About Auravedic
Auravedic is a Consumer company based in Mumbai (India) founded in 2012, and was acquired by SuperCluster Pi in December 2022. Provider of youth basketball training and league programs. Its chief executive, as recorded, is Amrita Bhatia. Its website auravedic.com draws about 30 thousand monthly visits. Auravedic offers products and services including Kumkumadi Tailam, Kumkumadi Brightening Gel, Kumkumadi Cream, Kumkumadi Mask, and Vitamin C Oil. Its focus areas include Consumer Goods, Beauty & Personal Care Products, Multi Category and Natural. Its legal entity in India is Pure Botanicals Private Limited (U01122TN2005PTC055579). Its competitors include Mamaearth, WOW Skin Science and The Body Shop India; 2 of its 3 listed competitors have raised funding.
Company details
Auravedic was founded in 2012 in Mumbai, India, within the youth sports sector. Structured training programs are offered for various age groups and skill levels, with emphasis placed on fundamental basketball skills, teamwork, and sportsmanship. Coaching is delivered by experienced instructors. Youth basketball leagues are operated to facilitate competitive opportunities. Fees are adjusted based on age group and program specifics.
- Headquarters Mumbai, India
- Stage Acquired
- SectorsConsumer
- Emailβ’β’β’β’β’β’β’β’
- Phoneβ’β’β’β’ β’β’β’β’
- Website auravedic.com
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by SuperCluster Pi (Dec 2022)
- Legal Name Pure Botanicals Private Limited
- Date of Incorporation 07 Mar, 2005
- Jurisdiction Tuticorin, Tamil Nadu, India
- Annual Revenue₹50,750
FY 2018 · +11% YoY
- Net Loss-₹1.2 Lakh
FY 2018 · -242% margin
- Investors
- Acquired bySuperCluster Pi
(Dec 2022)
Associated legal entities of Auravedic
Auravedic is associated with 2 registered companies on The Company Check; the primary company is Pure Botanicals Private Limited. Each company page carries the filings, financials, charges and directors of that entity.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2018) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Pure Botanicals Private Limited CIN U01122TN2005PTC055579 | Active | 07 Mar 2005 | Tuticorin, Tamil Nadu | ₹0.0 Cr | 2 | View details | |
| Pure Botanical Care Private Limited CIN U93000MH2012PTC239168 | Active | 31 Dec 2012 | Mumbai, Maharashtra | ₹5.9 Cr | 2 | View details |
Products & Services of Auravedic
Auravedic offers a comprehensive portfolio of products and services, including Kumkumadi Tailam, Kumkumadi Brightening Gel, Kumkumadi Cream, Kumkumadi Mask, and Vitamin C Oil.
Oil for improving skin softness and reducing hyperpigmentation.
Gel for oily skin to reduce acne and enhance glow.
Cream for hydrating skin and providing instant glow.
Mask to brighten skin and address dullness issues.
Oil for protecting skin from damage and boosting radiance.
Apps and channels of Auravedic
its YouTube channel Auravedic has 1.82K subscribers and 30 videos.
Videos from Auravedic
The most watched videos on Auravedic's YouTube channel, Auravedic (1.82K subscribers). Click a video to play it here.
More on Auravedic.
Investors in Auravedic
Auravedic has secured backing from 1 investor. Prominent investors backing the company include SuperCluster Pi.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Hair and skin care, fitness, and wellness brand acquirers | 2021 | superclusterpi.com | Coimbatore, India |
Investor details for Auravedic
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
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Verified entity values are shown only after access is granted.
Board of directors of Pure Botanicals Private Limited (Auravedic)
Pure Botanicals Private Limited is the primary company behind Auravedic. The boards of the 2 registered companies of Auravedic currently have 4 directors; the longest-serving is Veerappanaicker Soundaraj, appointed in 2005.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Veerappanaicker Soundaraj DIN 07839101 | Director | 07 Mar 2005 | 21 yrs 7 mo | Pure Botanicals Private Limited |
| Kamalaveni Soundaraj DIN 08087849 | Director | 07 Mar 2005 | 21 yrs 7 mo | Pure Botanicals Private Limited |
| Amrita Roshanlal Bhatia DIN 06432064 | Director | 31 Dec 2012 | 13 yrs 10 mo | Pure Botanical Care Private Limited |
| Philip Alexander DIN 06432436 | Director | 31 Dec 2012 | 13 yrs 10 mo | Pure Botanical Care Private Limited |
People of Auravedic
1 people are tracked at Auravedic (1 in leadership).
| Name | Role | Group |
|---|---|---|
| CEO | Leadership |
Complete people profiles for Auravedic
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
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- Professional contacts
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Financials of Auravedic
Figures of Pure Botanicals Private Limited, the primary company behind Auravedic, for FY 2018. Revenue was ₹50,750 (+11% year on year). Net loss was -₹1.2 Lakh (-242% margin). Revenue has grown at a compounded annual rate of +7% over three years.
- ₹50,750Revenue · FY 2018 · +11% YoY
- -₹1.2 LakhNet loss · -242% margin
- ₹1 LakhPaid-up capital
- +7%Revenue CAGR, 3 years
Balance sheet, profit and loss, cash flow and ratios of Pure Botanicals Private Limited are on its company page.
Detailed financial statements for Auravedic
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
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Timeline of Auravedic
2 dated milestones of Auravedic across 10 years, from founding to its latest funding, stage changes and deals.
- Founded Auravedic is founded.
- Exit Acquired by SuperCluster Pi.
Competitors of Auravedic
Auravedic has 3 listed competitors in our database, 2 of them funded. They include Mamaearth, WOW Skin Science and The Body Shop India.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| mamaearth.in | 2016 | Gurugram, India | $89.36M | 1,900 | Online brand offering multi-category natural skin care and makeup products | |
| buywow.in | 2014 | Bengaluru, India | $98M | 100 | Organic beauty products are offered by an internet-first brand. | |
| thebodyshop.in | 2006 | Gurugram, India | 861 | Cruelty-free beauty and body care products are retailed in India. |
Detailed competitors of Auravedic
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Web traffic of Auravedic
The website of Auravedic (auravedic.com) receives about 30.1K visits a month.
- Monthly visits30.1K
▼ 17.4% vs previous month
Websites whose visitors overlap most with Auravedic. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| biotique.com | 100% | 127.9K | #278,609 | View details | |
| vilvahstore.com | 99% | 820.9K | #67,132 | View details | |
| thetribeconcepts.com | 98% | 44.4K | #698,759 | View details | |
| forestessentialsindia.com | 98% | 486.6K | #93,338 | View details | |
| plumgoodness.com | 94% | 1.4M | #22,284 | View details | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 12 similar websites and full traffic analytics for Auravedic
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- 12 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Beauty & Personal Care Products
3 companies that operate in the same segment as Auravedic (Beauty & Personal Care Products) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Online platform offering a wide range of baby, kids, and maternity products | 2010 | Pune, Maharashtra, India | USD 513.39 M | USD 911.07 M | 3,752 | |
Online brand offering mens grooming products | 2015 | Gurugram, Haryana, India | USD 52.66 M | |||
Retailer of perfumes, cosmetics, skincare, and related gift set items | 2012 | Gurugram, Haryana, India | USD 60.63 M |
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Related news about Auravedic
Complete news archive for Auravedic
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Frequently Asked Questions about Auravedic
Auravedic was founded in 2012.
Auravedic is headquartered in Mumbai, India. It is registered at Mumbai, Maharashtra, India.
Amrita Bhatia is the CEO of Auravedic, as recorded in our data.
The primary company behind Auravedic, Pure Botanicals Private Limited, reported revenue of βΉ50,750 for FY 2018, up 11% year on year.
Auravedic was founded in 2012 in Mumbai, India, within the youth sports sector. Structured training programs are offered for various age groups and skill levels, with emphasis placed on fundamental basketball skills, teamwork, and sportsmanship. Coaching is delivered by experienced instructors. Youth basketball leagues are operated to facilitate competitive opportunities. Fees are adjusted based on age group and program specifics.
Auravedic's top competitors include Mamaearth, The Body Shop India and WOW Skin Science.
Auravedic offers Kumkumadi Tailam, Kumkumadi Brightening Gel, Kumkumadi Cream, Kumkumadi Mask, and Vitamin C Oil.
Auravedic has 1 investor. Key investors include SuperCluster Pi.
Auravedic is associated with 2 legal entities: Pure Botanicals Private Limited, Pure Botanical Care Private Limited.
Yes. Auravedic was acquired by SuperCluster Pi in December 2022.
The legal entities of Auravedic currently have 4 directors, including Amrita Roshanlal Bhatia, Philip Alexander, Veerappanaicker Soundaraj and others.

