About AdXpose
AdXpose is a Media & Entertainment company based in Seattle (United States) founded in 2005, and was acquired by Comscore in August 2011. Digital advertising is verified, optimized, and measured by AdXpose. AdXpose has raised $13 million across 2 funding rounds from investors including Comscore, DFJ and Ignition Partners. Its focus areas include Enterprise Applications, AdTech, Ad Verification and Advertiser Centric. Its legal entity is AdXpose, Inc. Its competitors include DoubleVerify, Confiant and Veenome; 3 of its 3 listed competitors have raised funding.
Company details
AdXpose was founded in 2005 in Seattle, United States, within the digital advertising sector. Verification, optimization, and measurement of online display ads are handled by the company, with specifics such as ad placements and user interactions tracked for advertisers. Acquisition by ComScore took place in 2011 for 22 million. The technology was integrated into ComScores Campaign Essentials product, where website demographics and traffic data are combined to support campaign measurement.
- Headquarters Seattle, United States
- Stage Acquired
- SectorsMedia & Entertainment
- Website adxpose.com
- Social LinkedIn
- Acquired by Comscore (Aug 2011)
- Legal Name Adxpose, Inc.
Funding Insights of AdXpose
AdXpose has successfully raised a total of $13M across 2 strategic funding rounds. The most recent funding activity was a Series C round of $3 million completed in April 2011. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $13M
- Total Rounds 2
- Last Round Series C — $3M
- First Round $10M
(Jun 2008)
- Investors Count 2
All 2 funding rounds of AdXpose with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr 2011 | $3M | Series C | – | – | |
| Jun 2008 | $10M | Series B | – | – |
3 investors in total: 3 institutional.
Investors in AdXpose
AdXpose has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include Comscore, DFJ and Ignition Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
US focused VC firm | dfj.com | Menlo Park, United States | ||
Ignition Partners is engaged in venture capital for enterprise software. | ignitionpartners.com | Los Altos, United States | ||
Ad analytics software is offered to advertisers and publishers. | 1999 | comscore.com | Reston, United States |
Investor details for AdXpose
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- Complete investor list
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Timeline of AdXpose
4 dated milestones of AdXpose across 6 years, from founding to its latest funding, stage changes and deals.
- Founded AdXpose is founded.
- Funding First funding round of $10.0M.
- Funding Latest funding round, Series C, of $3.0M.
- Exit Acquired by Comscore.
Competitors of AdXpose
AdXpose has 3 listed competitors in our database, 3 of them funded. They include DoubleVerify, Confiant and Veenome.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| doubleverify.com | 2008 | New York, United States | $396.5M | 297 | Ad verification solutions are delivered for digital media campaigns. | |
| confiant.com | 2013 | New York, United States | $4.1M | Automated quality verification for display ad creatives is provided. | ||
| veenome.com | 2011 | New York, United States | $3.42M | Real-time video viewability Intelligence |
Detailed competitors of AdXpose
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of AdXpose
Websites that share an audience with AdXpose (adxpose.com).
Websites whose visitors overlap most with AdXpose. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| baynote.com | 100% | View details | |||
| millennialmedia.com | 100% | View details | |||
| marketo.com | 100% | 224.6K | #223,772 | View details | |
| silverpop.com | 100% | View details | |||
| funmobility.com | 100% | View details | |||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 14 similar websites and full traffic analytics for AdXpose
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 14 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Advertising & Marketing Tech
3 companies that operate in the same segment as AdXpose (Advertising & Marketing Tech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | USD 23.77 B | 30,710 | ||
Ad verification solutions are delivered for digital media campaigns. | 2008 | New York, New York, United States | USD 396.5 M | USD 748.29 M | 1,200 | |
Native advertising solutions are delivered via a cloud-based content platform. | 2006 | New York, New York, United States | USD 403.72 M | USD 1.3 B | 1,800 |
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Related news about Adxpose
Complete news archive for AdXpose
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Frequently Asked Questions about AdXpose
AdXpose was founded in 2005 and raised its 1st funding round 3 years after it was founded.
AdXpose is headquartered in Seattle, United States. It is registered at Seattle, Washington, United States.
AdXpose is a funded company, having raised a total of $13M across 2 funding rounds to date. The company's 1st funding round was a Series B of $10M, raised on Jun 2008.
AdXpose was founded in 2005 in Seattle, United States, within the digital advertising sector. Verification, optimization, and measurement of online display ads are handled by the company, with specifics such as ad placements and user interactions tracked for advertisers. Acquisition by ComScore took place in 2011 for 22 million. The technology was integrated into ComScores Campaign Essentials product, where website demographics and traffic data are combined to support campaign measurement.
AdXpose's top competitors include DoubleVerify, Confiant and Veenome.
AdXpose has 3 investors. Key investors include Comscore, DFJ, and Ignition Partners.
AdXpose operates through Adxpose, Inc..
Yes. AdXpose was acquired by Comscore in August 2011.