About AuDigent
AuDigent is a company based in Philadelphia (United States) founded in 2016 was acquired by Experian in December 2024. AuDigent has raised $27.8 million across 4 funding rounds from investors including Experian, Warner Music and Galaxy. AuDigent offers products and services including Hadron ID, SmartPMP, ContextualPMP, and CognitivePMP. AuDigent operates in a competitive market with competitors including mParticle, Alliance Data, Choozle, Zefr and Permutive, among others.
- Headquarter Philadelphia, United States
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Media & Entertainment
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Products & Services of AuDigent
AuDigent offers a comprehensive portfolio of products and services, including Hadron ID, SmartPMP, ContextualPMP, and CognitivePMP.
Cookieless framework for targeted audience segmentation.
Platform for optimized programmatic ad transactions.
Cookieless solution for contextual ad placements.
AI tool for predictive audience targeting.
People of AuDigent
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Funding Insights of AuDigent
AuDigent has successfully raised a total of $27.8M across 4 strategic funding rounds. The most recent funding activity was a Series B round of $19.1 million completed in July 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in AuDigent
AuDigent has secured backing from 11 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Experian, Warner Music and Galaxy.
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Investor details for AuDigent
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Investments & Acquisitions by AuDigent
Investment portfolio details for AuDigent
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Financial Statements - AuDigent
Detailed financials for AuDigent
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Audigent Comparisons
Peer comparison for AuDigent
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Competitors of AuDigent
AuDigent operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as mParticle, Alliance Data, Choozle, Zefr and Permutive, among others.
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Customer data is collected and connected via API-based platform.
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Data-driven marketing, loyalty, and credit solutions are provided.
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Real-time insights are captured for targeted visual media campaigns.
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Cloud based video right management solution provider
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Ad data management platform is provided to advertisers and publishers.
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Cross-screen mobile audiences are targeted using location and social signals.
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Detailed competitors of AuDigent
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Latest news on Audigent
Complete news archive for AuDigent
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Frequently Asked Questions about AuDigent
AuDigent was founded in 2016.
AuDigent is headquartered in Philadelphia, United States. It is registered at Philadelphia, Pennsylvania, United States.
AuDigent is a funded company, having raised a total of $27.8M across 4 funding rounds to date.
AuDigent was founded in 2016 in Philadelphia, United States, within the advertising technology sector. An ad data management platform is operated to curate audience data across multiple platforms. Influencer audiences suitable for brands are identified through this tool, enabling partnerships that enhance ad campaign performance on online, mobile, social media, and OTT channels. Creativity is dynamically optimized to align with audience interests.
AuDigent offers Hadron ID, SmartPMP, ContextualPMP, and CognitivePMP.
AuDigent has 11 investors. Key investors include Experian, Warner Music, Galaxy, Broadscale Group, and Raised In Space.