About Millennial Media
Millennial Media is a Media & Entertainment company based in Baltimore (United States) founded in 2006, and was acquired by AOL in September 2014. Mobile advertising platform is operated for advertisers and developers. Millennial Media has raised $64.8 million across 6 funding rounds from investors including Bessemer Venture Partners, AOL and New Amsterdam Growth Capital. The company has 460 employees. Millennial Media has completed 5 acquisitions, including Condaptive, Jumptap and Metaresolver. Its focus areas include Enterprise Applications, Mobile Advertising, Ad Network and Multi-Inventory. Its competitors include Tapjoy, Vungle and Digital Turbine; 2 of its 3 listed competitors have raised funding.
Company details
Millennial Media is an independent mobile ad-platform and data company. It aims to partner with advertisers seeking to reach mobile consumers, application and media developers seeking to maximize ad revenue, and mobile operators seeking to further monetize their networks. It offers audience targeting, cross-screen, programmatic buying as its services along with mobile customer intelligence. Millennial Media has expanded its offerings to key customer segments, to include OEM and platform partnerships that seek to access its strong base of developers and publishers. Since adding 27.5M to its strong cash position in January 2011 (bringing total equity funding to 65M), The customers include Ubermedia, Coca-Cola, Zynga. It has acquired Jumptap, Metaresolver, Condaptive and Tapmetrics. Millennial Media was number 74 on the Inc. 5005000 list, based on its 3-year revenue growth rate from 2008 to 2010.
- Headquarters Baltimore, United States
- Employees 460
- Stage Acquired
- SectorsMedia & Entertainment
- Website millennialmedia.com
- Social LinkedIn X Facebook
- Acquired by AOL (Sep 2014)
- Annual Revenue$296.16 M (USD)14as on Dec 31, 2014
- Net Profit-$149.09 M (USD)-886as on Dec 31, 2014
- EBITDA-$148.75 M (USD)-882as on Dec 31, 2014
- Total Equity Funding$64.8M (USD)
in 6 rounds
- InvestorsBessemer Venture Partners
& 5 more
- Employee Count460
- Investments & AcquisitionsCondaptive
& 4 more
- Acquired byAOL
(Sep 2014)
Funding Insights of Millennial Media
Millennial Media has successfully raised a total of $64.8M across 6 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $64.8M
- Total Rounds 6
- First Round $6.3M
(Jan 2007)
- Investors Count 5
All 6 funding rounds of Millennial Media with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2014 | Post-IPO | – | – | ||
| Nov 2013 | $175.45M | Post-IPO | – | – | – |
| Jan 2011 | $27.5M | Series D | – | – | |
| Nov 2009 | $16M | Series C | – | New Enterprise Associates | |
| Nov 2007 | $15M | Series B | – | – | |
| Jan 2007 | $6.3M | Series A | – | – |
6 investors in total: 6 institutional.
Investors in Millennial Media
Millennial Media has secured backing from 6 investors, including venture fund and institutional investors. Prominent investors backing the company include Bessemer Venture Partners, AOL and New Amsterdam Growth Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
| nagrowth.com | ||||
Venture capital investments and support for entrepreneurs in technology and innovation sectors. | 1911 | bvp.com | Redwood City, United States | |
US tech companies are funded across stages by Columbia Capital. | colcap.com | Alexandria, United States | ||
CRV is recognized as a venture capital firm investing in technology startups. | crv.com | Palo Alto, United States | ||
Venture capital investments are offered to startups by NEA. | nea.com | Menlo Park, United States | ||
Online news, entertainment, and financial content is delivered. | 1983 | aol.com | New York, United States |
Investor details for Millennial Media
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People of Millennial Media
5 people are tracked at Millennial Media (2 in leadership, 3 in team); the tracked headcount is 460.
| Name | Role | Group |
|---|---|---|
Catie Gardner | Director, GMS Account Management | Leadership |
Tyler Barnett | Founder & President | Leadership |
James Brooks | Senior Architect | Team |
Gilbert Salinas | Artist Management | Team |
Karen Nickel | Quality Assurance Manager | Team |
Complete people profiles for Millennial Media
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Investments & Acquisitions by Millennial Media
Millennial Media has strategically engaged in corporate development activities, having acquired 5 companies. Notable acquisitions include Condaptive, Jumptap and Metaresolver.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Mobile RTB advertising network is operated for diverse users. | nexage.com | Boston, United States | 2006 | Sep 2014 | $107.5M | |
Targeted mobile advertising solutions are provided through an ad network. | jumptap.com | Boston, United States | 2005 | Aug 2013 | $225M | |
Mobile media buying is targeted using proprietary data platforms. | metaresolver.com | San Francisco, United States | 2012 | Feb 2013 | •••• | |
Mobile location data is analyzed for audience formation. | condaptive.com | Arlington, United States | 2010 | May 2011 | $2.85M | |
Analytics Dashboard for Mobile Apps | tapmetrics.com | Chico, United States | 2009 | Feb 2010 | •••• |
Complete acquisition details for Millennial Media
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Timeline of Millennial Media
10 dated milestones of Millennial Media across 8 years, from founding to its latest funding, stage changes and deals.
- Founded Millennial Media is founded.
- Funding First funding round of $6.3M.
- Acquisition Acquires TapMetrics.
- Acquisition Acquires Condaptive.
- IPO Lists on the stock exchange (IPO).
- Acquisition Acquires Metaresolver.
- Acquisition Acquires Jumptap.
- Funding Latest funding round, Post-IPO,.
- Acquisition Acquires Nexage.
- Exit Acquired by AOL.
Competitors of Millennial Media
Millennial Media has 3 listed competitors in our database, 2 of them funded. They include Tapjoy, Vungle and Digital Turbine.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| tapjoy.com | 2007 | San Francisco, United States | $60.05M | 137 | Mobile advertising & monetization | |
| vungle.com | 2011 | San Francisco, United States | $25.62M | 39 | Mobile apps are promoted and monetized via in-app video trailers. | |
| digitalturbine.com | 1998 | Austin, United States | 777 | Mobile advertising network platform |
Detailed competitors of Millennial Media
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Web traffic of Millennial Media
Websites that share an audience with Millennial Media (millennialmedia.com).
Websites whose visitors overlap most with Millennial Media. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| admob.com | 100% | 195K | #351,278 | View details | |
mmedia.com | mmedia.com | 100% | – | ||
| smaato.com | 88% | 26.1K | #886,209 | View details | |
| mobileposse.com | 86% | 349.8K | #183,269 | View details | |
| mobclix.com | 79% | View details | |||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 18 similar websites and full traffic analytics for Millennial Media
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- 18 similar websites
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Top companies in Mobile Advertising
3 companies that operate in the same segment as Millennial Media (Mobile Advertising) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cloud based mobile marketing analytics and attribution platform | 2011 | San Francisco, California, United States | USD 1.3 B | 1,580 | ||
Mobile advertising & monetization | 2007 | San Francisco, California, United States | USD 60.05 M | |||
Mobile apps are promoted and monetized via in-app video trailers. | 2011 | San Francisco, California, United States | USD 25.62 M |
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Related news about Millennial Media
Complete news archive for Millennial Media
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Frequently Asked Questions about Millennial Media
Millennial Media was founded in 2006 and raised its 1st funding round 1 year after it was founded.
Millennial Media is headquartered in Baltimore, United States. It is registered at Baltimore, Maryland, United States.
Millennial Media is a funded company, having raised a total of $64.8M across 6 funding rounds to date. The company's 1st funding round was a Series A of $6.3M, raised on Jan 2007.
Millennial Media has 460 employees.
Annual revenue of Millennial Media is $296.16M as on Dec 31, 2014.
Millennial Media is an independent mobile ad-platform and data company. It aims to partner with advertisers seeking to reach mobile consumers, application and media developers seeking to maximize ad revenue, and mobile operators seeking to further monetize their networks. It offers audience targeting, cross-screen, programmatic buying as its services along with mobile customer intelligence. Millennial Media has expanded its offerings to key customer segments, to include OEM and platform partnerships that seek to access its strong base of developers and publishers. Since adding 27.5M to its strong cash position in January 2011 (bringing total equity funding to 65M), The customers include Ubermedia, Coca-Cola, Zynga. It has acquired Jumptap, Metaresolver, Condaptive and Tapmetrics. Millennial Media was number 74 on the Inc. 5005000 list, based on its 3-year revenue growth rate from 2008 to 2010.
Millennial Media's top competitors include Tapjoy, Vungle and Digital Turbine.
Millennial Media has made 5 acquisitions, including Condaptive, Jumptap, and Metaresolver.
Millennial Media has 6 investors. Key investors include Bessemer Venture Partners, AOL, New Amsterdam Growth Capital, Columbia Capital, and CRV.
Yes. Millennial Media was acquired by AOL in September 2014.