About Boulder Logic
Boulder Logic is a Technology company based in Boulder (United States) founded in 2003, and was acquired by ROInnovation in March 2016. Customer Reference Management. The company was acqui-hired. Its focus areas include Enterprise Applications, MarketingTech, Referral and Advocacy Marketing and Advocacy Marketing. Its competitors include BNI, Extole and Firstup; 2 of its 3 listed competitors have raised funding.
Company details
Boulder Logic was founded in 2003 in Boulder, United States, within the software sector focused on enterprise sales and marketing. A comprehensive platform is offered by the company for managing customer reference programs, including all aspects of reference handling for organizations with complex products and extended sales cycles. Operations are centered on enabling structured reference management to support marketing efforts and sales processes across various industries.
- Headquarters Boulder, United States
- Stage Acquired
- SectorsTechnology
- Email••••••••
- Website boulderlogic.com
- Social LinkedIn X Facebook
- Acquired by ROInnovation (Mar 2016)
- Investors
- Acquired byROInnovation
(Mar 2016)
Investors in Boulder Logic
Boulder Logic has secured backing from 1 investor. Prominent investors backing the company include ROInnovation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Predictive analytics for sales lifecycle and marketing optimization are offered. | 2002 | roinnovation.com | Denver, United States |
Investor details for Boulder Logic
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- Round participation
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People of Boulder Logic
1 people are tracked at Boulder Logic (1 in leadership).
| Name | Role | Group |
|---|---|---|
Joshua Horwitz | Founder & CEO | Leadership |
Complete people profiles for Boulder Logic
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Timeline of Boulder Logic
2 dated milestones of Boulder Logic across 13 years, from founding to its latest funding, stage changes and deals.
- Founded Boulder Logic is founded.
- Exit Acquired by ROInnovation.
Competitors of Boulder Logic
Boulder Logic has 3 listed competitors in our database, 2 of them funded. They include BNI, Extole and Firstup.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| bni.com | 1985 | Charlotte, United States | 718 | Referral marketing solutions are provided to businesses through networking platforms. | ||
| extole.com | 2009 | San Francisco, United States | $54.18M | 35 | B2C and P2P referral automation platform | |
| firstup.io | 2008 | San Francisco, United States | $126.8M | 148 | Cloud-based communication and employee experience management platform for enterprises |
Detailed competitors of Boulder Logic
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- Full competitor set
- Operating metrics
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Web traffic of Boulder Logic
Websites that share an audience with Boulder Logic (boulderlogic.com).
Websites whose visitors overlap most with Boulder Logic. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| roinnovation.com | 96% | View details |
Top companies in MarketingTech
3 companies that operate in the same segment as Boulder Logic (MarketingTech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 357.58 M | USD 1.3 B | 3,142 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M |
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Frequently Asked Questions about Boulder Logic
Boulder Logic was founded in 2003.
Boulder Logic is headquartered in Boulder, United States. It is registered at Boulder, Colorado, United States.
Boulder Logic was founded in 2003 in Boulder, United States, within the software sector focused on enterprise sales and marketing. A comprehensive platform is offered by the company for managing customer reference programs, including all aspects of reference handling for organizations with complex products and extended sales cycles. Operations are centered on enabling structured reference management to support marketing efforts and sales processes across various industries.
Boulder Logic has 1 investor. Key investors include ROInnovation.
Yes. Boulder Logic was acquired by ROInnovation in March 2016.