About AutoAlert
AutoAlert is a Technology company based in Irvine (United States) founded in 2002, and was acquired by PureCars in April 2026. Automotive data mining and trade-cycle management are provided for dealerships. It operates in the Technology and Transportation, Automotive & Logistics sectors. AutoAlert has completed 2 acquisitions, including DirectAlert and The Ready Group. Its chief executive, as recorded, is Allan Stejskal. Its website autoalert.com draws about 112 thousand monthly visits. AutoAlert offers products and services including AlertMiner, AlertMiner Pro, AutoAlert CXM, and Engagement Studio. Its focus areas include Enterprise Applications, MarketingTech, Industry Specific Marketing and Automotive. Its competitors include Dealer.com, CDK Global and Rollick; 2 of its 3 listed competitors have raised funding.
Company details
AutoAlert was founded in 2002 and is based in Irvine, United States. Operations focus on the automotive sector, where data mining and trade-cycle management tools are utilized by dealerships. Sales opportunities are identified, gross margins are increased, and customer retention is supported through real-time shopper insights. Marketplace reach is extended, enabling proactive sales efforts and reduced client acquisition costs.
- InvestorsPureCars
& 1 more
- Investments & AcquisitionsDirectAlert
& 1 more
- Acquired byPureCars
(Apr 2026)
Products & Services of AutoAlert
AutoAlert offers a comprehensive portfolio of products and services, including AlertMiner, AlertMiner Pro, AutoAlert CXM, and Engagement Studio.
Tool for monitoring customer data in automotive sales
Enhanced data tool for dealership operations
Platform for managing customer interactions in dealerships
Software for creating targeted communications
Apps and channels of AutoAlert
its YouTube channel AutoAlert has 547 subscribers and 30 videos.
Videos from AutoAlert
The most watched videos on AutoAlert's YouTube channel, AutoAlert (547 subscribers). Click a video to play it here.
More on AutoAlert.
Funding Insights of AutoAlert
- Total Rounds 1
- Investors Count 1
All 1 funding rounds of AutoAlert with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr 2014 | Private Equity Round | β | HGGC | β |
2 investors in total: 2 institutional.
Investors in AutoAlert
AutoAlert has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include PureCars and HGGC.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity firm focused on middle market investments. | hggc.com | |||
Cloud-based marketing tools are offered to automotive dealers. | 2007 | purecars.com | Charleston, United States |
Investor details for AutoAlert
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of AutoAlert
37 people are tracked at AutoAlert (23 in leadership, 14 in team).
| Name | Role | Group |
|---|---|---|
Allan Stejskal | CEO | Leadership |
Tom Walls | CTO | Leadership |
Angela MacMicking | Director of Product Management, CXM | Leadership |
Robert Cesafsky | Chief Operating & Financial Officer | Leadership |
Christina Mains | VP, Finance & Accounting | Leadership |
Jesse Slicer | Director, Software Engineering | Leadership |
Darren Lutes | Director, Save Team & Dealer Services | Leadership |
Maggie Huffman | Senior Director, Corporate Training | Leadership |
Danny Roberts | VP, Product | Leadership |
Hal Dewsnap | Chief Revenue Officer | Leadership |
Paul McAnelly | Director, Deployment | Leadership |
Jennilee Tangpuz | Senior Director, Deployment | Leadership |
Eric Napple | Director, Account Management | Leadership |
Jason Saucier | Director, Account Management | Leadership |
Shawn McDonald | Director, Software Engineering | Leadership |
Lindsey Trickey | Senior Director, Business Process, Reporting & Strategy | Leadership |
Michael Dean | Director, Architecture & Information Security Officer | Leadership |
Ben Phillips | Director, Data Center | Leadership |
Joe Stewart | Director of Product Management | Leadership |
Randell Horn | VP, Account Management | Leadership |
17 more people are available in the full profile.
Complete people profiles for AutoAlert
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Investments & Acquisitions by AutoAlert
AutoAlert has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include DirectAlert and The Ready Group.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Provider of advertising services | directalertmarketing.com | Hingham, United States | 2013 | Oct 2016 | β’β’β’β’ | |
Software solutions for to automotive retailers, distributors, and manufacturers | thereadygroup.com | Hingham, United States | 1994 | Oct 2016 | β’β’β’β’ |
Complete acquisition details for AutoAlert
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Timeline of AutoAlert
5 dated milestones of AutoAlert across 24 years, from founding to its latest funding, stage changes and deals.
- Founded AutoAlert is founded.
- Funding First funding round.
- Acquisition Acquires DirectAlert.
- Acquisition Acquires The Ready Group.
- Exit Acquired by PureCars.
Competitors of AutoAlert
AutoAlert has 3 listed competitors in our database, 2 of them funded. They include Dealer.com, CDK Global and Rollick.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| dealer.com | 1998 | Burlington, United States | $40M | Digital marketing solutions for automotive dealerships are delivered. | ||
| cdkglobal.com | 1972 | Hoffman Estates, United States | 739 | Cloud-driven management systems for auto dealerships are provided. | ||
| rollick.io | 2017 | Austin, United States | $5.6M | 89 | Omnichannel marketing automation is provided to automotive OEMs and dealers. |
Detailed competitors of AutoAlert
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- Full competitor set
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Web traffic of AutoAlert
The website of AutoAlert (autoalert.com) receives about 112K visits a month and ranks #285,007 among all websites worldwide, #6,735 in Vehicles.
- Monthly visits112K
▼ 1.8% vs previous month
- Unique visitors26.5K
per month
- Global rank#285,007
among all websites
- Category rank#6,735
Vehicles
- Bounce rate40%
- Pages per visit4.4
- Average visit3 min 00 sec
- DevicesDesktop 68% Β· Mobile 32%
Websites whose visitors overlap most with AutoAlert. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| dealersocket.com | 100% | 1.6M | #23,303 | View details | |
| eleadcrm.com | 89% | #14,115 | View details | ||
| carfax.com | 81% | 54.2M | #763 | View details | |
| automotivemastermind.com | 78% | 176.2K | #252,409 | View details | |
autoalliance.org | autoalliance.org | 76% | β | ||
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 26 similar websites and full traffic analytics for AutoAlert
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 26 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in MarketingTech
3 companies that operate in the same segment as AutoAlert (MarketingTech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 357.58 M | USD 1.3 B | 3,142 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M |
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Related news about Autoalert
Complete news archive for AutoAlert
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Frequently Asked Questions about AutoAlert
AutoAlert was founded in 2002 and raised its 1st funding round 12 years after it was founded.
AutoAlert is headquartered in Irvine, United States. It is registered at Irvine, California, United States.
Allan Stejskal is the CEO of AutoAlert, as recorded in our data.
AutoAlert was founded in 2002 and is based in Irvine, United States. Operations focus on the automotive sector, where data mining and trade-cycle management tools are utilized by dealerships. Sales opportunities are identified, gross margins are increased, and customer retention is supported through real-time shopper insights. Marketplace reach is extended, enabling proactive sales efforts and reduced client acquisition costs.
AutoAlert's top competitors include Rollick, CDK Global and Dealer.com.
AutoAlert offers AlertMiner, AlertMiner Pro, AutoAlert CXM, and Engagement Studio.
AutoAlert has made 2 acquisitions, including DirectAlert, and The Ready Group.
Yes. AutoAlert was acquired by PureCars in April 2026.
The website of AutoAlert receives about 112 thousand visits a month and ranks #285,007 among all websites worldwide.

