About Cinarra
Cinarra is a company based in Cupertino (United States) founded in 2012 was acquired by SoftBank in June 2020. Cinarra has raised $24.5 million across 2 funding rounds from investors including SoftBank, Cisco Investments and Almaz Capital. The company has 15 employees as of December 31, 2022. Cinarra offers products and services including Measurement & Analytics, Location Intelligence, Ad Delivery, Research & Surveys, and RealPeople. Cinarra operates in a competitive market with competitors including Foursquare, Trimble, Integral Ad Science, Orbital Insight and GroundTruth, among others.
- Headquarter Cupertino, United States
- Employees 15 as on 31 Dec, 2022
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TechnologyMedia & Entertainment
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- Legal Name Cinarra Systems, Inc.
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Products & Services of Cinarra
Cinarra offers a comprehensive portfolio of products and services, including Measurement & Analytics, Location Intelligence, Ad Delivery, Research & Surveys, and RealPeople.
Platform for customer journey analysis and ad effectiveness measurement.
Uses real-world signals to build and activate audience segments.
Unified system for location-based ad campaigns and performance tracking.
Conducts location-intelligent surveys for customer behavior insights.
Provides anonymized data for personalized marketing applications.
Offers vital sight data for venue and user interaction analysis.
People of Cinarra
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Leadership Team
2 people
CTO Team
1 people
Finance and Accounting
1 people
Human Resources and Administration
1 people
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Funding Insights of Cinarra
Cinarra has successfully raised a total of $24.5M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $20 million completed in July 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in Cinarra
Cinarra has secured backing from 5 investors, including venture fund and institutional investors. Prominent investors backing the company include SoftBank, Cisco Investments and Almaz Capital.
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VC firm investing in early stage tech companies in the US & Europe
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Private equity firm focused on buyouts
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Technology investments and expertise in networking, cloud, and security services.
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Investor details for Cinarra
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Investments & Acquisitions by Cinarra
Investment portfolio details for Cinarra
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Financial Statements - Cinarra
Detailed financials for Cinarra
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Cinarra Comparisons
Peer comparison for Cinarra
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Competitors of Cinarra
Cinarra operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Foursquare, Trimble, Integral Ad Science, Orbital Insight and GroundTruth, among others.
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Foursquare is recognized as a leader in geospatial technology.
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Cloud-based positioning solutions are offered for industrial sectors.
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AI powered ad fraud detection software
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Geospatial data is analyzed from satellite imagery for enterprise insights.
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A location analytics platform for marketing applications is provided.
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Marketing data is unified and ROI is analyzed across channels.
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Detailed competitors of Cinarra
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Latest news on Cinarra
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Frequently Asked Questions about Cinarra
Cinarra was founded in 2012 and raised its 1st funding round 1 year after it was founded.
Cinarra is headquartered in Cupertino, United States. It is registered at Cupertino, California, United States.
Cinarra is a funded company, having raised a total of $24.5M across 2 funding rounds to date.
As of Dec 31, 2022, the latest employee count at Cinarra is 15.
Cinarra was founded in 2012 and is based in Cupertino, United States, with operations spanning the mobile telecommunications sector. Large-scale operator data is processed through specialized analytics software to generate real-time insights. These insights are monetized via a dedicated mediation platform. Additional locations are maintained in Singapore, California, and Russia to support international activities.
Cinarra's top competitors include Trimble, Foursquare and Orbital Insight.
Cinarra offers Measurement & Analytics, Location Intelligence, Ad Delivery, Research & Surveys, and 2 more products and services.
Cinarra has 5 investors. Key investors include SoftBank, Cisco Investments, Almaz Capital, Siguler Guff, and SoftBank.