founded Year
1998
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for ADTECH

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

  • Named peers
  • Headcount comparison
  • Funding comparison
  • Operating benchmarks

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Competitors of ADTECH

ADTECH operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Kevel, Operative, Smart AdServer, Apptera and Cinemacraft, among others.

Company Name Domain Founded year HQ Location Description
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Provider of content management and outdoor advertising services
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SaaS platform for automating ad trafficking in media is provided.
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Premium ad serving solutions are delivered to global publishers.
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Provider of ad server solutions
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Interactive video content is monetized through dynamic embeds for brands.
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Patented Interest Graph technology is used for social ad targeting.
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Detailed competitors of ADTECH

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  • Domains and locations
  • Full company profiles
  • Operating metrics
  • Competitive positioning

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Latest news on Adtech

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Complete news archive for ADTECH

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  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

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Frequently Asked Questions about ADTECH

ADTECH was founded in 1998 and raised its 1st funding round 8 years after it was founded.

ADTECH is headquartered in Dreieich, Germany. It is registered at Dreieich, Hessen, Germany.

Founded in 1998 in Dreieich, Germany, Adtech operates as a global ad serving technology company within the digital advertising sector. It was acquired by AOL in 2007 and integrated into AOL Networks. Through its Adtech IQ product, capabilities are provided for web publishers, ad networks, agencies, and advertisers to handle display, video, and mobile ad campaigns. Ad servers focused on speed and efficiency are offered across international operations.

ADTECH's top competitors include Kevel, YANGAROO and Operative.

ADTECH offers Yahoo Search, Yahoo Ads, Yahoo DSP, and Yahoo Finance.

ADTECH has made 1 acquisition, including Steelbox Networks.

ADTECH has 2 investors. Key investors include AOL, and DoubleClick By Google.

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