About Brandtale
Brandtale is a company based in New York (United States) founded in 2015 was acquired by Market Track in February 2017.. Brandtale has raised $600 thousand across 2 funding rounds from investors including Market Track. Brandtale offers products and services including Branded Content Intel. Brandtale operates in a competitive market with competitors including TripleLift, Seedtag, Nativo, Ryff and Bidtellect, among others.
- Headquarter New York, United States
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Sectors
Media & Entertainment
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Phone
*********
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Website
*********
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Social
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- Legal Name Brandtale Inc
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$600 K (USD)
in 2 rounds
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Latest Funding Round
$400 K (USD), Seed
Jan 15, 2016
- Investors
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Employee Count
Employee Count
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Acquired by
Market Track
(Feb 08, 2017)
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Products & Services of Brandtale
Brandtale offers a comprehensive portfolio of products and services, including Branded Content Intel. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Platform for monitoring and analyzing branded content data.
Funding Insights of Brandtale
Brandtale has successfully raised a total of $600K across 2 strategic funding rounds. The most recent funding activity was a Seed round of $400 thousand completed in January 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 2
- Last Round Seed — $400,000
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First Round
First Round
(23 Apr 2015)
- Investors Count Investors Count
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan, 2016 | Amount | Seed - Brandtale | Valuation |
investors |
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| Apr, 2015 | Amount | Seed - Brandtale | Valuation |
investors |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Brandtale
Brandtale has secured backing from 1 investor. Prominent investors backing the company include Market Track. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Market intelligence solutions are offered for advertising, promotions, and eCommerce.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Brandtale
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Brandtale
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Brandtale Comparisons
Competitors of Brandtale
Brandtale operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as TripleLift, Seedtag, Nativo, Ryff and Bidtellect, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Native advertising exchange platform
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| domain | founded_year | HQ Location |
In image advertising platform
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| domain | founded_year | HQ Location |
Native ads are scaled, automated, and measured via this platform.
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| domain | founded_year | HQ Location |
Provides a native advertising platform for brands
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| domain | founded_year | HQ Location |
Native advertising exchange with real-time bidding platform is operated.
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| domain | founded_year | HQ Location |
Native advertising platform integrates brand content into editorial environments.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about Brandtale
When was Brandtale founded?
Brandtale was founded in 2015.
Where is Brandtale located?
Brandtale is headquartered in New York, United States. It is registered at New York, New York, United States.
Is Brandtale a funded company?
Brandtale is a funded company, having raised a total of $600K across 2 funding rounds to date. The company's 1st funding round was a Seed of $200K, raised on Apr 23, 2015.
What does Brandtale do?
Brandtale was founded in 2015 in New York, United States, as a database for native advertising campaigns. Information on campaigns run by brands in the same industry is provided to users. Publishers are assisted in evaluating competitive content and custom programs. The platform is supported by angel investors Miguel Burger-Calderon and Marcy Simon. Operations focus on the digital advertising sector.
Who are the top competitors of Brandtale?
Brandtale's top competitors include TripleLift, Seedtag and Nativo.
What products or services does Brandtale offer?
Brandtale offers Branded Content Intel.
Who are Brandtale's investors?
Brandtale has 1 investor. Key investors include Market Track.