About Anzu
Anzu is a Media & Entertainment company based in Tel Aviv (Israel) founded in 2017 by Ben Fenster, Michael Badichi, and Itamar Benedy. It operates as an in-game ad network software is provided by Anzus platform. Anzu has raised $83.5 million across 5 funding rounds from investors including NBCUniversal, HTC Corporation and WPP. Its chief executive is Itamar Benedy. Its website anzu.io draws about 23 thousand monthly visits. Its focus areas include Enterprise Applications, AdTech, Industry Specific Advertising and Sports. Its legal entity is ANZU VIRTUAL REALITY UK LIMITED. Its competitors include Supersonic, Chartboost, Bidstack, Super League and Supponor and 3 more; 8 of its 8 listed competitors have raised funding.
Company details
Anzu was founded in 2017 in Tel Aviv, Israel, within the gaming and advertising sector. A platform is operated that integrates brand advertisements into video games, esports tournaments, and live streams. Inventory management, pricing, and ad formats are fully controlled. Integration with various game engines across multiple platforms is supported. Monetization options through ad placements are enabled for game developers, ensuring a steady revenue stream.
- Total Equity Funding$83.5M (USD)
in 5 rounds
- InvestorsNBCUniversal
& 19 more
Apps and channels of Anzu
its YouTube channel Anzu has 279 subscribers and 30 videos.
Videos from Anzu
The most watched videos on Anzu's YouTube channel, Anzu (279 subscribers). Click a video to play it here.
More on Anzu.
Funding Insights of Anzu
Anzu has successfully raised a total of $83.5M across 5 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $83.5M
- Total Rounds 5
- First Round $6.5M
(Aug 2019)
- Investors Count 20
All 5 funding rounds of Anzu with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2025 | – | Series B | – | – | |
| Jun 2023 | $48M | Series B | – | Emmis Communications | |
| Mar 2022 | $20M | Series B | – | NBCUniversal, HTC Corporation | |
| Feb 2021 | $9M | Series B | – | BITKRAFT Ventures, HBSE Ventures | |
| Aug 2019 | $6.5M | Series A | – | BITKRAFT Ventures |
20 investors in total: 18 institutional and 2 angel.
Investors in Anzu
Anzu has secured backing from 20 investors, including institutional, venture fund, and angel investors. Prominent investors backing the company include NBCUniversal, HTC Corporation and WPP.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital fund focused on multiple sectors | – | simonequity.com | Larkspur, United States | |
Growth-stage tech companies are funded by this venture capital firm. | – | evolutionequity.com | New York, United States | |
Venture capital fund investing in early-stage tech startups | – | paypal.vc | San Jose, United States | |
Venture capital investments in gaming, Web3, and AI technologies. | – | bitkraft.vc | - | |
Venture capital fund investing in technology and AI sectors. | 2016 | sonyinnovationfund.com | Tokyo, Japan | |
Venture capital investing and portfolio management services for accredited investors. | – | av.vc | - | |
Venture capital firm investing in impact-driven games, media, and entertainment sectors | – | goalventurepartners.com | Los Angeles, United States | |
HBSE Ventures is focused on sports tech venture investments. | – | hbse.vc | - | |
Support is provided to transformational leaders and organizations. | – | nahco3.com | - | |
Venture capital investing with a focus on diversity and inclusion in the ecosystem. | – | gaingels.com | - |
Investor details for Anzu
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Anzu
24 people are tracked at Anzu (11 in leadership, 13 in team).
| Name | Role | Group |
|---|---|---|
Ben Fenster | Co-Founder | Leadership |
Michael Badichi | Co-Founder | Leadership |
Itamar Benedy | Co-Founder & CEO | Leadership |
Amit Triffon | VP R&D | Leadership |
Amir Dar | Head Of Legal | Leadership |
Tegan Hull | Senior Director Of Business Operations | Leadership |
Tsachi Branitzky | Director of Finance | Leadership |
Roei Ben Haim | Head of Solutions Engineering | Leadership |
Jonathan Shruster | Head Of Product | Leadership |
Natalia Vasilyeva | VP Marketing | Leadership |
Guy Banda | VP Tech & Product Operations | Leadership |
Yair Levi | Full Stack Developer | Team |
Saar Tamir | Engineering Tech Lead | Team |
Victor Farbman | Computer Graphics Development Engineer | Team |
Tal Buaron | Data Science Team Lead | Team |
Tal Kalderon | Senior Business Operations Manager | Team |
Imri Tzror | Data Scientist | Team |
Andrey Bistrinin | Team Lead Of Infrastructure & SRE | Team |
Kyle Kramer | Senior Manager, Research and Insights | Team |
Alon Shmuel | Junior QA Engineer | Team |
4 more people are available in the full profile.
Complete people profiles for Anzu
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Anzu
3 dated milestones of Anzu across 8 years, from founding to its latest funding, stage changes and deals.
- Founded Anzu is founded.
- Funding First funding round of $6.5M.
- Funding Latest funding round, Series B,.
Competitors of Anzu
Anzu has 8 listed competitors in our database, 8 of them funded. They include Supersonic, Chartboost, Bidstack, Super League and Supponor, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| supersonic.com | 2009 | Tel Aviv, Israel | $23.2M | – | Game publishing solutions are provided by Supersonic for developers. | |
| chartboost.com | 2011 | San Francisco, United States | $21M | 60 | Ads monetization platform based on mobile games | |
| bidstack.com | 2015 | Shoreditch, United Kingdom | $11.52M | 71 | In-game advertising platform is provided for developers and advertisers. | |
| superleague.com | 2014 | Santa Monica, United States | $34.64M | 101 | Networks of games, monetization tools, and content channels are provided. | |
| supponor.com | 2006 | London, United Kingdom | $36.79M | 30 | In-game advertising solutions are delivered via AI-driven virtual technology. | |
| swrve.com | 2009 | San Francisco, United States | $76.12M | 8 | In-app marketing automation is delivered for mobile app optimization. | |
| adverty.com | 2016 | Stockholm, Sweden | $570,000 | – | Platform offering in game advertising software | |
| adinmo.com | 2017 | Edinburgh, United Kingdom | $8.18M | 10 | In-game advertising platform integrates media ads for audience engagement. |
Detailed competitors of Anzu
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Anzu
The website of Anzu (anzu.io) receives about 22.6K visits a month.
- Monthly visits22.6K
▼ 7.2% vs previous month
Top companies in Gaming Platforms & Ecosystem
10 companies that operate in the same segment as Anzu (Gaming Platforms & Ecosystem), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Digital entertainment, e-commerce, and financial services are provided globally. | 2006 | Singapore, Singapore, Singapore | USD 721.47 M | USD 22.94 B | 3,733 | |
Gaming hardware and accessories are developed for players. | 2005 | Irvine, California, United States | USD 126.27 M | – | 1,981 | |
Provider of cross-platform game engine technology | 1991 | Cary, North Carolina, United States | USD 8.13 B | – | 11,961 | |
VR-based head-mounted displays for gaming are provided by Oculus. | 2012 | Menlo Park, California, United States | USD 107.05 M | – | – | |
ESports social video streaming platform | 2006 | San Francisco, California, United States | USD 35.12 M | – | – | |
Microsoft is recognized for software, hardware, and gaming solutions. | 1975 | Redmond, Washington, United States | – | USD 281.72 B | 228,000 | |
Blockchain-based PC and mobile games are developed and published. | 2006 | Kowloon, Hong Kong, China | USD 997.58 M | USD 101.34 M | 307 | |
Custom overlay apps for PC games are developed. | 2009 | Ramat Gan, Tel Aviv District, Israel | USD 149.74 M | – | – | |
Valve Corporation is engaged in gaming, digital distribution, and hardware development. | 1996 | Bellevue, Washington, United States | – | – | 1,855 | |
Unity is recognized as a leading real-time development platform. | 2004 | San Francisco, California, United States | USD 893.5 M | USD 1.85 B | 7,102 |
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Related news about Anzu
Complete news archive for Anzu
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
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- Older coverage
- Brand-specific news history
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Frequently Asked Questions about Anzu
Anzu was founded in 2017 and raised its 1st funding round 2 years after it was founded.
Anzu is headquartered in Tel Aviv, Israel.
Itamar Benedy is the current CEO of Anzu. They have also founded this company.
Anzu is a funded company, having raised a total of $83.5M across 5 funding rounds to date. The company's 1st funding round was a Series A of $6.5M, raised on Aug 2019.
Anzu was founded in 2017 in Tel Aviv, Israel, within the gaming and advertising sector. A platform is operated that integrates brand advertisements into video games, esports tournaments, and live streams. Inventory management, pricing, and ad formats are fully controlled. Integration with various game engines across multiple platforms is supported. Monetization options through ad placements are enabled for game developers, ensuring a steady revenue stream.
Anzu's top competitors include Supersonic, Chartboost and Bidstack.
Anzu has 20 investors. Key investors include NBCUniversal, HTC Corporation, WPP, Sony Innovation Fund, and Emmis Communications.
Anzu operates through Anzu Virtual Reality Uk Limited.